CRM & Sales · head to head
Affinity vs Mailshake

Affinity
CRM & Sales
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -

Mailshake
Sales Enablement
Email outreach and sales engagement software for cold email and multichannel sequences
- From
- $25/month
- Rated
- -
The short version
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Mailshake no free trial is offered, unlike some competing outreach tools.
- They diverge on capability: Affinity covers Contact management, Mailshake covers Automated Email Sequences.
Where they differ
Only the attributes on which Affinity and Mailshake actually diverge.
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Mailshake
- Automated Email Sequences
- Email Warmup & Verification
- Data Finder
- Unified Inbox
- Power Phone Dialer
- CRM Integrations
- A/B Testing
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Mailshake
- Automatic capture of email and meeting activity into relationship recordsnot Mailshake
- Finding warm introductions through existing relationship networksnot Mailshake
- Investor relations and fundraising trackingnot Mailshake
- Portfolio company support and reportingnot Mailshake
Mailshake
- Running cold email outreach campaigns for sales prospectingnot Affinity
- Automating multi-step follow-up sequences with A/B testingnot Affinity
- Finding and verifying prospect contact data before outreachnot Affinity
- Combining email and phone dialing in one outbound workflownot Affinity
- Managing agency client outreach across separate billing teamsnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Mailshake
- No free trial is offered, unlike some competing outreach tools.
- The phone dialer and larger data finder credit allotments are only available on the higher-priced Sales Engagement plan.
- Pricing scales per user/email address, which can become costly for larger outbound teams.
- CRM integrations (Salesforce, Pipedrive, HubSpot) are limited to the Email Outreach plan and above, unavailable on Starter.
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Mailshake
$25/month- Starter$25/month
- 1 email address per account
- 1,500 email sends per month
- Unlimited uploaded contacts and campaigns
- Email Outreach$45/month
- 2 email addresses per account
- Unlimited email sends and campaigns
- 50 free data finder credits
- Sales Engagement$85/month
- 10 email addresses per account
- 2,500 free data finder credits
- 5 phone numbers with unlimited North America dialer minutes
- Agency$undefined/month
- Unlimited email addresses
- All Sales Engagement features
- Custom pricing for agencies
Which should you pick?
Choose Mailshake if
- You need automated email sequences.
- You work on web.
- You also want email warmup & verification.
Questions people ask
- Is Affinity or Mailshake better?
- Neither clearly leads. Affinity starts at $49/month and Mailshake at $25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Mailshake?
- Affinity starts at $49/month and Mailshake at $25/month.
- Does Affinity or Mailshake run on more platforms?
- Affinity runs on Web. Mailshake runs on web.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Mailshake is typically brought in for.
- What can Affinity do that Mailshake cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Mailshake covers Automated Email Sequences, Email Warmup & Verification, Data Finder, Unified Inbox.
Answered from the vendors’ own pages
Mailshake: How am I charged for Mailshake?
Billing is paid by the team and based on the number of users purchased. Each user allows one connected mail account, so a 3-user plan enables 3 connected mailboxes.
SourceMailshake: Is there a free trial for Mailshake?
No free trial is offered. Instead, Mailshake provides concierge onboarding, deliverability training, and support resources to new customers.
SourceMailshake: Can I cancel my Mailshake subscription at any time?
Yes, subscriptions can be cancelled at any time before the renewal date without additional charges, aside from any outstanding prorated costs.
SourceRelated pages
Other head to heads
- Affinity vs Outreach
- Affinity vs Gong
- Affinity vs Seismic
- Affinity vs lemlist
- Affinity vs Reply.io
- Affinity vs Snov.io
- Affinity vs Woodpecker
- Affinity vs Apollo.io
- Affinity vs Bitrix24
- Affinity vs Capsule
- Affinity vs Clari
- Affinity vs Freshsales
- Affinity vs Lusha
- Affinity vs Streak
- Affinity vs UpLead
- Affinity vs Agile CRM
- Affinity vs Capsule CRM
- Affinity vs Clay
- Affinity vs Allego
- Affinity vs Highspot
- Affinity vs Salesloft
- Affinity vs PandaDoc
- Affinity vs Bigtincan
- Affinity vs ZoomInfo
- Affinity vs Brainshark
- Affinity vs DealHub
- Affinity vs DocuSign
- Affinity vs Proposify
- Affinity vs Qwilr
- Affinity vs Showpad
- Affinity vs 6sense
- Affinity vs DocuSign CLM
- Affinity vs Gainsight
- Affinity vs Mindtickle
- Affinity vs People.ai
- Affinity vs Salesforce Commerce Cloud
- Mailshake vs Outreach
- Mailshake vs Gong
- Mailshake vs Seismic
- Mailshake vs lemlist
- Mailshake vs Reply.io
- Mailshake vs Snov.io
- Mailshake vs Woodpecker
- Mailshake vs Apollo.io
- Mailshake vs Bitrix24
- Mailshake vs Capsule
- Mailshake vs Clari
- Mailshake vs Freshsales
- Mailshake vs Lusha
- Mailshake vs Streak
- Mailshake vs UpLead
- Mailshake vs Agile CRM
- Mailshake vs Capsule CRM
- Mailshake vs Clay
- Mailshake vs Allego
- Mailshake vs Highspot
- Mailshake vs Salesloft
- Mailshake vs PandaDoc
- Mailshake vs Bigtincan
- Mailshake vs ZoomInfo
- Mailshake vs Brainshark
- Mailshake vs DealHub
- Mailshake vs DocuSign
- Mailshake vs Proposify
- Mailshake vs Qwilr
- Mailshake vs Showpad
- Mailshake vs 6sense
- Mailshake vs DocuSign CLM
- Mailshake vs Gainsight
- Mailshake vs Mindtickle
- Mailshake vs People.ai
- Mailshake vs Salesforce Commerce Cloud
