Softwr

CRM · head to head

Keap vs LiveAgent

Keap logo

Keap

CRM

CRM and marketing automation for small business

From
$29/month
Free plan
No
Full reviewWebsite
LiveAgent logo

LiveAgent

Customer Support

All-in-one help desk software

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only LiveAgent has a free tier, so it costs nothing to try first.
  • Each has a real cost: Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month; LiveAgent social and messaging channels are separately priced add ons rather than plan features, at $19 to $39 a month each on top of the seat price
  • They diverge on capability: Keap covers Contact management, LiveAgent covers Ticketing system.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Keap and LiveAgent actually diverge.

Attributes where Keap and LiveAgent differ
AttributeKeapLiveAgent
Starting price$29/monthFree
Free tierNoYes
CategoryCRMCustomer Support
Founded20002004

Identical on both: pricing model (subscription), platforms (Web, Ios, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Keap

  • Contact management
  • Pipeline management
  • Email marketing
  • Marketing automation
  • Sales automation
  • Reporting
  • Stripe
  • Google Ads

Only in LiveAgent

  • Ticketing system
  • Live chat
  • Call center
  • Social media
  • Knowledge base
  • Customer portal
  • WordPress
  • Shopify

Both cover

  • Zapier
  • Slack
  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Keap

  • Contact management and CRMnot LiveAgent
  • Marketing automationnot LiveAgent
  • Sales pipeline managementnot LiveAgent

LiveAgent

  • Multichannel help desk covering email, chat, calls and social messagesnot Keap
  • Ticketing and shared inbox for customer support teamsnot Keap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Keap

  • The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
  • Implementation services are described as required rather than optional
  • Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month

LiveAgent

  • Social and messaging channels are separately priced add ons rather than plan features, at $19 to $39 a month each on top of the seat price
  • The entry plan is limited to 3 email accounts, 2 live chat buttons and 3 contact forms
  • WhatsApp numbers are rationed by plan, at 5 on Large Business and 20 on Enterprise
  • The advertised prices require annual billing, and monthly billing raises the entry plan from $10 to $13 per agent
  • Every published price is a discounted rate against a higher regular price

Pricing, plan by plan

Keap

$29/month
  • Lite$29/month
    • Contact management
    • Email marketing
  • Standard$59/month
    • Everything in Lite
    • Sales automation
    • Pipeline management
  • Professional$149/month
    • Everything in Standard
    • Advanced automation
    • AI features

LiveAgent

Free
  • Small Business$10/month
    • Ticketing
    • Live chat
    • Knowledge base
  • Medium Business$19/month
    • Everything in Small
    • Call center
    • IVR
  • Large Business$33/month
    • Everything in Medium
    • Social channels (Facebook, Instagram, X, WhatsApp, Telegram, Viber)
  • Enterprise$46/month
    • Everything in Large
    • Dedicated account manager
    • Priority support

Which should you pick?

Choose Keap if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want pipeline management.
Keap review

Choose LiveAgent if

  • You need ticketing system.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want live chat.
LiveAgent review

Questions people ask

Is Keap or LiveAgent better?
Neither clearly leads. Keap starts at $29/month and LiveAgent at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Keap or LiveAgent?
LiveAgent has a free tier; the other does not. Paid plans start at $29/month for Keap and Free for LiveAgent.
Does Keap or LiveAgent run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
Can I use LiveAgent for free?
Yes. LiveAgent has a free tier, so you can try it without paying. Keap starts at $29/month.
What is Keap best used for?
Keap is most often used for contact management and crm, marketing automation, sales pipeline management. Of those, contact management and crm and marketing automation are not what LiveAgent is typically brought in for.
What can Keap do that LiveAgent cannot?
Keap covers Contact management, Pipeline management, Email marketing, Marketing automation. LiveAgent covers Ticketing system, Live chat, Call center, Social media. Both handle Zapier, Slack, GDPR, Web support.

Answered from the vendors’ own pages

Keap: How much does Keap cost?

Keap costs $299/month billed at $2,988/year for the main plan, which includes 2 user licenses. Additional users cost $39/month each.

Source
LiveAgent: How much does LiveAgent cost?

LiveAgent charges per agent on annual billing: Small Business at $10/agent/month, Medium at $19/agent/month, Large at $33/agent/month, and Enterprise at $46/agent/month (regular rates are $15, $29, $49, and $69 respectively). Monthly billing costs 30% more.

Source
Keap: What text messaging fees does Keap charge?

Text marketing tiers range from $24 to $279/month with included message allotments. Overages are $0.015 per message and $0.01 per minute for voice.

Source
LiveAgent: Does LiveAgent offer a free trial?

Yes, LiveAgent provides a 30-day free trial with no credit card required, offering full access to all features including AI agents.

Source
Keap: Is implementation included in Keap pricing?

Implementation services are required at additional cost. Package pricing is available through Keap sales.

Source
LiveAgent: Are AI agents included in all LiveAgent plans?

Yes, all LiveAgent plans include free AI agents with features like chatbots, answer assistants, human handover, and autoresponders.

Source
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