Keapvs
Outreach
Outreach: Sales execution platform for revenue teams
Keap
CRM and marketing automation for small business
As of 30 August 2026, Keap starts at $29/month. Keap is a CRM and marketing automation platform designed specifically for small businesses and entrepreneurs. Softwr lists it under CRM. Keap is launched in 2000, available on Web, iOS, Android.
Overview
What Keap does
Keap is a CRM and marketing automation platform designed specifically for small businesses and entrepreneurs. It provides sales pipeline management, email marketing, and automation features to help small teams grow efficiently.
What people use it for
- Contact management and CRM
- Marketing automation
- Sales pipeline management
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Keap.
- The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
- Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
- Implementation services are described as required rather than optional
- Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month
Cross-shopped
What people choose instead of Keap
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- KeapvsGong
Gong: Revenue intelligence platform
- KeapvsPipedrive
Pipedrive: The CRM that sales teams love to use
- KeapvsSeismic
Seismic: Sales enablement and content management platform
Pricing
What Keap costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Lite
$29 /mo
- Contact management
- Email marketing
Standard
$59 /mo
- Everything in Lite
- Sales automation
- Pipeline management
Professional
$149 /mo
- Everything in Standard
- Advanced automation
- AI features
Capabilities
Features
Contact management
Pipeline management
Email marketing
Marketing automation
Sales automation
Reporting
Zapier
Integration with Zapier
Slack
Integration with Slack
Stripe
Integration with Stripe
Google Ads
Integration with Google Ads
Facebook Ads
Integration with Facebook Ads
GDPR
GDPR security feature
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
How much does Keap cost?
Keap costs $299/month billed at $2,988/year for the main plan, which includes 2 user licenses. Additional users cost $39/month each.
SourceWhat text messaging fees does Keap charge?
Text marketing tiers range from $24 to $279/month with included message allotments. Overages are $0.015 per message and $0.01 per minute for voice.
SourceIs implementation included in Keap pricing?
Implementation services are required at additional cost. Package pricing is available through Keap sales.
SourceBehind it
Who makes Keap
- Company
- Keap
- Based in
- Chandler, AZ
Keep looking
Where to go from Keap
- Keap alternativesEvery product people weigh against it
- Keap pricingPlans, floors and what the tiers exclude
- Keap badgesWhich rules it meets, and the figure behind each
- All CRM softwareThe full category
- Best CRM softwareThe shortlist, and how it was cut
Best CRM software for
Compare Keap with
- Pipedrive
- Gong
- Outreach
- Seismic
- Ontraport
- SharpSpring
- Agile CRM
- Corefactors AI CRM
- Less Annoying CRM
- Capsule CRM
- Bigin
- Really Simple Systems
- Daylite
- EspoCRM
- Folk
- Krayin
- Kylas
- Mixmax
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Softwr does not host reviews and shows no star rating for Keap, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on Keap
Keap alternatives
What people switch to, and what they give up
Keap pricing
Every tier, and where the cost actually lands
Compare Keap
Put it head to head with anything we hold
Keap badge
Its rating, and an embed for your own site
Best CRM software alternatives
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