Software · head to head
Mailshake vs People.ai

Mailshake
Software
Email outreach and sales engagement software for cold email and multichannel sequences
- From
- $25/month
- Rated
- -
The short version
- Each has a real cost: Mailshake no free trial is offered, unlike some competing outreach tools.; People.ai pricing per user adds up quickly for large sales teams
- They diverge on capability: Mailshake covers Automated Email Sequences, People.ai covers Activity capture.
Where they differ
Only the attributes on which Mailshake and People.ai actually diverge.
Identical on both: free tier (No), platforms (web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Mailshake
- Automated Email Sequences
- Email Warmup & Verification
- Data Finder
- Unified Inbox
- Power Phone Dialer
- CRM Integrations
- A/B Testing
Only in People.ai
- Activity capture
- Contact management
- Deal intelligence
- AI coaching
- Revenue analytics
- Salesforce
- Microsoft Dynamics
- Slack
What people use each for
The jobs each tool is most often brought in to do.
Mailshake
- Running cold email outreach campaigns for sales prospectingnot People.ai
- Automating multi-step follow-up sequences with A/B testingnot People.ai
- Finding and verifying prospect contact data before outreachnot People.ai
- Combining email and phone dialing in one outbound workflownot People.ai
- Managing agency client outreach across separate billing teamsnot People.ai
People.ai
- Customer Successnot Mailshake
- Ai Intelligencenot Mailshake
- Activity Capturenot Mailshake
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Mailshake
- No free trial is offered, unlike some competing outreach tools.
- The phone dialer and larger data finder credit allotments are only available on the higher-priced Sales Engagement plan.
- Pricing scales per user/email address, which can become costly for larger outbound teams.
- CRM integrations (Salesforce, Pipedrive, HubSpot) are limited to the Email Outreach plan and above, unavailable on Starter.
People.ai
- Pricing per user adds up quickly for large sales teams
- Setup requires deep CRM configuration and change management
- Activity capture can generate noise without proper filtering and customization
- Forecasting accuracy depends on data quality and proper configuration
Pricing, plan by plan
Mailshake
$25/month- Starter$25/month
- 1 email address per account
- 1,500 email sends per month
- Unlimited uploaded contacts and campaigns
- Email Outreach$45/month
- 2 email addresses per account
- Unlimited email sends and campaigns
- 50 free data finder credits
- Sales Engagement$85/month
- 10 email addresses per account
- 2,500 free data finder credits
- 5 phone numbers with unlimited North America dialer minutes
- Agency$undefined/month
- Unlimited email addresses
- All Sales Engagement features
- Custom pricing for agencies
People.ai
$50/monthNo published plan breakdown. See the People.ai review.
Which should you pick?
Choose Mailshake if
- You need automated email sequences.
- You work on web.
- You also want email warmup & verification.
Questions people ask
- Is Mailshake or People.ai better?
- Neither clearly leads. Mailshake starts at $25/month and People.ai at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Mailshake or People.ai?
- Mailshake starts at $25/month and People.ai at $50/month.
- Does Mailshake or People.ai run on more platforms?
- Mailshake runs on web. People.ai runs on Web.
- What is Mailshake best used for?
- Mailshake is most often used for running cold email outreach campaigns for sales prospecting, automating multi-step follow-up sequences with a/b testing, finding and verifying prospect contact data before outreach, combining email and phone dialing in one outbound workflow. Of those, running cold email outreach campaigns for sales prospecting and automating multi-step follow-up sequences with a/b testing are not what People.ai is typically brought in for.
- What can Mailshake do that People.ai cannot?
- Mailshake covers Automated Email Sequences, Email Warmup & Verification, Data Finder, Unified Inbox. People.ai covers Activity capture, Contact management, Deal intelligence, AI coaching.
Answered from the vendors’ own pages
Mailshake: How am I charged for Mailshake?
Billing is paid by the team and based on the number of users purchased. Each user allows one connected mail account, so a 3-user plan enables 3 connected mailboxes.
SourcePeople.ai: What is People.ai's core functionality?
People.ai automates activity capture from emails, calls, and meetings, then uses AI to provide pipeline visibility, forecasting insights, and engagement analytics.
SourceMailshake: Is there a free trial for Mailshake?
No free trial is offered. Instead, Mailshake provides concierge onboarding, deliverability training, and support resources to new customers.
SourcePeople.ai: What is the starting price for People.ai?
People.ai pricing starts at 50 USD per user per month, with free PeopleGlass tier available for Salesforce users.
SourceMailshake: Can I cancel my Mailshake subscription at any time?
Yes, subscriptions can be cancelled at any time before the renewal date without additional charges, aside from any outstanding prorated costs.
SourceRelated pages
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