Affinity vs Lusha

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

What people use each for

The jobs each tool is most often brought in to do.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Pricing, plan by plan

Which should you pick?

Questions people ask

Is Affinity or Lusha better?

Neither clearly leads. Affinity starts at $49/month and Lusha at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Affinity or Lusha?

Lusha has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Lusha.

Does Affinity or Lusha run on more platforms?

Both run on Web, so platform support will not decide this one for you.

Can I use Lusha for free?

Yes. Lusha has a free tier, so you can try it without paying. Affinity starts at $49/month.

What is Affinity best used for?

Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Lusha is typically brought in for.

What can Affinity do that Lusha cannot?

Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Lusha covers Contact database, Email search, Company intelligence, Email verification. Both handle Gmail, Outlook, LinkedIn, GDPR.