Softwr

All industries · head to head

Folk vs Gong

Folk logo

Folk

All industries

The CRM that works for you, not the other way around

From
Free
Rated
-
Full reviewWebsite
Gong logo

Gong

CRM & Sales

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Only Folk has a free tier, so it costs nothing to try first.
  • Each has a real cost: Folk no native mobile app, only works through mobile browser which is not optimized for phones; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Folk covers Contact management, Gong covers Call recording.

Where they differ

Only the attributes on which Folk and Gong actually diverge.

Attributes where Folk and Gong differ
AttributeFolkGong
Starting priceFree$1600/user-per-year
Free tierYesNo
PlatformsWebWeb, Cloud-based SaaS
CategoryAll industriesCRM & Sales
Founded20202016

Identical on both: pricing model (Unknown), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Folk

  • Contact management
  • Email tracking
  • Mail merge
  • Chrome extension
  • Tags & groups
  • Notes & activities
  • Import/export
  • Search & filters

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Folk

  • Contact managementnot Gong
  • Sales outreachnot Gong
  • Networkingnot Gong
  • Recruitmentnot Gong
  • Investor relationsnot Gong

Gong

  • Call analysisnot Folk
  • Deal forecastingnot Folk
  • Sales coachingnot Folk
  • Win/loss analysisnot Folk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Folk

  • No native mobile app, only works through mobile browser which is not optimized for phones
  • Limited workflow automation capabilities compared to enterprise CRMs
  • No automatic phone call tracking, requires manual entry
  • Limited reporting and analytics features
  • Monthly caps on email sends and enrichment credits on lower tiers
  • LinkedIn Chrome extension sometimes has synchronization problems
  • Email sent through Folk sometimes doesn't appear as sent in user's Outlook account

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Folk

Free
  • Standard$24/month
    • Pipeline management
    • Email campaigns
    • Contact enrichment
  • Premium$48/month
    • Custom objects
    • Email sequences
    • Dashboards
  • Enterprise$80/month
    • Dedicated account manager
    • Custom integrations
    • Priority support

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Folk if

  • You need contact management.
  • You want to start without paying.
  • You also want email tracking.
Folk review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Folk or Gong better?
Neither clearly leads. Folk starts at Free and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Folk or Gong?
Folk has a free tier; the other does not. Paid plans start at Free for Folk and $1600/user-per-year for Gong.
Does Folk or Gong run on more platforms?
Folk runs on Web. Gong runs on Web, Cloud-based SaaS.
Can I use Folk for free?
Yes. Folk has a free tier, so you can try it without paying. Gong starts at $1600/user-per-year.
What is Folk best used for?
Folk is most often used for contact management, sales outreach, networking, recruitment. Of those, contact management and sales outreach are not what Gong is typically brought in for.
What can Folk do that Gong cannot?
Folk covers Contact management, Email tracking, Mail merge, Chrome extension. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Web support.

Answered from the vendors’ own pages

Folk: What are Folk's pricing plans?

Folk offers three plans: Standard at $24/month per member (billed annually), Premium at $48/month with custom objects and email sequences, and Enterprise from $80/month with advanced security and dedicated support. New workspaces get a 2-week free trial with all Premium features.

Source
Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Folk: Does Folk offer a mobile app?

Folk does not have native iOS or Android apps. The web interface technically works on mobile browsers but is built primarily for desktop use.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Folk: Does Folk track phone calls automatically?

No, Folk does not automatically track phone calls. All call interactions must be manually entered into the system.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Folk: What integrations does Folk support?

Folk supports over 5,000 integrations through platforms like Zapier and Make. It includes native email, calendar, and WhatsApp sync, LinkedIn extension, and can enrich contact data using its built-in enrichment tool.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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