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Daylite logo

Daylite

CRM and project management built exclusively for Mac, iPhone and iPad

As of 31 August 2026, Daylite starts at $15/month. A Mac-native CRM from a Toronto company that has been building for Apple since 1999. Softwr lists it under CRM. Daylite is made by Marketcircle, available on macOS, iOS, iPadOS.

Overview

What Daylite does

Daylite is a combined CRM, project management and productivity application from Marketcircle, built as a native macOS, iOS and iPadOS application rather than a browser app in a wrapper. It handles contacts and companies, opportunities and pipelines, projects with linked tasks and appointments, calendar, notes and email. Its Mail Assistant plugs into Apple Mail so a message can be filed against a contact, opportunity or project from the inbox, and everything syncs through Marketcircle Cloud. The fact that decides the purchase is the platform restriction, and it is not a minor limitation. Daylite is Apple-only. There is no Windows application, and while a browser view exists, the real product is the native Mac app. For an all-Mac professional services firm that is precisely the appeal: it behaves like Mac software, works offline against a local store, integrates with Apple Mail and Contacts, and does not feel like a web page. For anybody with a mixed fleet, or a single contractor on a Windows laptop, it is simply unusable, and that one fact eliminates it faster than any feature comparison. Buyers are small Apple-committed businesses: law firms, consultancies, architects, financial advisers, agencies, typically two to twenty people. The other trade-off is that it is a CRM that treats projects as first-class objects, so it fits work that is relationship-led and delivery-heavy, and fits transactional high-volume sales badly. Pricing is per user per month with tier caps: Leap is single-user only, Growth stops at twenty users and Scale at a hundred.

What people use it for

  • An all-Mac law firm or architecture practice wants a CRM that behaves like Mac software and files emails from Apple Mail rather than forcing everyone into a browser tab.
  • A consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal.
  • A team works frequently without connectivity, on site or in transit, and needs a CRM with a genuine local data store rather than a web app that degrades to nothing offline.
  • A small business already standardised on Apple hardware wants to avoid paying for a CRM whose Mac experience is an afterthought.

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Daylite.

  • It is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • The web experience is secondary to the native apps, so remote access from a borrowed or non-Apple computer is limited in a way buyers used to browser CRMs do not anticipate.
  • It has no built-in marketing automation, email campaigns or lead scoring, so anything beyond one-to-one email means a separate tool and a Zapier connection.
  • Plan caps are hard rather than advisory: Leap is a single user with 500 contacts, and crossing twenty users forces you from Growth to Scale, which is a 50 per cent increase in the per-user rate for capacity you may not need.
  • Third-party integrations are thin compared with HubSpot or Pipedrive, and much of what does exist runs through Zapier, so accounting, telephony and support connections are indirect and add their own subscription cost.

Cross-shopped

What people choose instead of Daylite

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

  • Daylite logo
    Daylite
    vs
    Pipedrive logo
    Pipedrive

    Pipedrive: If any member of the team uses Windows, or you want a pipeline CRM that works identically in any browser.

  • Daylite logo
    Daylite
    vs
    Copper logo
    Copper

    Copper: If you live in Google Workspace rather than Apple Mail and want the same in-the-inbox working style.

  • Daylite logo
    Daylite
    vs
    Insightly logo
    Insightly

    Insightly: If you want CRM and project management together but need cross-platform access and stronger reporting.

Pricing

What Daylite costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Leap

$15 /mo

  • One user only
  • 500 contacts
  • One email integration
  • Email support only
  • 20 US dollars if billed monthly

Growth

$30 /mo

  • Up to 20 users
  • 25,000 contacts
  • Three email integrations per user
  • Standard support and onboarding
  • 40 US dollars per user if billed monthly

Scale

$45 /mo

  • Up to 100 users
  • 250,000 contacts
  • Ten email integrations per user
  • Premium support and onboarding
  • 60 US dollars per user if billed monthly

Custom

On request

  • For teams of ten or more with specific requirements
  • Quoted on application

Capabilities

Features

  • Native Apple apps

    Real macOS, iPadOS and iOS applications rather than a browser wrapper, working offline

  • Apple Mail Assistant

    File emails against contacts, projects and opportunities without leaving Apple Mail

  • Projects as first-class objects

    Projects hold their own tasks, appointments, notes and linked people, not just deal records

  • Pipelines

    Opportunity stages with forecast values and activity tracking

  • Linked records

    Any contact, company, project, opportunity, note or appointment can be linked to any other

  • Smart lists

    Saved dynamic filters across records for territory and follow-up management

  • Offline working

    The Mac app holds a local store, so it functions on a plane or a poor connection

  • Delegation

    Assign tasks and appointments across the team with visibility of who owns what

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

Does Daylite run on Windows?

No. It is macOS, iPadOS and iOS only. This is the single most common reason buyers rule it out.

Is there a web version?

There is browser access, but the product is designed around the native Mac app and the web view is not a full replacement.

What does it cost?

Leap is 15 US dollars a month for one user billed annually, Growth 30 per user and Scale 45 per user, rising to 20, 40 and 60 on monthly billing.

Does it work offline?

Yes. The Mac app keeps a local store and syncs through Marketcircle Cloud when a connection returns.

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Softwr does not host reviews and shows no star rating for Daylite, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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