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CRM · head to head

Freshsales vs Lusha

Freshsales logo

Freshsales

CRM

Smart CRM for growing businesses

From
$19/month
Rated
-
Full reviewWebsite
Lusha logo

Lusha

CRM

B2B contact and company intelligence

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Lusha has a free tier, so it costs nothing to try first.
  • Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; Lusha teams over 5 users must contact sales for configuration; no published per-user limits for standard plans
  • They diverge on capability: Freshsales covers Contact management, Lusha covers Contact database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Freshsales and Lusha actually diverge.

Attributes where Freshsales and Lusha differ
AttributeFreshsalesLusha
Starting price$19/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb
Founded20102016

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Freshsales

  • Contact management
  • Lead scoring
  • Sales pipeline
  • Activity tracking
  • Email sync
  • AI insights
  • Workflow automation
  • Slack

Only in Lusha

  • Contact database
  • Email search
  • Company intelligence
  • Email verification
  • Chrome extension
  • Integrations
  • Salesforce
  • HubSpot

Both cover

  • Gmail
  • Outlook
  • GDPR
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Freshsales

  • Sales CRM with built in email, phone and chatnot Lusha
  • Managing deals, pipelines and sales sequencesnot Lusha

Lusha

  • Lead generationnot Freshsales
  • Contact researchnot Freshsales
  • Email verificationnot Freshsales

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Freshsales

  • Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
  • Every published price requires annual billing
  • The Freddy AI agent is billed separately at $49 per 100 sessions
  • Branded documents are a further $19 per user add on
  • No contact limits are stated for any tier on the pricing page

Lusha

  • Teams over 5 users must contact sales for configuration; no published per-user limits for standard plans
  • Unused credits on monthly plans roll over but cap at twice the monthly limit, creating potential waste
  • Annual plans do not roll over unused credits; they reset at cycle end

Pricing, plan by plan

Freshsales

$19/month
  • Starter$19/month
    • Contact & account management
    • Pipeline management
  • Growth$39/month
    • Everything in Starter
    • Sales automation
    • Territory management
  • Pro$65/month
    • Everything in Growth
    • Forecasting
    • Advanced customization

Lusha

Free
  • FreeFree
    • 40 credits per month
    • Basic prospecting features
    • Browser extension
  • Starter$49.9/month
    • 400 credits per month
    • All Free plan features
  • Professional$69.9/month
    • 600 credits per month
    • All Starter features
  • Premium$399.9/month
    • 3,400 credits per month
    • All Professional features

Which should you pick?

Choose Freshsales if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want lead scoring.
Freshsales review

Choose Lusha if

  • You need contact database.
  • You want to start without paying.
  • You also want email search.
Lusha review

Questions people ask

Is Freshsales or Lusha better?
Neither clearly leads. Freshsales starts at $19/month and Lusha at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Freshsales or Lusha?
Lusha has a free tier; the other does not. Paid plans start at $19/month for Freshsales and Free for Lusha.
Does Freshsales or Lusha run on more platforms?
Freshsales runs on Web, Ios, Android. Lusha runs on Web.
Can I use Lusha for free?
Yes. Lusha has a free tier, so you can try it without paying. Freshsales starts at $19/month.
What is Freshsales best used for?
Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what Lusha is typically brought in for.
What can Freshsales do that Lusha cannot?
Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking. Lusha covers Contact database, Email search, Company intelligence, Email verification. Both handle Gmail, Outlook, GDPR, Cloud deployment.

Answered from the vendors’ own pages

Freshsales: Is there a free trial for Freshsales?

Yes, Freshsales offers a 21-day free trial with no credit card required and no strings attached.

Source
Lusha: What does Lusha's Free plan include?

Lusha's Free plan provides 40 credits per month at no cost. It includes basic prospecting features, browser extension access, and CRM integrations. Credits are used for email reveals (1 credit per contact) and phone numbers (10 credits per contact).

Source
Freshsales: How do I learn pricing for Freshsales?

Pricing is not listed on the main product pages. The site directs users to request a demo or sign up for the free trial to discuss pricing with the sales team.

Source
Lusha: How do Lusha credits work and what is the credit rollover policy?

Lusha uses a credit system where email reveals cost 1 credit and phone reveals cost 10 credits per contact. On monthly plans, unused credits roll over and accumulate up to twice your monthly credit limit. Annual plans reset unused credits at the cycle's end without rollover.

Source
Freshsales: Is a demo required to see pricing?

The site prominently features demo and trial signup options, suggesting that pricing is discussed during the sales consultation process rather than published as standard tiers.

Source
Lusha: What is the annual pricing for Lusha plans?

Lusha offers annual pricing at a discount: Starter is $449.10/year (4,800 credits annually), Professional is $587.16/year (7,200 credits), and Premium is $3,119.21/year (40,800 credits). Annual plans are cheaper per credit than monthly but do not roll over unused credits.

Source
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