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Travel · head to head

RoomRaccoon vs TrustYou

RoomRaccoon logo

RoomRaccoon

Travel

All-in-one PMS, channel manager and booking engine for independent European hotels

From
On request
Rated
-
Full reviewWebsite
TrustYou logo

TrustYou

Travel

Guest review aggregation, survey and reputation analytics for hotels

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: RoomRaccoon revenue and upselling functionality is gated behind higher tiers, so the advertised entry price is rarely what a property that wants automated pricing actually pays.; TrustYou pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • They diverge on capability: RoomRaccoon covers Property management, TrustYou covers Review aggregation.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which RoomRaccoon and TrustYou actually diverge.

Attributes where RoomRaccoon and TrustYou differ
AttributeRoomRaccoonTrustYou
PlatformsWeb, iOS, AndroidWeb

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Travel).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in RoomRaccoon

  • Property management
  • Channel manager
  • Booking engine
  • RaccoonPay
  • RaccoonRev
  • Upselling

Only in TrustYou

  • Review aggregation
  • Semantic analysis
  • Competitor benchmarking
  • Guest surveys
  • Review response tooling
  • Score syndication
  • Multi-property reporting
  • Customer data profiles

What people use each for

The jobs each tool is most often brought in to do.

RoomRaccoon

  • A 20 to 40 room independent hotel replacing separate PMS, channel manager and booking engine contractsnot TrustYou
  • A European B and B that needs local tourist tax handling and regional payment methods out of the boxnot TrustYou
  • A South African guesthouse group wanting one system with local OTA coverage and support hoursnot TrustYou

TrustYou

  • A group quality director tracking which operational category drives score decline across thirty hotelsnot RoomRaccoon
  • An independent hotel putting verified review content on its own booking page to compete with OTA social proofnot RoomRaccoon
  • A property running post-stay surveys in several languages and analysing them together with public reviewsnot RoomRaccoon
  • A chain standardising review response so individual general managers are not writing replies ad hocnot RoomRaccoon

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

RoomRaccoon

  • Revenue and upselling functionality is gated behind higher tiers, so the advertised entry price is rarely what a property that wants automated pricing actually pays.
  • The integration catalogue is short compared with the larger cloud platforms, and a property with an existing spa, POS or CRM preference may find no connector exists.
  • Multi-property management is workable but shallow, so a group beyond a handful of hotels will hit reporting and consolidated inventory limits.
  • Support hours follow European and South African time zones, which leaves properties in the Americas and Asia Pacific waiting overnight for anything beyond first-line help.
  • Because distribution, payments and the PMS come from one vendor, a fault or a price rise in any one of them cannot be answered by switching that component alone.

TrustYou

  • Pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • Review syncing is not instant, and delays between a review appearing publicly and appearing in the dashboard undermine the case for using it as an operational alert system.
  • Reporting is inflexible next to a general analytics tool, and groups that want a custom cut of the data often export it rather than build the view inside TrustYou.
  • The newer customer data platform modules overlap heavily with functionality in modern property management systems and hotel CRMs, so buyers risk paying twice for guest profile unification.
  • Much of the underlying review data is now retrievable free through Google Business Profile and OTA extranets, which makes the value proposition rest entirely on analysis and workflow rather than access.

Pricing, plan by plan

RoomRaccoon

On request
  • RoomRaccoon$undefined/year
    • Tiered subscription scaled by number of rooms
    • Higher tiers unlock dynamic pricing and upselling modules
    • Payment processing charged per transaction

TrustYou

On request
  • TrustYou platform$undefined/year
    • Quoted per property, scaling by portfolio size
    • Reputation, survey and customer data modules priced separately
    • No public rate card

Which should you pick?

Choose RoomRaccoon if

  • You need property management.
  • You work on Web, iOS, Android.
  • You also want channel manager.
RoomRaccoon review

Choose TrustYou if

  • You need review aggregation.
  • You also want semantic analysis.
TrustYou review

Questions people ask

Is RoomRaccoon or TrustYou better?
Neither clearly leads. RoomRaccoon starts at On request and TrustYou at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, RoomRaccoon or TrustYou?
RoomRaccoon starts at On request and TrustYou at On request.
Does RoomRaccoon or TrustYou run on more platforms?
RoomRaccoon runs on Web, iOS, Android. TrustYou runs on Web.
What is RoomRaccoon best used for?
RoomRaccoon is most often used for a 20 to 40 room independent hotel replacing separate pms, channel manager and booking engine contracts, a european b and b that needs local tourist tax handling and regional payment methods out of the box, a south african guesthouse group wanting one system with local ota coverage and support hours. Of those, a 20 to 40 room independent hotel replacing separate pms, channel manager and booking engine contracts and a european b and b that needs local tourist tax handling and regional payment methods out of the box are not what TrustYou is typically brought in for.
What can RoomRaccoon do that TrustYou cannot?
RoomRaccoon covers Property management, Channel manager, Booking engine, RaccoonPay. TrustYou covers Review aggregation, Semantic analysis, Competitor benchmarking, Guest surveys.

Answered from the vendors’ own pages

RoomRaccoon: Does RoomRaccoon charge commission on direct bookings?

No. The booking engine is included in the subscription and direct reservations carry no commission, though card processing fees still apply.

TrustYou: How much does TrustYou cost?

It is quoted. Historical directory listings mention entry figures around 75 US dollars a month for a small property, but the vendor does not publish a rate card and group pricing is negotiated.

RoomRaccoon: Is it suitable for a hotel with 150 rooms?

It will run, but the product is designed around independents up to roughly 60 rooms and larger properties will find reporting and group handling thin.

TrustYou: Does it respond to reviews for me?

It drafts responses and publishes them back to source channels, but a human still approves them unless you configure otherwise.

RoomRaccoon: Can it be used as a channel manager only?

Not really. The value is in the bundle, and buying it purely for distribution costs more than a dedicated channel manager.

TrustYou: Is the score syndication worth it?

It is one of the more defensible parts of the product, because showing verified review content on a direct booking page counters the social proof advantage OTAs hold.

RoomRaccoon: Which regions does it support best?

Europe first, then South Africa. Coverage in North America and Asia is lighter on local OTAs and payment methods.

TrustYou: Do I need it if I use Google Business Profile?

Google gives you your own reviews free. TrustYou adds cross-source aggregation, competitor benchmarking and category-level sentiment, which is the part you are paying for.

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