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Gong

Revenue intelligence platform

As of 30 August 2026, Gong starts at $1600/user-per-year. Gong is a revenue intelligence platform that captures customer interactions, uses AI to analyze them, and delivers insights to help teams win more deals. Softwr lists it under CRM. Gong is made by Gong.io Ltd, launched in 2015, available on Web.

Overview

What Gong does

Gong is a revenue intelligence platform that captures customer interactions, uses AI to analyze them, and delivers insights to help teams win more deals. It provides visibility into what's happening with deals, teams, and markets.

What people use it for

  • Call analysis
  • Deal forecasting
  • Sales coaching
  • Win/loss analysis

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Gong.

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Cross-shopped

What people choose instead of Gong

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

  • Gong logo
    Gong
    vs
    Outreach logo
    Outreach

    Outreach: Sales enablement and engagement platform with conversation intelligence capabilities

  • Gong logo
    Gong
    vs
    Salesloft logo
    Salesloft

    Salesloft: Revenue orchestration platform capturing and analyzing customer conversations

  • Gong logo
    Gong
    vs
    Clari logo
    Clari

    Clari: Revenue intelligence platform for forecasting and deal management

  • Gong logo
    Gong
    vs
    Aviso logo
    Aviso

    Aviso: AI-powered revenue analytics and forecasting platform

Capabilities

Features

  • Call recording

  • AI transcription

  • Deal intelligence

  • Market intelligence

  • Team coaching

  • Salesforce

    Integration with Salesforce

  • HubSpot

    Integration with HubSpot

  • Zoom

    Integration with Zoom

  • Microsoft Teams

    Integration with Microsoft Teams

  • Slack

    Integration with Slack

  • SOC 2 Type II

    SOC 2 Type II security feature

  • GDPR compliant

    GDPR compliant security feature

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source

Behind it

Who makes Gong

Company
Gong.io Ltd
Based in
San Francisco, CA
Founders
Amit Bendov, Eilon Reshef

Timeline

Gong over time

  1. Milestone2025-03-01

    Gong surpasses $300 million in annual recurring revenue

    Source
  2. Funding2021-05-28$250m

    Series E funding of $250 million, valuation reached $7.25 billion

    Source
  3. Funding2020-08-01$200m

    Series D funding of $200 million, valuation reached $2.2 billion

    Source
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Softwr does not host reviews and shows no star rating for Gong, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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