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CRM · head to head

Affinity vs SharpSpring

Affinity logo

Affinity

CRM

Relationship intelligence platform for professionals

From
$2000/year
Rated
-
Full reviewWebsite
SharpSpring logo

SharpSpring

CRM

Marketing automation for agencies

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Affinity enterprise tier requires custom quote, pricing not transparent; SharpSpring still operates under the SharpSpring brand name (footer copyright SharpSpring 2026) as a Constant Contact product, serving over 2000 agencies and 10000 businesses per the vendor site
  • They diverge on capability: Affinity covers Deal tracking, SharpSpring covers Email marketing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Affinity and SharpSpring actually diverge.

Attributes where Affinity and SharpSpring differ
AttributeAffinitySharpSpring
Starting price$2000/year$50/month
Founded20132014

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

  • Deal tracking
  • Intelligence engine
  • Relationship mapping
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn
  • Crunchbase

Only in SharpSpring

  • Email marketing
  • Landing pages
  • Marketing automation
  • CRM
  • Reporting
  • White labeling
  • Zapier
  • Slack

Both cover

  • Contact management
  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Affinity

  • Deal sourcing and pipeline management for venture capital and private equitynot SharpSpring
  • Automatic capture of email and meeting activity into relationship recordsnot SharpSpring
  • Finding warm introductions through existing relationship networksnot SharpSpring
  • Investor relations and fundraising trackingnot SharpSpring
  • Portfolio company support and reportingnot SharpSpring

SharpSpring

  • Marketing automationnot Affinity
  • Lead generationnot Affinity
  • Client managementnot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

  • Enterprise tier requires custom quote, pricing not transparent
  • Scale tier API calls capped at 100000 per month
  • All plans charge per user annually

SharpSpring

  • Still operates under the SharpSpring brand name (footer copyright SharpSpring 2026) as a Constant Contact product, serving over 2000 agencies and 10000 businesses per the vendor site

Pricing, plan by plan

Affinity

$2000/year
  • Essential$2000/year
    • Activity capture (email and calendar)
    • Relationship scoring and interaction history
    • Deal pipeline tracking
  • Scale$2300/year
    • Automatic meeting capture (Notetaker)
    • AI Chat conversational access
    • Affinity Ascend agent platform
  • Advanced$2700/year
    • Third-party data enrichment (PitchBook, Dealroom, Crunchbase)
    • Company growth insights
    • Packaged integrations (Slack, Salesforce, Box)
  • Enterprise$null/year
    • Fund-level permissions
    • Enterprise SSO
    • Custom data retention

SharpSpring

$50/month
  • Professional$50/month
    • Contact management
    • Email marketing
    • Landing pages
  • Agency$100/month
    • Everything in Professional
    • Client management
    • White labeling
  • Enterprise$undefined/month
    • Everything in Agency
    • Custom integration
    • Dedicated support

Which should you pick?

Choose Affinity if

  • You need deal tracking.
  • You also want intelligence engine.
Affinity review

Choose SharpSpring if

  • You need email marketing.
  • You also want landing pages.
SharpSpring review

Questions people ask

Is Affinity or SharpSpring better?
Neither clearly leads. Affinity starts at $2000/year and SharpSpring at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or SharpSpring?
Affinity starts at $2000/year and SharpSpring at $50/month.
Does Affinity or SharpSpring run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Affinity best used for?
Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what SharpSpring is typically brought in for.
What can Affinity do that SharpSpring cannot?
Affinity covers Deal tracking, Intelligence engine, Relationship mapping, Integration aggregation. SharpSpring covers Email marketing, Landing pages, Marketing automation, CRM. Both handle Contact management, GDPR, Cloud deployment, Web support.

Answered from the vendors’ own pages

Affinity: How much does Affinity CRM cost per user?

Affinity CRM pricing starts at 2000 USD per user per year for the Essential plan, 2300 USD for Scale, and 2700 USD for Advanced. Enterprise tier requires custom pricing.

Source
SharpSpring: Does SharpSpring offer different pricing for agencies versus enterprise customers?

SharpSpring explicitly tailors pricing to three customer segments: SMBs, Agencies, and Enterprise. Agencies receive month-to-month plans with flexible billing, while enterprise customers get custom plans designed to scale.

Source
Affinity: What is the API call limit on Affinity's Scale tier?

The Scale and Advanced tiers provide 100000 API calls per month. Enterprise tier customers receive unlimited API access.

Source
SharpSpring: Are SharpSpring's agency plans billed monthly?

Yes. The site specifically mentions that agencies receive affordable month-to-month plans, indicating monthly billing flexibility rather than annual-only contracts.

Source
Affinity: Which Affinity tier includes Notetaker and MCP integration?

The Scale tier (2300 USD per user per year) includes automatic meeting capture via Notetaker and Model Context Protocol server integration for AI tool connections.

Source
SharpSpring: What payment options are available for SharpSpring?

The site does not specify payment methods or models. Specific pricing details and payment options require contacting SharpSpring directly or visiting their dedicated pricing pages.

Source
Affinity: When does Affinity offer Enterprise SSO capabilities?

Enterprise SSO (single sign-on) capability is included only in the Enterprise tier, which requires custom pricing and is designed for established firms with multi-fund complexity.

Source
SharpSpring: Is SharpSpring more affordable than competitors?

SharpSpring describes itself as offering a full feature set for a fraction of the cost of leading competitors, particularly for SMBs. However, specific pricing amounts are not disclosed on the homepage.

Source
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