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CRM · head to head

Lusha vs Pipedrive

Lusha logo

Lusha

CRM

B2B contact and company intelligence

From
Free
Rated
-
Pipedrive logo

Pipedrive

CRM

The CRM that sales teams love to use

From
On request
Rated
-

The short version

  • Only Lusha has a free tier, so it costs nothing to try first.
  • Each has a real cost: Lusha teams over 5 users must contact sales for configuration; no published per-user limits for standard plans; Pipedrive email account connectivity restricted to maximum of five email accounts per user
  • They diverge on capability: Lusha covers Contact database, Pipedrive covers Visual pipeline.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lusha and Pipedrive actually diverge.

Attributes where Lusha and Pipedrive differ
AttributeLushaPipedrive
Starting priceFreeOn request
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, iOS, Android
Founded20162010

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lusha

  • Contact database
  • Email search
  • Company intelligence
  • Email verification
  • Chrome extension
  • Integrations
  • Salesforce
  • HubSpot

Only in Pipedrive

  • Visual pipeline
  • Deal tracking
  • Activity reminders
  • Email integration
  • Mobile apps
  • Reporting
  • Goal tracking
  • Lead management

Both cover

  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Lusha

  • Lead generationnot Pipedrive
  • Contact researchnot Pipedrive
  • Email verificationnot Pipedrive

Pipedrive

  • Sales pipeline management with kanban-style dashboardsnot Lusha
  • Multi-channel communication with email and calendar syncnot Lusha
  • Sales automation for small to mid-market teamsnot Lusha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lusha

  • Teams over 5 users must contact sales for configuration; no published per-user limits for standard plans
  • Unused credits on monthly plans roll over but cap at twice the monthly limit, creating potential waste
  • Annual plans do not roll over unused credits; they reset at cycle end

Pipedrive

  • Email account connectivity restricted to maximum of five email accounts per user

Pricing, plan by plan

Lusha

Free
  • FreeFree
    • 40 credits per month
    • Basic prospecting features
    • Browser extension
  • Starter$49.9/month
    • 400 credits per month
    • All Free plan features
  • Professional$69.9/month
    • 600 credits per month
    • All Starter features
  • Premium$399.9/month
    • 3,400 credits per month
    • All Professional features

Pipedrive

On request

No published plan breakdown. See the Pipedrive review.

Which should you pick?

Choose Lusha if

  • You need contact database.
  • You want to start without paying.
  • You also want email search.

Choose Pipedrive if

  • You need visual pipeline.
  • You work on Web, iOS, Android.
  • You also want deal tracking.

Questions people ask

Is Lusha or Pipedrive better?
Neither clearly leads. Lusha starts at Free and Pipedrive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lusha or Pipedrive?
Lusha has a free tier; the other does not. Paid plans start at Free for Lusha and On request for Pipedrive.
Does Lusha or Pipedrive run on more platforms?
Lusha runs on Web. Pipedrive runs on Web, iOS, Android.
Can I use Lusha for free?
Yes. Lusha has a free tier, so you can try it without paying. Pipedrive starts at On request.
What is Lusha best used for?
Lusha is most often used for lead generation, contact research, email verification. Of those, lead generation and contact research are not what Pipedrive is typically brought in for.
What can Lusha do that Pipedrive cannot?
Lusha covers Contact database, Email search, Company intelligence, Email verification. Pipedrive covers Visual pipeline, Deal tracking, Activity reminders, Email integration. Both handle GDPR.

Answered from the vendors’ own pages

Lusha: What does Lusha's Free plan include?

Lusha's Free plan provides 40 credits per month at no cost. It includes basic prospecting features, browser extension access, and CRM integrations. Credits are used for email reveals (1 credit per contact) and phone numbers (10 credits per contact).

Source
Pipedrive: How long is Pipedrive's free trial and what's required to start?

Pipedrive offers a 14-day free trial with full platform access. No credit card is required to begin the trial, making it accessible to businesses of any size.

Source
Lusha: How do Lusha credits work and what is the credit rollover policy?

Lusha uses a credit system where email reveals cost 1 credit and phone reveals cost 10 credits per contact. On monthly plans, unused credits roll over and accumulate up to twice your monthly credit limit. Annual plans reset unused credits at the cycle's end without rollover.

Source
Pipedrive: Are specific pricing tiers and costs detailed on the homepage?

The homepage does not list specific pricing amounts or tier names. Detailed subscription information and pricing costs are available on Pipedrive's dedicated pricing page.

Source
Lusha: What is the annual pricing for Lusha plans?

Lusha offers annual pricing at a discount: Starter is $449.10/year (4,800 credits annually), Professional is $587.16/year (7,200 credits), and Premium is $3,119.21/year (40,800 credits). Annual plans are cheaper per credit than monthly but do not roll over unused credits.

Source
Pipedrive: What core features does Pipedrive include?

Pipedrive includes pipeline management, automation, AI capabilities, email sync, and reporting features. Feature availability at different price levels is detailed on their pricing page.

Source
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