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Software · head to head

Akita vs Conga

Akita logo

Akita

Software

Customer Success Without the Complexity

From
$160/month
Rated
-
Full reviewWebsite
Conga logo

Conga

Software

Revenue Lifecycle Management

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Akita starts at $49 a month with no free tier, only a 14 day trial; Conga conga's pricing page publishes no rate, no plan tier and no product list, and offers only a Get Conga Pricing enquiry button
  • They diverge on capability: Akita covers Health scores, Conga covers CPQ.

Where they differ

Only the attributes on which Akita and Conga actually diverge.

Attributes where Akita and Conga differ
AttributeAkitaConga
Starting price$160/month$50/month
Founded20182006

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Akita

  • Health scores
  • Customer segments
  • Lifecycle stages
  • Alerts
  • Custom metrics
  • HubSpot
  • Intercom
  • Stripe

Only in Conga

  • CPQ
  • Contract lifecycle management
  • Document generation
  • E-signatures
  • Workflow automation
  • Microsoft Dynamics
  • SAP
  • Oracle

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Akita

  • Centralising customer data and product activity for a customer success teamnot Conga
  • Building health scores to flag at-risk accountsnot Conga
  • Segmenting customers and triggering automated playbooksnot Conga
  • Identifying expansion revenue opportunitiesnot Conga
  • Task and workflow management for CSMsnot Conga

Conga

  • Generating quotes, contracts and documents from CRM datanot Akita
  • Contract lifecycle management with approvals and e-signaturenot Akita
  • Configure price quote workflows for complex salesnot Akita

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Akita

  • Starts at $49 a month with no free tier, only a 14 day trial
  • Tier breakdown above the entry price is not published

Conga

  • Conga's pricing page publishes no rate, no plan tier and no product list, and offers only a Get Conga Pricing enquiry button
  • Pricing is handled case by case through sales rather than through published tiers
  • Conga's CPQ product is now branded Advantage CPQ and is positioned as an integration on top of an existing CRM, so a Salesforce or equivalent CRM licence is required separately

Pricing, plan by plan

Akita

$160/month
  • Starter$160/month
    • Health scores
    • Basic integrations
    • Alerts
  • Professional$400/month
    • Unlimited integrations
    • Custom metrics
    • API

Conga

$50/month
  • Essentials$50/month
    • Document generation
    • E-signatures
    • Templates
  • Professional$100/month
    • CPQ
    • CLM
    • Workflow automation

Which should you pick?

Choose Akita if

  • You need health scores.
  • You also want customer segments.
Akita review

Choose Conga if

  • You need cpq.
  • You also want contract lifecycle management.
Conga review

Questions people ask

Is Akita or Conga better?
Neither clearly leads. Akita starts at $160/month and Conga at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Akita or Conga?
Akita starts at $160/month and Conga at $50/month.
Does Akita or Conga run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Akita best used for?
Akita is most often used for centralising customer data and product activity for a customer success team, building health scores to flag at-risk accounts, segmenting customers and triggering automated playbooks, identifying expansion revenue opportunities. Of those, centralising customer data and product activity for a customer success team and building health scores to flag at-risk accounts are not what Conga is typically brought in for.
What can Akita do that Conga cannot?
Akita covers Health scores, Customer segments, Lifecycle stages, Alerts. Conga covers CPQ, Contract lifecycle management, Document generation, E-signatures. Both handle Salesforce, Web support.
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