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CRM & Sales · head to head

Bitrix24 vs Gong

Bitrix24 logo

Bitrix24

CRM & Sales

All-in-one CRM and business automation platform

From
Free
Rated
-
Full reviewWebsite
Gong logo

Gong

CRM & Sales

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Only Bitrix24 has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bitrix24 the free plan is limited to 2 users and 5 GB of storage; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Bitrix24 covers Contact management, Gong covers Call recording.

Where they differ

Only the attributes on which Bitrix24 and Gong actually diverge.

Attributes where Bitrix24 and Gong differ
AttributeBitrix24Gong
Starting priceFree$1600/user-per-year
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsWeb, Ios, AndroidWeb, Cloud-based SaaS
Founded20122016

Identical on both: user rating (Not yet rated), category (CRM & Sales).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bitrix24

  • Contact management
  • Sales pipeline
  • Service desk
  • Project management
  • Chat
  • Automation
  • Mobile app
  • Zapier

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Both cover

  • Slack
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bitrix24

  • CRM and sales pipeline management for a small businessnot Gong
  • Team chat, tasks and project management in one suitenot Gong
  • Telephony and email integrated with customer recordsnot Gong
  • Document storage and collaborationnot Gong
  • Workflow automation and HR records on the higher tiersnot Gong

Gong

  • Call analysisnot Bitrix24
  • Deal forecastingnot Bitrix24
  • Sales coachingnot Bitrix24
  • Win/loss analysisnot Bitrix24

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bitrix24

  • The free plan is limited to 2 users and 5 GB of storage
  • Plans are flat-rate blocks with hard user ceilings, so exceeding 5, 50 or 100 users means jumping a tier rather than adding a seat
  • Monthly billing is roughly 40 percent dearer than annual, at $69 against $49 on Basic
  • Sales automation and invoicing need Standard at $99 a month, and workflow automation and HR need Professional at $199
  • SOC compliance and the 99.95 percent SLA are Enterprise only, from $399 a month

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Bitrix24

Free
  • FreeFree
    • Up to 12 users
    • Basic CRM
    • Chat
  • Basic$39/month
    • Everything in Free
    • Sales automation
    • Customer portal
  • Standard$99/month
    • Everything in Basic
    • Advanced automation
    • Custom fields
  • Professional$199/month
    • Everything in Standard
    • Dedicated support

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Bitrix24 if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want sales pipeline.
Bitrix24 review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Bitrix24 or Gong better?
Neither clearly leads. Bitrix24 starts at Free and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bitrix24 or Gong?
Bitrix24 has a free tier; the other does not. Paid plans start at Free for Bitrix24 and $1600/user-per-year for Gong.
Does Bitrix24 or Gong run on more platforms?
Bitrix24 runs on Web, Ios, Android. Gong runs on Web, Cloud-based SaaS.
Can I use Bitrix24 for free?
Yes. Bitrix24 has a free tier, so you can try it without paying. Gong starts at $1600/user-per-year.
What is Bitrix24 best used for?
Bitrix24 is most often used for crm and sales pipeline management for a small business, team chat, tasks and project management in one suite, telephony and email integrated with customer records, document storage and collaboration. Of those, crm and sales pipeline management for a small business and team chat, tasks and project management in one suite are not what Gong is typically brought in for.
What can Bitrix24 do that Gong cannot?
Bitrix24 covers Contact management, Sales pipeline, Service desk, Project management. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Slack, Web support, Ios support, Android support.

Answered from the vendors’ own pages

Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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Related pages

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