Softwr

Software · head to head

Bigtincan vs Clay

Bigtincan logo

Bigtincan

Software

AI-Powered Sales Enablement

From
On request
Rated
-
Full reviewWebsite
Clay logo

Clay

Software

Data platform for sales teams

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes; Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • They diverge on capability: Bigtincan covers AI content recommendations, Clay covers Data enrichment.

Where they differ

Only the attributes on which Bigtincan and Clay actually diverge.

Attributes where Bigtincan and Clay differ
AttributeBigtincanClay
Pricing modelUnknownquote
PlatformsWeb, iOS, AndroidWeb
Founded20082021

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigtincan

  • AI content recommendations
  • Mobile enablement
  • Document automation
  • Training
  • Analytics
  • Microsoft Dynamics
  • SAP
  • Oracle

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • HubSpot
  • Zapier
  • Slack

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Bigtincan

  • Customer Successnot Clay
  • Sales Enablementnot Clay
  • Ai Automationnot Clay

Clay

  • Enriching prospect lists from multiple data providers in one tablenot Bigtincan
  • Building automated outbound research and outreach workflowsnot Bigtincan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigtincan

  • No published pricing makes budgeting difficult and requires contacting sales for quotes
  • Steep implementation and onboarding costs on top of per-user fees for enterprise plans
  • Complex setup process requiring significant organizational change management to adopt

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Pricing, plan by plan

Bigtincan

On request
  • SMB$null/custom
    • Average cost $17,937
    • Sales enablement basics
    • Mobile access
  • Enterprise$null/custom
    • Average cost $139,644
    • Advanced features
    • Dedicated support

Clay

On request
  • Pricing upon request$undefined/month
    • Data enrichment
    • Integration
    • Support

Which should you pick?

Choose Bigtincan if

  • You need ai content recommendations.
  • You work on Web, iOS, Android.
  • You also want mobile enablement.
Bigtincan review

Choose Clay if

  • You need data enrichment.
  • You also want contact management.
Clay review

Questions people ask

Is Bigtincan or Clay better?
Neither clearly leads. Bigtincan starts at On request and Clay at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigtincan or Clay?
Bigtincan starts at On request and Clay at On request.
Does Bigtincan or Clay run on more platforms?
Bigtincan runs on Web, iOS, Android. Clay runs on Web.
What is Bigtincan best used for?
Bigtincan is most often used for customer success, sales enablement, ai automation. Of those, customer success and sales enablement are not what Clay is typically brought in for.
What can Bigtincan do that Clay cannot?
Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. Clay covers Data enrichment, Contact management, Workflow automation, Integration. Both handle Salesforce, Web support.

Answered from the vendors’ own pages

Bigtincan: Does Bigtincan publish transparent pricing?

No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.

Source
Bigtincan: What is included in Bigtincan's mobile capabilities?

Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.

Source
Bigtincan: Does Bigtincan include AI-powered features?

Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Bigtincan

More on Clay

Keep looking

Other head to heads