CRM & Sales · head to head
Freshsales vs Woodpecker
Woodpecker
CRM & Sales
Cold email and LinkedIn outreach automation platform with pay-per-use pricing
- From
- $7/month
- Rated
- -
The short version
- Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; Woodpecker linkedIn outreach, extra warm-ups and API access are all separate paid add-ons rather than bundled features.
- They diverge on capability: Freshsales covers Contact management, Woodpecker covers Cold email sequencing.
Where they differ
Only the attributes on which Freshsales and Woodpecker actually diverge.
| Attribute | Freshsales | Woodpecker |
|---|---|---|
| Starting price | $19/month | $7/month |
| Pricing model | subscription | usage-based |
| Platforms | Web, Ios, Android | web, api |
| Founded | 2010 | 2015 |
Identical on both: free tier (No), user rating (Not yet rated), category (CRM & Sales).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Freshsales
- Contact management
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Gmail
Only in Woodpecker
- Cold email sequencing
- Email verification
- Deliverability warm-up
- Lead Finder
- Agency panel
- API and integrations
What people use each for
The jobs each tool is most often brought in to do.
Freshsales
- Sales CRM with built in email, phone and chatnot Woodpecker
- Managing deals, pipelines and sales sequencesnot Woodpecker
Woodpecker
- Running personalized one-to-one cold email campaignsnot Freshsales
- Agencies managing outreach across multiple client accountsnot Freshsales
- Verifying catch-all email addresses before sendingnot Freshsales
- Adding LinkedIn outreach on top of an existing email campaignnot Freshsales
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Woodpecker
- LinkedIn outreach, extra warm-ups and API access are all separate paid add-ons rather than bundled features.
- Pay-per-contacted-prospect pricing can be harder to predict than flat per-seat plans at high volume.
- Exceeding the contacted-prospect limit halts new sends until the plan is topped up.
- Lacks the built-in calling/SMS channels that some multichannel competitors offer.
Pricing, plan by plan
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Woodpecker
$7/month- Pay-per-use$7/month
- $7 per 100 contacted prospects
- Unlimited team members and email accounts
- 4 warm-ups monthly
Which should you pick?
Choose Freshsales if
- You need contact management.
- You work on Web, Ios, Android.
- You also want lead scoring.
Choose Woodpecker if
- You need cold email sequencing.
- You work on web, api.
- You also want email verification.
Questions people ask
- Is Freshsales or Woodpecker better?
- Neither clearly leads. Freshsales starts at $19/month and Woodpecker at $7/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Freshsales or Woodpecker?
- Freshsales starts at $19/month and Woodpecker at $7/month.
- Does Freshsales or Woodpecker run on more platforms?
- Freshsales runs on Web, Ios, Android. Woodpecker runs on web, api.
- What is Freshsales best used for?
- Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what Woodpecker is typically brought in for.
- What can Freshsales do that Woodpecker cannot?
- Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Woodpecker covers Cold email sequencing, Email verification, Deliverability warm-up, Lead Finder.
Answered from the vendors’ own pages
Woodpecker: What does Woodpecker cost?
Woodpecker charges $7 per 100 contacted prospects per month (discounted heavily on annual billing), with add-ons like LinkedIn outreach at $29/month per account and extra warm-ups at $5/month each.
SourceWoodpecker: Is there a free plan, and what are its limits?
Woodpecker offers a 14-day free trial with full features, capped at 14 days or 100 emails sent, whichever comes first; the trial can be extended by contacting support.
SourceWoodpecker: How is usage metered?
Usage is metered by the number of prospects contacted per month; exceeding the plan's contacted-prospect limit halts new email sends, and exceeding the stored prospect limit prevents adding new leads.
SourceWoodpecker: What does Woodpecker integrate with?
Woodpecker integrates with Pipedrive, HubSpot, Zoho, Calendly, Zapier, Google Sheets, and offers an API, CLI, webhooks and an MCP server for custom workflows.
SourceRelated pages
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