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CRM · head to head

Freshsales vs LeadSquared

Freshsales logo

Freshsales

CRM

Smart CRM for growing businesses

From
$19/month
Rated
-
Full reviewWebsite
LeadSquared logo

LeadSquared

CRM

Indian marketing automation and CRM platform for lead management

From
$1200/year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Freshsales contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price; LeadSquared marketing Pro limited to 100,000 emails monthly
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Freshsales and LeadSquared actually diverge.

Attributes where Freshsales and LeadSquared differ
AttributeFreshsalesLeadSquared
Starting price$19/month$1200/year
PlatformsWeb, Ios, AndroidWeb
Founded2010Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Freshsales

  • Contact management
  • Lead scoring
  • Sales pipeline
  • Activity tracking
  • Email sync
  • AI insights
  • Workflow automation
  • Gmail

Only in LeadSquared

Nothing recorded that Freshsales does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Freshsales

  • Sales CRM with built in email, phone and chatnot LeadSquared
  • Managing deals, pipelines and sales sequencesnot LeadSquared

LeadSquared

  • Email marketing automationnot Freshsales
  • Marketing automation for agenciesnot Freshsales

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Freshsales

  • Contact scoring, sales sequences and territory management require the Pro plan at $39 per user per month, more than four times the Growth price
  • Forecasting insights, custom modules, sandbox and audit logs are Enterprise only at $59 per user per month
  • Every published price requires annual billing
  • The Freddy AI agent is billed separately at $49 per 100 sessions
  • Branded documents are a further $19 per user add on
  • No contact limits are stated for any tier on the pricing page

LeadSquared

  • Marketing Pro limited to 100,000 emails monthly
  • Both plans capped at 2 users
  • Custom plans required for enterprise needs

Pricing, plan by plan

Freshsales

$19/month
  • Starter$19/month
    • Contact & account management
    • Pipeline management
  • Growth$39/month
    • Everything in Starter
    • Sales automation
    • Territory management
  • Pro$65/month
    • Everything in Growth
    • Forecasting
    • Advanced customization

LeadSquared

$1200/year
  • Marketing Pro$1200/year
    • List Segmentation
    • Social Media Connectors
    • 1,000 Chatbot/Converse sessions
  • Marketing Super$2000/year
    • All Pro features
    • Website Event Tracking
    • 2,000 Chatbot/Converse sessions

Which should you pick?

Choose Freshsales if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want lead scoring.
Freshsales review

Choose LeadSquared if

Nothing in the data separates LeadSquared from Freshsales on the points above - pick on price and on how each one feels to use.

LeadSquared review

Questions people ask

Is Freshsales or LeadSquared better?
Neither clearly leads. Freshsales starts at $19/month and LeadSquared at $1200/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Freshsales or LeadSquared?
Freshsales starts at $19/month and LeadSquared at $1200/year.
Does Freshsales or LeadSquared run on more platforms?
Freshsales runs on Web, Ios, Android. LeadSquared runs on Web.
What is Freshsales best used for?
Freshsales is most often used for sales crm with built in email, phone and chat, managing deals, pipelines and sales sequences. Of those, sales crm with built in email, phone and chat and managing deals, pipelines and sales sequences are not what LeadSquared is typically brought in for.
What can Freshsales do that LeadSquared cannot?
Freshsales covers Contact management, Lead scoring, Sales pipeline, Activity tracking.

Answered from the vendors’ own pages

Freshsales: Is there a free trial for Freshsales?

Yes, Freshsales offers a 21-day free trial with no credit card required and no strings attached.

Source
LeadSquared: How much does LeadSquared cost?

LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.

Source
Freshsales: How do I learn pricing for Freshsales?

Pricing is not listed on the main product pages. The site directs users to request a demo or sign up for the free trial to discuss pricing with the sales team.

Source
LeadSquared: What is the difference between Marketing Pro and Super plans?

Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.

Source
Freshsales: Is a demo required to see pricing?

The site prominently features demo and trial signup options, suggesting that pricing is discussed during the sales consultation process rather than published as standard tiers.

Source
LeadSquared: How many users can I add to each plan?

Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.

Source
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