Softwr

Software · head to head

Affinity vs Pipedrive

Affinity logo

Affinity

Software

Relationship intelligence platform for professionals

From
$49/month
Rated
-
Pipedrive logo

Pipedrive

Software

The CRM that sales teams love to use

From
On request
Rated
-

The short version

  • Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Pipedrive email account connectivity restricted to maximum of five email accounts per user
  • They diverge on capability: Affinity covers Contact management, Pipedrive covers Visual pipeline.

Where they differ

Only the attributes on which Affinity and Pipedrive actually diverge.

Attributes where Affinity and Pipedrive differ
AttributeAffinityPipedrive
Starting price$49/monthOn request
PlatformsWebWeb, iOS, Android
Founded20132010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

  • Contact management
  • Intelligence engine
  • Relationship mapping
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn
  • Crunchbase

Only in Pipedrive

  • Visual pipeline
  • Activity reminders
  • Email integration
  • Mobile apps
  • Reporting
  • Goal tracking
  • Lead management
  • Google Workspace

Both cover

  • Deal tracking
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Affinity

  • Deal sourcing and pipeline management for venture capital and private equitynot Pipedrive
  • Automatic capture of email and meeting activity into relationship recordsnot Pipedrive
  • Finding warm introductions through existing relationship networksnot Pipedrive
  • Investor relations and fundraising trackingnot Pipedrive
  • Portfolio company support and reportingnot Pipedrive

Pipedrive

  • Sales pipeline management with kanban-style dashboardsnot Affinity
  • Multi-channel communication with email and calendar syncnot Affinity
  • Sales automation for small to mid-market teamsnot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

  • Built specifically for private capital firms, so it is not a general purpose CRM
  • Pricing is not published and requires a demo

Pipedrive

  • Email account connectivity restricted to maximum of five email accounts per user

Pricing, plan by plan

Affinity

$49/month
  • Pro$49/month
    • Contact management
    • Deal tracking
    • Intelligence
  • Enterprise$undefined/month
    • Everything in Pro
    • Advanced customization
    • Dedicated support

Pipedrive

On request

No published plan breakdown. See the Pipedrive review.

Which should you pick?

Choose Affinity if

  • You need contact management.
  • You also want intelligence engine.

Choose Pipedrive if

  • You need visual pipeline.
  • You work on Web, iOS, Android.
  • You also want activity reminders.

Questions people ask

Is Affinity or Pipedrive better?
Neither clearly leads. Affinity starts at $49/month and Pipedrive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or Pipedrive?
Affinity starts at $49/month and Pipedrive at On request.
Does Affinity or Pipedrive run on more platforms?
Affinity runs on Web. Pipedrive runs on Web, iOS, Android.
What is Affinity best used for?
Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Pipedrive is typically brought in for.
What can Affinity do that Pipedrive cannot?
Affinity covers Contact management, Intelligence engine, Relationship mapping, Integration aggregation. Pipedrive covers Visual pipeline, Activity reminders, Email integration, Mobile apps. Both handle Deal tracking, SOC2, GDPR.

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