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QuickBooks

Cloud accounting from Intuit with country specific editions, seat caps by plan and payroll charged separately

As of 30 August 2026, QuickBooks starts at $30/month. QuickBooks Online is the small business ledger most accountants and bookkeepers already know, which is usually the real reason to choose it. Softwr lists it under Accounting. QuickBooks is made by Intuit Inc, launched in 1983, available on Web, iOS, Android, API.

Overview

What QuickBooks does

QuickBooks Online is Intuit's cloud accounting product for small and medium businesses, covering the general ledger, sales invoicing, expense and bill tracking, bank feeds and reconciliation, sales tax or value added tax, basic inventory, projects and reporting. It is sold as separate country editions, principally for the United States, United Kingdom, Canada and Australia, each with its own tax handling and filing routes, alongside a global edition with lighter localisation. The desktop line still exists in the United States for larger installations but Intuit stopped selling new subscriptions of the smaller desktop products to new customers, and the strategic direction is the online product. The distinguishing property is not a feature, it is the professional network. In most of its markets QuickBooks is the product the largest number of accountants and bookkeepers already work in, which means you can hire someone who knows it, your accountant can take a free access seat and work in your file directly, and if you are dissatisfied with the person doing your books you can replace them without replacing the system. In small business the accountant often chooses the software, and this is the reason they frequently choose this one. That network effect is a stronger argument than any comparison of screens. The buyers are small businesses and the practices that serve them. The trade offs are structural and worth checking before signing. Plans cap the number of billed users, so approvers and read only reviewers consume seats and push you up a tier; multi currency is only available on higher tiers and cannot be switched off once enabled; inventory uses average costing rather than the methods larger businesses expect; payroll is a separate subscription with a per employee charge in every market; and there is no multi entity consolidation, so a group runs one file per company and consolidates outside the system. The country edition is also chosen at setup and is not something you change later, which matters for anyone who might move or restructure.

What people use it for

  • A small business whose accountant works in QuickBooks and can take a free access seat rather than being sent exports
  • An owner who wants to be able to replace their bookkeeper without also replacing the accounting system
  • A service business needing project level profitability without buying a separate job costing tool
  • A company that wants a large third party app ecosystem to fill gaps rather than a system that must do everything itself

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about QuickBooks.

  • Plans cap the number of billed users, so an approver who signs off bills and a manager who only reads reports each consume a seat and can force an upgrade to a higher tier for reasons that have nothing to do with accounting complexity.
  • Multi currency is confined to the higher tiers and, once enabled, cannot be turned off and the home currency cannot be changed, so a single foreign currency invoice permanently changes the shape of the file and the plan you must remain on.
  • Inventory is average cost only, with no first in first out or standard costing, so a business whose accounts or tax position depend on a different costing method has to track stock outside the ledger and post adjustments.
  • There is no multi entity consolidation, so a group runs a separate subscription and file per company and consolidates in a spreadsheet, and the cost and the manual consolidation both grow with each new entity.
  • The country edition is selected at setup and cannot be changed afterwards, and the editions differ in tax handling and features, so a business that redomiciles or discovers it chose the global edition rather than a localised one starts a new file rather than switching a setting.

Cross-shopped

What people choose instead of QuickBooks

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What QuickBooks costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Simple Start

$30 /mo

  • Income & expense tracking
  • Invoice & payments
  • Tax deductions
  • Receipt capture
  • 1 user

Essentials

$60 /mo

  • Everything in Simple Start
  • Bill management
  • Time tracking
  • 3 users
  • Enhanced reports

Plus

$90 /mo

  • Everything in Essentials
  • Inventory tracking
  • Project profitability
  • 5 users
  • Budgeting

Advanced

$200 /mo

  • Everything in Plus
  • Dedicated account team
  • 25 users
  • Advanced analytics
  • Workflow automation

Capabilities

Features

  • General ledger

    Double entry accounting with a customisable chart of accounts and a full audit log

  • Bank feeds

    Automatic import of bank and card transactions with rules and learned categorisation

  • Reconciliation

    Statement based reconciliation with a record of what was reconciled and by whom

  • Sales invoicing

    Invoices and estimates with online payment links, reminders and recurring schedules

  • Bills and expenses

    Supplier bill entry, due date tracking and payment recording against the payables ledger

  • Sales tax and value added tax

    Country specific tax calculation and return preparation, including digital submission in the United Kingdom

  • Multi currency

    Foreign currency invoices, bills and revaluation, available only on higher plan tiers

  • Inventory

    Quantity and average cost tracking on stocked items, on the higher plans only

  • Projects and job costing

    Income and cost tracked against a project to show profitability per job

  • Classes and locations

    Additional reporting dimensions beyond the account code for department or site analysis

  • Budgets

    Budget entry and variance reporting against actual results

  • Accountant access

    Free access seats for your accountant and bookkeeper that do not count against the billed user limit

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

Which country editions actually exist?

Intuit sells localised editions principally for the United States, United Kingdom, Canada and Australia, with a global edition for other markets that has lighter tax localisation. Check that your country has a genuine localised edition before assuming filing support, and note the edition cannot be changed after setup.

Does the subscription include payroll?

No. Payroll is a separate subscription with a per employee charge in every market that offers it. Price it alongside the plan rather than after you have committed.

How many users do I get?

It depends on the tier, and the limits are lower than most buyers expect. Accountant access seats are free and separate, but internal approvers and read only reviewers count against the billed limit, so count everyone who needs to sign in before choosing a plan.

Can my accountant work directly in my file?

Yes, that is one of its main advantages. Accountants use a separate practice console and take a free access seat in your company, which is also why so many practices standardise on it.

Is QuickBooks Desktop still available?

The desktop line persists in the United States for larger installations, but Intuit stopped selling new subscriptions of the smaller desktop products to new customers and the investment is in the online product. Treat desktop as a legacy path rather than a choice for a new business.

How hard is it to migrate to or from QuickBooks?

Getting in from another system is well trodden and there are tools and specialists for it, though transaction history usually arrives partially rather than completely. Getting out is the harder direction, because your accountant's working knowledge, your app integrations and years of coded history all have to be reproduced. Most businesses move at a year end for that reason.

Can it consolidate multiple companies?

No. Each legal entity needs its own subscription and file, and the consolidation happens outside the system. Groups with several entities should price that reality in from the start.

Behind it

Who makes QuickBooks

Company
Intuit Inc
Based in
Mountain View, CA
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Softwr does not host reviews and shows no star rating for QuickBooks, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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