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CRM · head to head

Affinity vs LiveAgent

Affinity logo

Affinity

CRM

Relationship intelligence platform for professionals

From
$2000/year
Free plan
No
Full reviewWebsite
LiveAgent logo

LiveAgent

Customer Support

All-in-one help desk software

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only LiveAgent has a free tier, so it costs nothing to try first.
  • Each has a real cost: Affinity enterprise tier requires custom quote, pricing not transparent; LiveAgent social and messaging channels are separately priced add ons rather than plan features, at $19 to $39 a month each on top of the seat price
  • They diverge on capability: Affinity covers Contact management, LiveAgent covers Ticketing system.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Affinity and LiveAgent actually diverge.

Attributes where Affinity and LiveAgent differ
AttributeAffinityLiveAgent
Starting price$2000/yearFree
Free tierNoYes
PlatformsWebWeb, Ios, Android
CategoryCRMCustomer Support
Founded20132004

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Affinity

  • Contact management
  • Deal tracking
  • Intelligence engine
  • Relationship mapping
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn

Only in LiveAgent

  • Ticketing system
  • Live chat
  • Call center
  • Social media
  • Knowledge base
  • Customer portal
  • WordPress
  • Shopify

Both cover

  • GDPR
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Affinity

  • Deal sourcing and pipeline management for venture capital and private equitynot LiveAgent
  • Automatic capture of email and meeting activity into relationship recordsnot LiveAgent
  • Finding warm introductions through existing relationship networksnot LiveAgent
  • Investor relations and fundraising trackingnot LiveAgent
  • Portfolio company support and reportingnot LiveAgent

LiveAgent

  • Multichannel help desk covering email, chat, calls and social messagesnot Affinity
  • Ticketing and shared inbox for customer support teamsnot Affinity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Affinity

  • Enterprise tier requires custom quote, pricing not transparent
  • Scale tier API calls capped at 100000 per month
  • All plans charge per user annually

LiveAgent

  • Social and messaging channels are separately priced add ons rather than plan features, at $19 to $39 a month each on top of the seat price
  • The entry plan is limited to 3 email accounts, 2 live chat buttons and 3 contact forms
  • WhatsApp numbers are rationed by plan, at 5 on Large Business and 20 on Enterprise
  • The advertised prices require annual billing, and monthly billing raises the entry plan from $10 to $13 per agent
  • Every published price is a discounted rate against a higher regular price

Pricing, plan by plan

Affinity

$2000/year
  • Essential$2000/year
    • Activity capture (email and calendar)
    • Relationship scoring and interaction history
    • Deal pipeline tracking
  • Scale$2300/year
    • Automatic meeting capture (Notetaker)
    • AI Chat conversational access
    • Affinity Ascend agent platform
  • Advanced$2700/year
    • Third-party data enrichment (PitchBook, Dealroom, Crunchbase)
    • Company growth insights
    • Packaged integrations (Slack, Salesforce, Box)
  • Enterprise$null/year
    • Fund-level permissions
    • Enterprise SSO
    • Custom data retention

LiveAgent

Free
  • Small Business$10/month
    • Ticketing
    • Live chat
    • Knowledge base
  • Medium Business$19/month
    • Everything in Small
    • Call center
    • IVR
  • Large Business$33/month
    • Everything in Medium
    • Social channels (Facebook, Instagram, X, WhatsApp, Telegram, Viber)
  • Enterprise$46/month
    • Everything in Large
    • Dedicated account manager
    • Priority support

Which should you pick?

Choose Affinity if

  • You need contact management.
  • You also want deal tracking.
Affinity review

Choose LiveAgent if

  • You need ticketing system.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want live chat.
LiveAgent review

Questions people ask

Is Affinity or LiveAgent better?
Neither clearly leads. Affinity starts at $2000/year and LiveAgent at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Affinity or LiveAgent?
LiveAgent has a free tier; the other does not. Paid plans start at $2000/year for Affinity and Free for LiveAgent.
Does Affinity or LiveAgent run on more platforms?
Affinity runs on Web. LiveAgent runs on Web, Ios, Android.
Can I use LiveAgent for free?
Yes. LiveAgent has a free tier, so you can try it without paying. Affinity starts at $2000/year.
What is Affinity best used for?
Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what LiveAgent is typically brought in for.
What can Affinity do that LiveAgent cannot?
Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. LiveAgent covers Ticketing system, Live chat, Call center, Social media. Both handle GDPR, Web support.

Answered from the vendors’ own pages

Affinity: How much does Affinity CRM cost per user?

Affinity CRM pricing starts at 2000 USD per user per year for the Essential plan, 2300 USD for Scale, and 2700 USD for Advanced. Enterprise tier requires custom pricing.

Source
LiveAgent: How much does LiveAgent cost?

LiveAgent charges per agent on annual billing: Small Business at $10/agent/month, Medium at $19/agent/month, Large at $33/agent/month, and Enterprise at $46/agent/month (regular rates are $15, $29, $49, and $69 respectively). Monthly billing costs 30% more.

Source
Affinity: What is the API call limit on Affinity's Scale tier?

The Scale and Advanced tiers provide 100000 API calls per month. Enterprise tier customers receive unlimited API access.

Source
LiveAgent: Does LiveAgent offer a free trial?

Yes, LiveAgent provides a 30-day free trial with no credit card required, offering full access to all features including AI agents.

Source
Affinity: Which Affinity tier includes Notetaker and MCP integration?

The Scale tier (2300 USD per user per year) includes automatic meeting capture via Notetaker and Model Context Protocol server integration for AI tool connections.

Source
LiveAgent: Are AI agents included in all LiveAgent plans?

Yes, all LiveAgent plans include free AI agents with features like chatbots, answer assistants, human handover, and autoresponders.

Source
Affinity: When does Affinity offer Enterprise SSO capabilities?

Enterprise SSO (single sign-on) capability is included only in the Enterprise tier, which requires custom pricing and is designed for established firms with multi-fund complexity.

Source
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