Is Clay or Mailshake better?

Neither clearly leads. Clay starts at On request and Mailshake at $25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Clay or Mailshake?

Clay starts at On request and Mailshake at $25/month.

Does Clay or Mailshake run on more platforms?

Clay runs on Web. Mailshake runs on web.

What is Clay best used for?

Clay is most often used for enriching prospect lists from multiple data providers in one table, building automated outbound research and outreach workflows. Of those, enriching prospect lists from multiple data providers in one table and building automated outbound research and outreach workflows are not what Mailshake is typically brought in for.

What can Clay do that Mailshake cannot?

Clay covers Data enrichment, Contact management, Workflow automation, Integration. Mailshake covers Automated Email Sequences, Email Warmup & Verification, Data Finder, Unified Inbox.

CRM & Sales · head to head

Clay vs Mailshake

Clay

CRM & Sales

Data platform for sales teams

From: On request
Rated: -

Full review Website

Mailshake

Sales Enablement

Email outreach and sales engagement software for cold email and multichannel sequences

From: $25/month
Rated: -

Full review Website

The short version

Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Mailshake no free trial is offered, unlike some competing outreach tools.
They diverge on capability: Clay covers Data enrichment, Mailshake covers Automated Email Sequences.

Where they differ

Only the attributes on which Clay and Mailshake actually diverge.

Attributes where Clay and Mailshake differ
Attribute	Clay	Mailshake
Starting price	On request	$25/month
Pricing model	quote	subscription
Category	CRM & Sales	Sales Enablement
Founded	2021	2015

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clay

Data enrichment
Contact management
Workflow automation
Integration
API access
Salesforce
HubSpot
Zapier

Only in Mailshake

Automated Email Sequences
Email Warmup & Verification
Data Finder
Unified Inbox
Power Phone Dialer
CRM Integrations
A/B Testing

What people use each for

The jobs each tool is most often brought in to do.

Clay

Enriching prospect lists from multiple data providers in one tablenot Mailshake
Building automated outbound research and outreach workflowsnot Mailshake

Mailshake

Running cold email outreach campaigns for sales prospectingnot Clay
Automating multi-step follow-up sequences with A/B testingnot Clay
Finding and verifying prospect contact data before outreachnot Clay
Combining email and phone dialing in one outbound workflownot Clay
Managing agency client outreach across separate billing teamsnot Clay

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clay

Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
The free plan allows 500 actions, 100 data credits and 200 rows per table
The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Mailshake

No free trial is offered, unlike some competing outreach tools.
The phone dialer and larger data finder credit allotments are only available on the higher-priced Sales Engagement plan.
Pricing scales per user/email address, which can become costly for larger outbound teams.
CRM integrations (Salesforce, Pipedrive, HubSpot) are limited to the Email Outreach plan and above, unavailable on Starter.

Pricing, plan by plan

Clay

On request

Pricing upon request$undefined/month
- Data enrichment
- Integration
- Support

Mailshake

$25/month

Starter$25/month
- 1 email address per account
- 1,500 email sends per month
- Unlimited uploaded contacts and campaigns
Email Outreach$45/month
- 2 email addresses per account
- Unlimited email sends and campaigns
- 50 free data finder credits
Sales Engagement$85/month
- 10 email addresses per account
- 2,500 free data finder credits
- 5 phone numbers with unlimited North America dialer minutes
Agency$undefined/month
- Unlimited email addresses
- All Sales Engagement features
- Custom pricing for agencies

Which should you pick?

Choose Clay if

You need data enrichment.
You also want contact management.

Clay review

Choose Mailshake if

You need automated email sequences.
You work on web.
You also want email warmup & verification.

Mailshake review

Questions people ask

Is Clay or Mailshake better?: Neither clearly leads. Clay starts at On request and Mailshake at $25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clay or Mailshake?: Clay starts at On request and Mailshake at $25/month.
Does Clay or Mailshake run on more platforms?: Clay runs on Web. Mailshake runs on web.
What is Clay best used for?: Clay is most often used for enriching prospect lists from multiple data providers in one table, building automated outbound research and outreach workflows. Of those, enriching prospect lists from multiple data providers in one table and building automated outbound research and outreach workflows are not what Mailshake is typically brought in for.
What can Clay do that Mailshake cannot?: Clay covers Data enrichment, Contact management, Workflow automation, Integration. Mailshake covers Automated Email Sequences, Email Warmup & Verification, Data Finder, Unified Inbox.

Answered from the vendors’ own pages

Mailshake: How am I charged for Mailshake?

Billing is paid by the team and based on the number of users purchased. Each user allows one connected mail account, so a 3-user plan enables 3 connected mailboxes.

Source

Mailshake: Is there a free trial for Mailshake?

No free trial is offered. Instead, Mailshake provides concierge onboarding, deliverability training, and support resources to new customers.

Source

Mailshake: Can I cancel my Mailshake subscription at any time?

Yes, subscriptions can be cancelled at any time before the renewal date without additional charges, aside from any outstanding prorated costs.

Source

Clay vs Mailshake

Clay

Mailshake

The short version

Where they differ

What each one covers

Only in Clay

Only in Mailshake

What people use each for

Clay

Mailshake

Where each one falls short

Clay

Mailshake

Pricing, plan by plan

Clay

Mailshake

Which should you pick?

Choose Clay if

Choose Mailshake if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Clay

More on Mailshake

Keep looking

Other head to heads