Software · head to head
Affinity vs Freshsales
Affinity
Software
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
The short version
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- They diverge on capability: Affinity covers Deal tracking, Freshsales covers Lead scoring.
Where they differ
Only the attributes on which Affinity and Freshsales actually diverge.
| Attribute | Affinity | Freshsales |
|---|---|---|
| Starting price | $49/month | $19/month |
| Platforms | Web | Web, Ios, Android |
| Founded | 2013 | 2010 |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Crunchbase
- English language support
Only in Freshsales
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Slack
- Shopify
Both cover
- Contact management
- Gmail
- Outlook
- SOC2
- GDPR
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Freshsales
- Automatic capture of email and meeting activity into relationship recordsnot Freshsales
- Finding warm introductions through existing relationship networksnot Freshsales
- Investor relations and fundraising trackingnot Freshsales
- Portfolio company support and reportingnot Freshsales
Freshsales
- Sales CRM with built in email, phone and chatnot Affinity
- Managing deals, pipelines and sales sequencesnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Which should you pick?
Choose Freshsales if
- You need lead scoring.
- You work on Web, Ios, Android.
- You also want sales pipeline.
Questions people ask
- Is Affinity or Freshsales better?
- Neither clearly leads. Affinity starts at $49/month and Freshsales at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Freshsales?
- Affinity starts at $49/month and Freshsales at $19/month.
- Does Affinity or Freshsales run on more platforms?
- Affinity runs on Web. Freshsales runs on Web, Ios, Android.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Freshsales is typically brought in for.
- What can Affinity do that Freshsales cannot?
- Affinity covers Deal tracking, Intelligence engine, Relationship mapping, Integration aggregation. Freshsales covers Lead scoring, Sales pipeline, Activity tracking, Email sync. Both handle Contact management, Gmail, Outlook, SOC2.