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Travel · head to head

DPGO vs TrustYou

DPGO logo

DPGO

Travel

Dynamic pricing for short-term rentals with three billing models including pay per booked night

From
$18/month
Rated
-
TrustYou logo

TrustYou

Travel

Guest review aggregation, survey and reputation analytics for hotels

From
On request
Rated
-

The short version

  • Each has a real cost: DPGO the 0.5% and per booked night plans are invoiced every two weeks, which produces twenty six variable invoices a year and is awkward for anyone doing simple monthly bookkeeping.; TrustYou pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • They diverge on capability: DPGO covers AI rate generation, TrustYou covers Review aggregation.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which DPGO and TrustYou actually diverge.

Attributes where DPGO and TrustYou differ
AttributeDPGOTrustYou
Starting price$18/monthOn request
Pricing modelPer listing per month, per booked night or percentage of booked pricequote

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Travel).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DPGO

  • AI rate generation
  • Price floors and ceilings
  • Orphan night handling
  • Channel push
  • Market dashboard
  • Three billing models

Only in TrustYou

  • Review aggregation
  • Semantic analysis
  • Competitor benchmarking
  • Guest surveys
  • Review response tooling
  • Score syndication
  • Multi-property reporting
  • Customer data profiles

What people use each for

The jobs each tool is most often brought in to do.

DPGO

  • A host with a strongly seasonal cabin who wants pricing automation that costs almost nothing in the off seasonnot TrustYou
  • An Airbnb-first operator with eight listings wanting daily rate adjustment without paying a per listing fee for underperforming unitsnot TrustYou
  • A manager testing automated pricing against manual rates during a 30 day trial before committingnot TrustYou
  • An owner in a competitive city market who needs last-minute discounting rules rather than a static weekend upliftnot TrustYou

TrustYou

  • A group quality director tracking which operational category drives score decline across thirty hotelsnot DPGO
  • An independent hotel putting verified review content on its own booking page to compete with OTA social proofnot DPGO
  • A property running post-stay surveys in several languages and analysing them together with public reviewsnot DPGO
  • A chain standardising review response so individual general managers are not writing replies ad hocnot DPGO

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DPGO

  • The 0.5% and per booked night plans are invoiced every two weeks, which produces twenty six variable invoices a year and is awkward for anyone doing simple monthly bookkeeping.
  • Market analytics are thin compared with larger competitors, so you get a recommended rate without much tooling to interrogate why or to define your own comparable set.
  • The integration list is shorter than PriceLabs or Wheelhouse, so operators on less common property management systems may have to push rates manually or not at all.
  • Recommendation quality drops sharply in low-density markets where there are too few comparable listings for the model to learn from, and there is little warning when this is the case.
  • It is a pricing engine only, with no length of stay optimisation across a portfolio or channel-level yield strategy, so professional managers usually run it alongside other tools rather than instead of them.

TrustYou

  • Pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • Review syncing is not instant, and delays between a review appearing publicly and appearing in the dashboard undermine the case for using it as an operational alert system.
  • Reporting is inflexible next to a general analytics tool, and groups that want a custom cut of the data often export it rather than build the view inside TrustYou.
  • The newer customer data platform modules overlap heavily with functionality in modern property management systems and hotel CRMs, so buyers risk paying twice for guest profile unification.
  • Much of the underlying review data is now retrievable free through Google Business Profile and OTA extranets, which makes the value proposition rest entirely on analysis and workflow rather than access.

Pricing, plan by plan

DPGO

$18/month
  • Pay as You Go$undefined/month
    • 0.5% of booked price
    • 30 day free trial, no card required
    • Invoiced every two weeks
  • Flat Fee$18/month
    • $18 per listing per month
    • 30 day free trial
    • All pricing and market features included
  • Fixed$undefined/month
    • $1 per booked night
    • Costs nothing on unbooked nights
    • 30 day free trial

TrustYou

On request
  • TrustYou platform$undefined/year
    • Quoted per property, scaling by portfolio size
    • Reputation, survey and customer data modules priced separately
    • No public rate card

Which should you pick?

Choose DPGO if

  • You need ai rate generation.
  • You also want price floors and ceilings.

Choose TrustYou if

  • You need review aggregation.
  • You also want semantic analysis.

Questions people ask

Is DPGO or TrustYou better?
Neither clearly leads. DPGO starts at $18/month and TrustYou at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DPGO or TrustYou?
DPGO starts at $18/month and TrustYou at On request.
Does DPGO or TrustYou run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is DPGO best used for?
DPGO is most often used for a host with a strongly seasonal cabin who wants pricing automation that costs almost nothing in the off season, an airbnb-first operator with eight listings wanting daily rate adjustment without paying a per listing fee for underperforming units, a manager testing automated pricing against manual rates during a 30 day trial before committing, an owner in a competitive city market who needs last-minute discounting rules rather than a static weekend uplift. Of those, a host with a strongly seasonal cabin who wants pricing automation that costs almost nothing in the off season and an airbnb-first operator with eight listings wanting daily rate adjustment without paying a per listing fee for underperforming units are not what TrustYou is typically brought in for.
What can DPGO do that TrustYou cannot?
DPGO covers AI rate generation, Price floors and ceilings, Orphan night handling, Channel push. TrustYou covers Review aggregation, Semantic analysis, Competitor benchmarking, Guest surveys.

Answered from the vendors’ own pages

DPGO: Which billing model is cheapest?

It depends on occupancy. At $1 per booked night you pay $18 only if a listing is booked eighteen nights a month, so low-occupancy listings should use Fixed or Pay as You Go and high-occupancy ones the flat fee.

TrustYou: How much does TrustYou cost?

It is quoted. Historical directory listings mention entry figures around 75 US dollars a month for a small property, but the vendor does not publish a rate card and group pricing is negotiated.

DPGO: Does it push rates to Airbnb?

Yes, directly, and to Vrbo and through supported property management systems.

TrustYou: Does it respond to reviews for me?

It drafts responses and publishes them back to source channels, but a human still approves them unless you configure otherwise.

DPGO: Is there a trial?

30 days, with no card required.

TrustYou: Is the score syndication worth it?

It is one of the more defensible parts of the product, because showing verified review content on a direct booking page counters the social proof advantage OTAs hold.

DPGO: Does it handle minimum stay rules?

It sets nightly rates and orphan gap pricing. Length of stay strategy is limited compared with a full revenue management system.

TrustYou: Do I need it if I use Google Business Profile?

Google gives you your own reviews free. TrustYou adds cross-source aggregation, competitor benchmarking and category-level sentiment, which is the part you are paying for.

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