Softwr

CRM · head to head

Clay vs Seismic

Clay logo

Clay

CRM

Data platform for sales teams

From
Free
Rated
-
Full reviewWebsite
Seismic logo

Seismic

CRM

Sales enablement and content management platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Clay has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Seismic weak digital sales room and micro-site functionality with low customer engagement
  • They diverge on capability: Clay covers Data enrichment, Seismic covers Content management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Clay and Seismic actually diverge.

Attributes where Clay and Seismic differ
AttributeClaySeismic
Starting priceFreeOn request
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWebWeb, API
Founded20212010

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Zapier
  • GDPR
  • Cloud deployment

Only in Seismic

  • Content management
  • LiveDocs automation
  • Content analytics
  • Learning & coaching
  • Buyer engagement
  • Microsoft Dynamics
  • Outreach
  • SOC 2 Type II

Both cover

  • Salesforce
  • HubSpot
  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Clay

  • Data enrichment and intelligencenot Seismic
  • Growth campaign automationnot Seismic
  • CRM workflow integrationnot Seismic

Seismic

  • Content managementnot Clay
  • Sales trainingnot Clay
  • Proposal automationnot Clay
  • Buyer engagementnot Clay

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Seismic

  • Weak digital sales room and micro-site functionality with low customer engagement
  • Search feature lacks keyword depth, making content discovery difficult
  • Limited learning and LMS capabilities with underwhelming analytics and reporting
  • Complex implementations requiring dedicated internal resources and strong change management
  • High price point with multi-year contracts and no free trial option

Pricing, plan by plan

Clay

Free
  • FreeFree
    • 500 actions per month
    • 100 data credits per month
    • Unlimited seats
  • Launch$167/month
    • 15000 actions per month
    • 3000 data credits per month
    • Phone enrichment
  • Growth$446/month
    • 40000 actions per month
    • 6000 data credits per month
    • CRM sync
  • Enterprise$null/custom
    • Unlimited capabilities across most features
    • SSO
    • Role-based access control

Seismic

On request

No published plan breakdown. See the Seismic review.

Which should you pick?

Choose Clay if

  • You need data enrichment.
  • You want to start without paying.
  • You also want contact management.
Clay review

Choose Seismic if

  • You need content management.
  • You work on Web, API.
  • You also want livedocs automation.
Seismic review

Questions people ask

Is Clay or Seismic better?
Neither clearly leads. Clay starts at Free and Seismic at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clay or Seismic?
Clay has a free tier; the other does not. Paid plans start at Free for Clay and On request for Seismic.
Does Clay or Seismic run on more platforms?
Clay runs on Web. Seismic runs on Web, API.
Can I use Clay for free?
Yes. Clay has a free tier, so you can try it without paying. Seismic starts at On request.
What is Clay best used for?
Clay is most often used for data enrichment and intelligence, growth campaign automation, crm workflow integration. Of those, data enrichment and intelligence and growth campaign automation are not what Seismic is typically brought in for.
What can Clay do that Seismic cannot?
Clay covers Data enrichment, Contact management, Workflow automation, Integration. Seismic covers Content management, LiveDocs automation, Content analytics, Learning & coaching. Both handle Salesforce, HubSpot, Slack, Web support.

Answered from the vendors’ own pages

Clay: Can I use Clay for free?

Yes, Clay's free plan includes 500 actions and 100 data credits per month with unlimited seats and tables (200 rows max per table).

Source
Seismic: How is Seismic priced?

Seismic uses custom, quote-based pricing without published list rates. Typical pricing ranges from $30-60 per user for Professional Edition, with mid-market teams spending $20,000-60,000 annually and enterprises exceeding $100,000 per year. Seismic Learning is priced as an incremental per-user fee.

Source
Clay: How much can I save with Clay's annual billing?

Clay offers significant annual discounts: Launch tier drops from $167/month to $54/month, and Growth tier drops from $446/month to $185/month when billed yearly.

Source
Seismic: What does Seismic's Enablement Cloud include?

Seismic Enablement Cloud spans five areas: Content Management, Learning & Coaching, Program Strategy & Execution, Meeting Intelligence, and Digital Sales Rooms. An AI engine called Aura runs across all functions, powering content recommendations, learning content generation, meeting summaries, and conversational search.

Source
Clay: What happens when I exceed my monthly actions or data credits on Clay?

Actions and data credits cost less than $0.01 each when purchased at scale, with unused data credits rolling over up to 2x monthly allocation on paid plans. Customers can bring their own API keys to avoid data credit costs.

Source
Seismic: Does Seismic integrate with Salesforce?

Yes, Seismic provides real-time, two-way sync with Salesforce to embed personalized content, playbooks, and AI-driven recommendations directly into Sales Cloud and Experience Cloud workflows. Seismic also integrates with 150+ platforms including Microsoft Teams, Slack, Zoom, Webex, and sales engagement tools like Salesloft and Outreach.

Source
Clay: Does the Growth plan limit the number of users or team members?

No, Clay's Growth plan supports unlimited seats with 40000 monthly actions, 6000 data credits, and CRM sync, designed for teams with CRM-based workflows and growth campaigns.

Source
Seismic: What was Seismic's recent acquisition?

On February 12, 2026, Seismic announced a definitive agreement to merge with Highspot. The combined company operates as Seismic, led by CEO Rob Tarkoff, with Highspot founder Robert Wahbe joining the board. The deal creates a platform worth north of six billion dollars.

Source
Seismic: What are Seismic's main limitations?

Key limitations include weak micro-site and digital sales room functionality with low customer engagement, search features that miss keywords, limited learning and LMS capabilities, complex implementations requiring dedicated resources, and high pricing with multi-year contracts and no free trial.

Source
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