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CRM · head to head

Clay vs Salesflare

Clay logo

Clay

CRM

Data platform for sales teams

From
Free
Rated
-
Full reviewWebsite
Salesflare logo

Salesflare

CRM

CRM that builds its own records from email, calendar and phone activity for B2B sales teams

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Only Clay has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Salesflare enterprise carries a five seat minimum, so its 99 dollar per user headline is really a 495 dollar monthly floor, and a three person team wanting the training and migration that tier includes still pays for five.
  • They diverge on capability: Clay covers Data enrichment, Salesflare covers Automated data entry.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Clay and Salesflare actually diverge.

Attributes where Clay and Salesflare differ
AttributeClaySalesflare
Starting priceFree$29/month
Pricing modelsubscriptionPer user per month
Free tierYesNo
PlatformsWebWeb, iOS, Android
Founded2021Unknown

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

Only in Salesflare

  • Automated data entry
  • Email and site tracking
  • Gmail and Outlook sidebars
  • LinkedIn sidebar
  • Email workflows
  • Lead credits
  • Custom dashboards
  • Permissions

What people use each for

The jobs each tool is most often brought in to do.

Clay

  • Data enrichment and intelligencenot Salesflare
  • Growth campaign automationnot Salesflare
  • CRM workflow integrationnot Salesflare

Salesflare

  • A ten person B2B agency whose previous CRM failed because nobody updated it and who need records created from email traffic automaticallynot Clay
  • A consultancy that sells over long email threads and wants full account timelines without reps logging anythingnot Clay
  • A founder-led sales team working mainly from Gmail and LinkedIn who will not switch to a separate CRM interfacenot Clay
  • A team that needs email sequences and pipeline in one tool rather than a CRM plus a separate outreach productnot Clay

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Salesflare

  • Enterprise carries a five seat minimum, so its 99 dollar per user headline is really a 495 dollar monthly floor, and a three person team wanting the training and migration that tier includes still pays for five.
  • Lead enrichment credits are metered and Growth includes only five a month, so any prospecting workflow effectively requires Pro or a credit top-up, priced from 39 dollars for two hundred and fifty.
  • The automation depends on connected mailboxes and calendars, so deals worked over phone, WhatsApp or in person leave large gaps in the timeline the product is meant to fill.
  • Email workflows, permissions and custom dashboards are all withheld from the entry Growth tier, which means most teams that evaluate on the 29 dollar price actually buy at 49 dollars.
  • It is built for B2B pipelines with named accounts and has little to offer high-volume B2C sales, field service dispatch or any process that is not a small number of relationship-led opportunities.

Pricing, plan by plan

Clay

Free
  • FreeFree
    • 500 actions per month
    • 100 data credits per month
    • Unlimited seats
  • Launch$167/month
    • 15000 actions per month
    • 3000 data credits per month
    • Phone enrichment
  • Growth$446/month
    • 40000 actions per month
    • 6000 data credits per month
    • CRM sync
  • Enterprise$null/custom
    • Unlimited capabilities across most features
    • SSO
    • Role-based access control

Salesflare

$29/month
  • Growth$29/month
    • Billed annually, 39 USD on monthly billing
    • Automated CRM data entry from email and calendar
    • Email and website visit tracking
  • Pro$49/month
    • Billed annually, 64 USD on monthly billing
    • Everything in Growth
    • Multi-email workflow sequences
  • Enterprise$99/month
    • Billed annually, 124 USD on monthly billing
    • Minimum five seats, so a floor of 495 USD per month
    • Dedicated account manager

Which should you pick?

Choose Clay if

  • You need data enrichment.
  • You want to start without paying.
  • You also want contact management.
Clay review

Choose Salesflare if

  • You need automated data entry.
  • You work on Web, iOS, Android.
  • You also want email and site tracking.
Salesflare review

Questions people ask

Is Clay or Salesflare better?
Neither clearly leads. Clay starts at Free and Salesflare at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clay or Salesflare?
Clay has a free tier; the other does not. Paid plans start at Free for Clay and $29/month for Salesflare.
Does Clay or Salesflare run on more platforms?
Clay runs on Web. Salesflare runs on Web, iOS, Android.
Can I use Clay for free?
Yes. Clay has a free tier, so you can try it without paying. Salesflare starts at $29/month.
What is Clay best used for?
Clay is most often used for data enrichment and intelligence, growth campaign automation, crm workflow integration. Of those, data enrichment and intelligence and growth campaign automation are not what Salesflare is typically brought in for.
What can Clay do that Salesflare cannot?
Clay covers Data enrichment, Contact management, Workflow automation, Integration. Salesflare covers Automated data entry, Email and site tracking, Gmail and Outlook sidebars, LinkedIn sidebar.

Answered from the vendors’ own pages

Clay: Can I use Clay for free?

Yes, Clay's free plan includes 500 actions and 100 data credits per month with unlimited seats and tables (200 rows max per table).

Source
Salesflare: How much is Salesflare?

Growth is 29 USD, Pro 49 USD and Enterprise 99 USD per user per month on annual billing. Monthly billing is 39, 64 and 124 USD.

Clay: How much can I save with Clay's annual billing?

Clay offers significant annual discounts: Launch tier drops from $167/month to $54/month, and Growth tier drops from $446/month to $185/month when billed yearly.

Source
Salesflare: Is there a seat minimum?

Yes, on Enterprise. It requires five seats, giving a minimum spend of 495 USD per month.

Clay: What happens when I exceed my monthly actions or data credits on Clay?

Actions and data credits cost less than $0.01 each when purchased at scale, with unused data credits rolling over up to 2x monthly allocation on paid plans. Customers can bring their own API keys to avoid data credit costs.

Source
Salesflare: What does automated data entry actually cover?

Contact and company details, email threads, meetings and calls from connected mailboxes and calendars, assembled into account timelines without manual record creation.

Clay: Does the Growth plan limit the number of users or team members?

No, Clay's Growth plan supports unlimited seats with 40000 monthly actions, 6000 data credits, and CRM sync, designed for teams with CRM-based workflows and growth campaigns.

Source
Salesflare: Are there contracts?

No. There is no contract and you can cancel at any time, with a thirty day trial requiring no card.

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