CRM & Sales · head to head
Affinity vs Clearbit
Affinity
CRM & Sales
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
The short version
- Only Clearbit has a free tier, so it costs nothing to try first.
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Clearbit pricing can be expensive at scale with usage-based model
- They diverge on capability: Affinity covers Contact management, Clearbit covers Company enrichment.
Where they differ
Only the attributes on which Affinity and Clearbit actually diverge.
Identical on both: user rating (Not yet rated), category (CRM & Sales).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Clearbit
- Company enrichment
- Contact enrichment
- Lead scoring
- Reveal (website visitors)
- Forms shortening
- Salesforce
- HubSpot
- Marketo
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Clearbit
- Automatic capture of email and meeting activity into relationship recordsnot Clearbit
- Finding warm introductions through existing relationship networksnot Clearbit
- Investor relations and fundraising trackingnot Clearbit
- Portfolio company support and reportingnot Clearbit
Clearbit
- Lead enrichmentnot Affinity
- Account targetingnot Affinity
- Personalizationnot Affinity
- Lead scoringnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Clearbit
- Pricing can be expensive at scale with usage-based model
- Batch enrichment has per-row cost that adds up quickly for large datasets
- Limited data for smaller or private companies
- Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Clearbit
FreeNo published plan breakdown. See the Clearbit review.
Which should you pick?
Choose Clearbit if
- You need company enrichment.
- You want to start without paying.
- You work on Web, API.
- You also want contact enrichment.
Questions people ask
- Is Affinity or Clearbit better?
- Neither clearly leads. Affinity starts at $49/month and Clearbit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Clearbit?
- Clearbit has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Clearbit.
- Does Affinity or Clearbit run on more platforms?
- Affinity runs on Web. Clearbit runs on Web, API.
- Can I use Clearbit for free?
- Yes. Clearbit has a free tier, so you can try it without paying. Affinity starts at $49/month.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Clearbit is typically brought in for.
- What can Affinity do that Clearbit cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors). Both handle Web support.
Answered from the vendors’ own pages
Clearbit: Does Clearbit offer a free tier?
Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.
SourceClearbit: How does Clearbit batch enrichment pricing work?
Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.
SourceClearbit: What data does Clearbit provide?
Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.
SourceClearbit: Is there an API available?
Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.
Source