Software · head to head
Freshsales vs Gong
The short version
- Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
- They diverge on capability: Freshsales covers Contact management, Gong covers Call recording.
Where they differ
Only the attributes on which Freshsales and Gong actually diverge.
| Attribute | Freshsales | Gong |
|---|---|---|
| Starting price | $19/month | $1600/user-per-year |
| Pricing model | subscription | Unknown |
| Platforms | Web, Ios, Android | Web, Cloud-based SaaS |
| Founded | 2010 | 2016 |
Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Freshsales
- Contact management
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Workflow automation
- Gmail
Only in Gong
- Call recording
- AI transcription
- Deal intelligence
- Market intelligence
- Team coaching
- Salesforce
- HubSpot
- Zoom
Both cover
- Slack
- Web support
- Ios support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Freshsales
- Sales CRM with built in email, phone and chatnot Gong
- Managing deals, pipelines and sales sequencesnot Gong
Gong
- Call analysisnot Freshsales
- Deal forecastingnot Freshsales
- Sales coachingnot Freshsales
- Win/loss analysisnot Freshsales
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Gong
- Pricing not published; custom quotes and high platform fees make budget forecasting difficult
- Built for sales calls only; limited contact center and multi-channel conversation coverage
- Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
- Conversation analysis cannot capture internal buyer meetings or decision-making discussions
Pricing, plan by plan
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Gong
$1600/user-per-yearNo published plan breakdown. See the Gong review.
Which should you pick?
Choose Freshsales if
- You need contact management.
- You work on Web, Ios, Android.
- You also want lead scoring.
Choose Gong if
- You need call recording.
- You work on Web, Cloud-based SaaS.
- You also want ai transcription.
Questions people ask
- Is Freshsales or Gong better?
- Neither clearly leads. Freshsales starts at $19/month and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Freshsales or Gong?
- Freshsales starts at $19/month and Gong at $1600/user-per-year.
- Does Freshsales or Gong run on more platforms?
- Freshsales runs on Web, Ios, Android. Gong runs on Web, Cloud-based SaaS.
- What is Freshsales best used for?
- Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what Gong is typically brought in for.
- What can Freshsales do that Gong cannot?
- Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Slack, Web support, Ios support, Android support.
Answered from the vendors’ own pages
Gong: How much does Gong cost?
Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.
SourceGong: Does Gong integrate with Salesforce?
Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.
SourceGong: What conversations can Gong capture?
Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.
SourceGong: Does Gong have an on-premise option?
Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.
SourceRelated pages
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