Is Affinity or Hunter better?

Neither clearly leads. Affinity starts at $49/month and Hunter at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Affinity or Hunter?

Hunter has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Hunter.

Does Affinity or Hunter run on more platforms?

Affinity runs on Web. Hunter runs on web, api.

Can I use Hunter for free?

Yes. Hunter has a free tier, so you can try it without paying. Affinity starts at $49/month.

What is Affinity best used for?

Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Hunter is typically brought in for.

What can Affinity do that Hunter cannot?

Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Hunter covers Domain search, Email verifier, Campaign sender, AI writing assistant.

Software · head to head

Affinity vs Hunter

Affinity

Software

Relationship intelligence platform for professionals

From: $49/month
Rated: -

Full review Website

Hunter

Software

Email finding, verification and cold outreach platform for B2B prospecting

From: Free
Rated: -

Full review Website

The short version

Only Hunter has a free tier, so it costs nothing to try first.
Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Hunter free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.
They diverge on capability: Affinity covers Contact management, Hunter covers Domain search.

Where they differ

Only the attributes on which Affinity and Hunter actually diverge.

Attributes where Affinity and Hunter differ
Attribute	Affinity	Hunter
Starting price	$49/month	Free
Pricing model	subscription	freemium
Free tier	No	Yes
Platforms	Web	web, api
Founded	2013	2015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

Contact management
Deal tracking
Intelligence engine
Relationship mapping
Integration aggregation
Gmail
Outlook
LinkedIn

Only in Hunter

Domain search
Email verifier
Campaign sender
AI writing assistant
Browser extension
CRM integrations

What people use each for

The jobs each tool is most often brought in to do.

Affinity

Deal sourcing and pipeline management for venture capital and private equitynot Hunter
Automatic capture of email and meeting activity into relationship recordsnot Hunter
Finding warm introductions through existing relationship networksnot Hunter
Investor relations and fundraising trackingnot Hunter
Portfolio company support and reportingnot Hunter

Hunter

Finding verified email addresses for a target companynot Affinity
Verifying email lists before a campaignnot Affinity
Running cold outreach sequences from connected inboxesnot Affinity
Enriching CRM records with contact emailsnot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

Built specifically for private capital firms, so it is not a general purpose CRM
Pricing is not published and requires a demo

Hunter

Free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.
Mobile phone or firmographic data is thinner than dedicated sales intelligence platforms.
Multichannel outreach (LinkedIn, calls, SMS) is not supported, unlike some competitors.
Higher-volume plans require annual billing to get the advertised discounted price.

Pricing, plan by plan

Affinity

$49/month

Pro$49/month
- Contact management
- Deal tracking
- Intelligence
Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support

Hunter

Free

FreeFree
- 50 credits per month
- 1 connected email account
- Up to 500 recipients per sequence
Starter$34/month
- 2,000 monthly credits (billed yearly)
- 3 connected email accounts
- Advanced filters
Growth$104/month
- 10,000 monthly credits (billed yearly)
- 10 connected email accounts
- Priority support
Scale$209/month
- 25,000 monthly credits (billed yearly)
- 20 connected email accounts
- Account manager included

Which should you pick?

Choose Affinity if

You need contact management.
You also want deal tracking.

Affinity review

Choose Hunter if

You need domain search.
You want to start without paying.
You work on web, api.
You also want email verifier.

Hunter review

Questions people ask

Is Affinity or Hunter better?: Neither clearly leads. Affinity starts at $49/month and Hunter at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or Hunter?: Hunter has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Hunter.
Does Affinity or Hunter run on more platforms?: Affinity runs on Web. Hunter runs on web, api.
Can I use Hunter for free?: Yes. Hunter has a free tier, so you can try it without paying. Affinity starts at $49/month.
What is Affinity best used for?: Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Hunter is typically brought in for.
What can Affinity do that Hunter cannot?: Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Hunter covers Domain search, Email verifier, Campaign sender, AI writing assistant.

Answered from the vendors’ own pages

Hunter: What does Hunter cost?

Hunter's Free plan gives 50 credits/month. Paid plans (billed yearly) start at $34/month for Starter (2,000 credits), rising to $104/month for Growth and $209/month for Scale, with custom Enterprise pricing above that.

Source

Hunter: Is there a free plan, and what are its limits?

Yes, Hunter's Free plan includes 50 monthly credits, basic database filters, one connected email account, and sequences capped at 500 recipients.

Source

Hunter: How is usage metered?

Hunter meters usage in credits, consumed once per billing cycle for searches and verifications; credits reset monthly or accumulate annually depending on the billing plan.

Source

Hunter: What does Hunter integrate with?

Hunter offers a browser extension, a Google Sheets add-on, CRM connections, and an API, alongside MCP support for AI tool integrations.

Source

Affinity vs Hunter

Affinity

Hunter

The short version

Where they differ

What each one covers

Only in Affinity

Only in Hunter

What people use each for

Affinity

Hunter

Where each one falls short

Affinity

Hunter

Pricing, plan by plan

Affinity

Hunter

Which should you pick?

Choose Affinity if

Choose Hunter if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Affinity

More on Hunter

Keep looking

Other head to heads