Software · head to head
Clay vs Freshsales
The short version
- Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- They diverge on capability: Clay covers Data enrichment, Freshsales covers Lead scoring.
Where they differ
Only the attributes on which Clay and Freshsales actually diverge.
| Attribute | Clay | Freshsales |
|---|---|---|
| Starting price | On request | $19/month |
| Pricing model | quote | subscription |
| Platforms | Web | Web, Ios, Android |
| Founded | 2021 | 2010 |
Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Clay
- Data enrichment
- Integration
- API access
- Salesforce
- HubSpot
- Zapier
- English language support
Only in Freshsales
- Lead scoring
- Sales pipeline
- Activity tracking
- Email sync
- AI insights
- Gmail
- Outlook
- Shopify
Both cover
- Contact management
- Workflow automation
- Slack
- GDPR
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Clay
- Enriching prospect lists from multiple data providers in one tablenot Freshsales
- Building automated outbound research and outreach workflowsnot Freshsales
Freshsales
- Sales CRM with built in email, phone and chatnot Clay
- Managing deals, pipelines and sales sequencesnot Clay
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Clay
- Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
- Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
- The free plan allows 500 actions, 100 data credits and 200 rows per table
- The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
- The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it
Freshsales
- Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
- Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
- Every published price requires annual billing
- The Freddy AI agent is billed separately at $49 per 100 sessions
- Branded documents are a further $19 per user add on
- No contact limits are stated for any tier on the pricing page
Pricing, plan by plan
Clay
On request- Pricing upon request$undefined/month
- Data enrichment
- Integration
- Support
Freshsales
$19/month- Starter$19/month
- Contact & account management
- Pipeline management
- Growth$39/month
- Everything in Starter
- Sales automation
- Territory management
- Pro$65/month
- Everything in Growth
- Forecasting
- Advanced customization
Which should you pick?
Choose Freshsales if
- You need lead scoring.
- You work on Web, Ios, Android.
- You also want sales pipeline.
Questions people ask
- Is Clay or Freshsales better?
- Neither clearly leads. Clay starts at On request and Freshsales at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Clay or Freshsales?
- Clay starts at On request and Freshsales at $19/month.
- Does Clay or Freshsales run on more platforms?
- Clay runs on Web. Freshsales runs on Web, Ios, Android.
- What is Clay best used for?
- Clay is most often used for enriching prospect lists from multiple data providers in one table, building automated outbound research and outreach workflows. Of those, enriching prospect lists from multiple data providers in one table and building automated outbound research and outreach workflows are not what Freshsales is typically brought in for.
- What can Clay do that Freshsales cannot?
- Clay covers Data enrichment, Integration, API access, Salesforce. Freshsales covers Lead scoring, Sales pipeline, Activity tracking, Email sync. Both handle Contact management, Workflow automation, Slack, GDPR.

