CRM · head to head
Clay vs Solid Performers
Solid Performers
CRM
Indian sales CRM with per-user pricing from 10 US dollars and a five-user minimum on monthly billing
- From
- On request
- Rated
- -
The short version
- Only Clay has a free tier, so it costs nothing to try first.
- Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Solid Performers monthly billing carries a five-user minimum, so the advertised 10 US dollars per user is really a 50 US dollar monthly floor, and teams of two or three must either overbuy seats or lock into annual billing.
- They diverge on capability: Clay covers Data enrichment, Solid Performers covers Lead management.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Clay and Solid Performers actually diverge.
| Attribute | Clay | Solid Performers |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | subscription | Per user per month |
| Free tier | Yes | No |
| Platforms | Web | Web, iOS, Android |
| Founded | 2021 | Unknown |
Identical on both: user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Clay
- Data enrichment
- Contact management
- Workflow automation
- Integration
- API access
- Salesforce
- HubSpot
- Zapier
Only in Solid Performers
- Lead management
- Deal pipelines
- Unlimited records and storage
- Quotations and proposals
- Follow-up automation
- WhatsApp integration
- White labelling
- Custom fields and modules
What people use each for
The jobs each tool is most often brought in to do.
Clay
- Data enrichment and intelligencenot Solid Performers
- Growth campaign automationnot Solid Performers
- CRM workflow integrationnot Solid Performers
Solid Performers
- An Indian education consultancy handling high lead volume from IndiaMART and Facebook that needs follow-up discipline more than marketing automationnot Clay
- A ten-person B2B sales team priced out of Salesforce or HubSpot that still needs pipeline reporting and quotation generationnot Clay
- An agency that wants to white-label a CRM for its own clients at 299 US dollars for the first year rather than build onenot Clay
- A real estate firm that runs its entire sales conversation over WhatsApp and needs those threads attached to the lead recordnot Clay
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Clay
- Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
- Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
- The free plan allows 500 actions, 100 data credits and 200 rows per table
- The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
- The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it
Solid Performers
- Monthly billing carries a five-user minimum, so the advertised 10 US dollars per user is really a 50 US dollar monthly floor, and teams of two or three must either overbuy seats or lock into annual billing.
- Common capabilities are charged as separate one-off add-ons rather than included: 249 US dollars for setup and training, 99 for SMS and 149 for WhatsApp, which can double first-year cost for a small team.
- The integration catalogue is small and skewed to Indian channels such as IndiaMART and WhatsApp, so a European or North American team will find its usual marketing, support and finance tools absent.
- It is a small vendor with support aligned to Indian business hours, which means slow turnaround for customers in the Americas and a genuine continuity risk for a system holding your entire pipeline.
- Functionality is sales-first with no meaningful marketing automation or customer service module, so growth beyond pipeline management means adding another product rather than another tier.
Pricing, plan by plan
Clay
Free- FreeFree
- 500 actions per month
- 100 data credits per month
- Unlimited seats
- Launch$167/month
- 15000 actions per month
- 3000 data credits per month
- Phone enrichment
- Growth$446/month
- 40000 actions per month
- 6000 data credits per month
- CRM sync
- Enterprise$null/custom
- Unlimited capabilities across most features
- SSO
- Role-based access control
Solid Performers
On request- Square (monthly)$10/month
- Lead and deal management
- Unlimited records and storage
- Follow-up reminders and tasks
- Pentagon (monthly)$15/month
- Everything in Square
- Quotations and proposals
- Additional automation
- Hexagon (monthly)$20/month
- Unlimited feature access
- Advanced reporting
- Minimum five users on monthly billing, so 100 USD a month is the real floor
- Square (annual)$100/year
- Same as Square monthly
- Two months free versus monthly billing
- No five-user minimum on annual billing
Which should you pick?
Choose Clay if
- You need data enrichment.
- You want to start without paying.
- You also want contact management.
Choose Solid Performers if
- You need lead management.
- You work on Web, iOS, Android.
- You also want deal pipelines.
Questions people ask
- Is Clay or Solid Performers better?
- Neither clearly leads. Clay starts at Free and Solid Performers at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Clay or Solid Performers?
- Clay has a free tier; the other does not. Paid plans start at Free for Clay and On request for Solid Performers.
- Does Clay or Solid Performers run on more platforms?
- Clay runs on Web. Solid Performers runs on Web, iOS, Android.
- Can I use Clay for free?
- Yes. Clay has a free tier, so you can try it without paying. Solid Performers starts at On request.
- What is Clay best used for?
- Clay is most often used for data enrichment and intelligence, growth campaign automation, crm workflow integration. Of those, data enrichment and intelligence and growth campaign automation are not what Solid Performers is typically brought in for.
- What can Clay do that Solid Performers cannot?
- Clay covers Data enrichment, Contact management, Workflow automation, Integration. Solid Performers covers Lead management, Deal pipelines, Unlimited records and storage, Quotations and proposals.
Answered from the vendors’ own pages
Clay: Can I use Clay for free?
Yes, Clay's free plan includes 500 actions and 100 data credits per month with unlimited seats and tables (200 rows max per table).
SourceSolid Performers: What does Solid Performers actually cost to start?
On monthly billing, 50 US dollars a month, because the cheapest tier is 10 US dollars per user with a five-user minimum. Annual billing removes the minimum at 100 US dollars per user per year.
Clay: How much can I save with Clay's annual billing?
Clay offers significant annual discounts: Launch tier drops from $167/month to $54/month, and Growth tier drops from $446/month to $185/month when billed yearly.
SourceSolid Performers: Is pricing available in rupees?
Yes. The pricing page offers INR alongside USD, and Indian customers are the primary market.
Clay: What happens when I exceed my monthly actions or data credits on Clay?
Actions and data credits cost less than $0.01 each when purchased at scale, with unused data credits rolling over up to 2x monthly allocation on paid plans. Customers can bring their own API keys to avoid data credit costs.
SourceSolid Performers: Is setup included?
No. Setup and training is a separate one-off charge of 249 US dollars.
Clay: Does the Growth plan limit the number of users or team members?
No, Clay's Growth plan supports unlimited seats with 40000 monthly actions, 6000 data credits, and CRM sync, designed for teams with CRM-based workflows and growth campaigns.
SourceSolid Performers: Can I resell it under my own brand?
Yes. White labelling is 299 US dollars for the first year and 99 US dollars per year afterwards.
Related pages
More on Solid Performers
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