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Shopify

The most trusted ecommerce platform to start, grow, and scale your business

As of 30 August 2026, Shopify starts at $24/month. Shopify is a cloud-based ecommerce platform that allows entrepreneurs to build and manage their online stores easily. Softwr lists it under Publishing. Shopify is made by Shopify Inc, launched in 2006, available on Web.

Overview

What Shopify does

Shopify is a cloud-based ecommerce platform that allows entrepreneurs to build and manage their online stores easily. It provides everything needed to sell online including hosting, payment processing, inventory management, and marketing tools. Shopify powers over 1 million businesses across more than 175 countries.

What people use it for

  • Running a hosted ecommerce store with payments and fulfilment
  • Selling across online, in person and social channels from one catalogue

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Shopify.

  • Using any payment provider other than Shopify Payments adds a transaction fee on top of the card rate, at 2% on Basic falling to 0.2% on Plus
  • That fee makes the cheapest plan the most expensive place to use an outside processor, which is the opposite of how plans usually work
  • Card rates also improve with the plan, from 2.9% on Basic to 2.7% on Advanced
  • Amex is charged at a higher rate than other cards on every plan below Plus
  • Plus starts at $2,300 a month
  • The advertised lower monthly prices require paying a year up front

Cross-shopped

What people choose instead of Shopify

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

  • Shopify logo
    Shopify
    vs
    Blurb logo
    Blurb

    Blurb: Visual storytelling through print-on-demand books and wall art

  • Shopify logo
    Shopify
    vs
    Marq logo
    Marq

    Marq: Web-based design and publishing for brand templates

Pricing

What Shopify costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Basic

$24 /mo

  • For solo entrepreneurs
  • $32/month on monthly billing
  • 2.9% + AED1.00 transaction fee (standard cards)

Grow

$69 /mo

  • For small teams
  • $92/month on monthly billing
  • 2.8% + AED1.00 transaction fee (standard cards)

Advanced

$299 /mo

  • For global reach
  • $399/month on monthly billing
  • 2.7% + AED1.00 transaction fee (standard cards)

Plus

$2,300 /mo

  • For complex businesses
  • most competitive transaction rates

Capabilities

Features

  • Hosted ecommerce platform

  • Payment processing

  • Inventory management

  • Order tracking

  • Marketing automation

  • Apps and integrations

  • Multi-channel selling

  • SSL certificate

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

How much does Shopify cost?

Shopify's Basic tier is $24/month (or $32/month monthly), Grow is $69/month (or $92/month monthly), Advanced is $299/month (or $399/month monthly), and Plus starts at $2,300/month. Annual subscriptions include 25% discount versus monthly billing.

Source
Does Shopify offer a free trial?

Yes, Shopify offers 3 days free, then $1/month for 3 months without requiring a credit card.

Source
What payment processing fees does Shopify charge?

Transaction rates vary by plan: Basic charges 2.9% + AED1.00 (standard cards), Grow charges 2.8% + AED1.00, Advanced charges 2.7% + AED1.00, and Plus offers the most competitive rates. American Express charges 0.1% higher across all plans.

Source

Behind it

Who makes Shopify

Company
Shopify Inc
Based in
Ottawa, Ontario, Canada
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Keep looking

Where to go from Shopify

Best Publishing software for

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    From $11.99/mo11 researched notes
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    Free plan10 researched notes
  • Print-on-demand and distribution into the wholesale catalogue that bookshops order from

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  • Amazon self-publishing platform that is free to use, earning Amazon a royalty cut instead of a fee, with a hard price band and per-megabyte delivery cost governing the 70% rate

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  • Amazon-owned book cataloguing, review and recommendation app

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Softwr does not host reviews and shows no star rating for Shopify, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

More on Shopify

Best Publishing software alternatives

Amazon self-publishing platform that is free to use, earning Amazon a royalty cut instead of a fee, with a hard price band and per-megabyte delivery cost governing the 70% rate

Free to publish; Amazon earns a royalty share rather than a fee

Rakuten e-reader hardware, app and ebook store, the reader-facing side of the Kobo ecosystem

Free store and app; hardware sold separately; optional subscription

Audiobook subscription that splits revenue with an independent bookstore of your choice

Per credit per month, credits never expire

Unlimited ebook, audiobook, magazine and sheet music subscription, the consumer reading service formerly called Scribd

Per user per month, unlimited

Amazon-owned book cataloguing, review and recommendation app

Free, no subscription or in-app purchases; funded by Amazon as a commerce and data feeder

Pay-per-book self-publishing service for ebook conversion, print on demand and distribution

One-time purchase per project

Amazon's consumer e-book reading app, distinct from Kindle Direct Publishing, the author-facing service

Free app, revenue from book purchases and optional subscription

Rakuten Kobo self-publishing platform paying a 70% royalty with no delivery fee deduction and no upper price cap, a materially different structure from Amazon KDP

Free to publish; Kobo earns a royalty share rather than a fee

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