CRM · head to head
Affinity vs Solid Performers
Affinity
CRM
Relationship intelligence platform for professionals
- From
- $2000/year
- Rated
- -
Solid Performers
CRM
Indian sales CRM with per-user pricing from 10 US dollars and a five-user minimum on monthly billing
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Affinity enterprise tier requires custom quote, pricing not transparent; Solid Performers monthly billing carries a five-user minimum, so the advertised 10 US dollars per user is really a 50 US dollar monthly floor, and teams of two or three must either overbuy seats or lock into annual billing.
- They diverge on capability: Affinity covers Contact management, Solid Performers covers Lead management.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Affinity and Solid Performers actually diverge.
| Attribute | Affinity | Solid Performers |
|---|---|---|
| Starting price | $2000/year | On request |
| Pricing model | subscription | Per user per month |
| Platforms | Web | Web, iOS, Android |
| Founded | 2013 | Unknown |
Identical on both: free tier (No), user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Solid Performers
- Lead management
- Deal pipelines
- Unlimited records and storage
- Quotations and proposals
- Follow-up automation
- WhatsApp integration
- White labelling
- Custom fields and modules
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Solid Performers
- Automatic capture of email and meeting activity into relationship recordsnot Solid Performers
- Finding warm introductions through existing relationship networksnot Solid Performers
- Investor relations and fundraising trackingnot Solid Performers
- Portfolio company support and reportingnot Solid Performers
Solid Performers
- An Indian education consultancy handling high lead volume from IndiaMART and Facebook that needs follow-up discipline more than marketing automationnot Affinity
- A ten-person B2B sales team priced out of Salesforce or HubSpot that still needs pipeline reporting and quotation generationnot Affinity
- An agency that wants to white-label a CRM for its own clients at 299 US dollars for the first year rather than build onenot Affinity
- A real estate firm that runs its entire sales conversation over WhatsApp and needs those threads attached to the lead recordnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Enterprise tier requires custom quote, pricing not transparent
- Scale tier API calls capped at 100000 per month
- All plans charge per user annually
Solid Performers
- Monthly billing carries a five-user minimum, so the advertised 10 US dollars per user is really a 50 US dollar monthly floor, and teams of two or three must either overbuy seats or lock into annual billing.
- Common capabilities are charged as separate one-off add-ons rather than included: 249 US dollars for setup and training, 99 for SMS and 149 for WhatsApp, which can double first-year cost for a small team.
- The integration catalogue is small and skewed to Indian channels such as IndiaMART and WhatsApp, so a European or North American team will find its usual marketing, support and finance tools absent.
- It is a small vendor with support aligned to Indian business hours, which means slow turnaround for customers in the Americas and a genuine continuity risk for a system holding your entire pipeline.
- Functionality is sales-first with no meaningful marketing automation or customer service module, so growth beyond pipeline management means adding another product rather than another tier.
Pricing, plan by plan
Affinity
$2000/year- Essential$2000/year
- Activity capture (email and calendar)
- Relationship scoring and interaction history
- Deal pipeline tracking
- Scale$2300/year
- Automatic meeting capture (Notetaker)
- AI Chat conversational access
- Affinity Ascend agent platform
- Advanced$2700/year
- Third-party data enrichment (PitchBook, Dealroom, Crunchbase)
- Company growth insights
- Packaged integrations (Slack, Salesforce, Box)
- Enterprise$null/year
- Fund-level permissions
- Enterprise SSO
- Custom data retention
Solid Performers
On request- Square (monthly)$10/month
- Lead and deal management
- Unlimited records and storage
- Follow-up reminders and tasks
- Pentagon (monthly)$15/month
- Everything in Square
- Quotations and proposals
- Additional automation
- Hexagon (monthly)$20/month
- Unlimited feature access
- Advanced reporting
- Minimum five users on monthly billing, so 100 USD a month is the real floor
- Square (annual)$100/year
- Same as Square monthly
- Two months free versus monthly billing
- No five-user minimum on annual billing
Which should you pick?
Choose Solid Performers if
- You need lead management.
- You work on Web, iOS, Android.
- You also want deal pipelines.
Questions people ask
- Is Affinity or Solid Performers better?
- Neither clearly leads. Affinity starts at $2000/year and Solid Performers at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Solid Performers?
- Affinity starts at $2000/year and Solid Performers at On request.
- Does Affinity or Solid Performers run on more platforms?
- Affinity runs on Web. Solid Performers runs on Web, iOS, Android.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Solid Performers is typically brought in for.
- What can Affinity do that Solid Performers cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Solid Performers covers Lead management, Deal pipelines, Unlimited records and storage, Quotations and proposals.
Answered from the vendors’ own pages
Affinity: How much does Affinity CRM cost per user?
Affinity CRM pricing starts at 2000 USD per user per year for the Essential plan, 2300 USD for Scale, and 2700 USD for Advanced. Enterprise tier requires custom pricing.
SourceSolid Performers: What does Solid Performers actually cost to start?
On monthly billing, 50 US dollars a month, because the cheapest tier is 10 US dollars per user with a five-user minimum. Annual billing removes the minimum at 100 US dollars per user per year.
Affinity: What is the API call limit on Affinity's Scale tier?
The Scale and Advanced tiers provide 100000 API calls per month. Enterprise tier customers receive unlimited API access.
SourceSolid Performers: Is pricing available in rupees?
Yes. The pricing page offers INR alongside USD, and Indian customers are the primary market.
Affinity: Which Affinity tier includes Notetaker and MCP integration?
The Scale tier (2300 USD per user per year) includes automatic meeting capture via Notetaker and Model Context Protocol server integration for AI tool connections.
SourceSolid Performers: Is setup included?
No. Setup and training is a separate one-off charge of 249 US dollars.
Affinity: When does Affinity offer Enterprise SSO capabilities?
Enterprise SSO (single sign-on) capability is included only in the Enterprise tier, which requires custom pricing and is designed for established firms with multi-fund complexity.
SourceSolid Performers: Can I resell it under my own brand?
Yes. White labelling is 299 US dollars for the first year and 99 US dollars per year afterwards.
Related pages
More on Solid Performers
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