Softwr

Customer Success · head to head

Apttus vs Conga

Apttus logo

Apttus

Customer Success

Quote-to-Cash Platform

From
$100/month
Rated
-
Full reviewWebsite
Conga logo

Conga

Customer Success

Revenue Lifecycle Management

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apttus no pricing published on Conga pricing page; Conga pricing entirely gated behind sales: zero public pricing tiers, plan names, or feature-to-cost mapping available
  • They diverge on capability: Apttus covers Contract management, Conga covers Contract lifecycle management.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Apttus and Conga actually diverge.

Attributes where Apttus and Conga differ
AttributeApttusConga
Starting price$100/month$50/month

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Customer Success), founded (2006).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apttus

  • Contract management
  • Pricing optimization
  • Revenue recognition
  • AI recommendations

Only in Conga

  • Contract lifecycle management
  • Document generation
  • E-signatures
  • Workflow automation

Both cover

  • CPQ
  • Salesforce
  • Microsoft Dynamics
  • SAP
  • Oracle
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Apttus

  • Proposal managementnot Conga
  • Contract managementnot Conga
  • Sales enablementnot Conga

Conga

  • Enterprise quote-to-cash automationnot Apttus
  • Contract lifecycle managementnot Apttus
  • Configuration management and document generationnot Apttus

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apttus

  • No pricing published on Conga pricing page
  • Requires direct contact with sales for pricing quotes
  • Enterprise-focused solution with custom negotiations

Conga

  • Pricing entirely gated behind sales: zero public pricing tiers, plan names, or feature-to-cost mapping available
  • Custom pricing only: described as 'aligned with business needs' but no benchmark pricing for budget estimation
  • Enterprise positioning unclear: serves T-Mobile, Adobe, Box, LinkedIn, Kraft Heinz but cost structure hidden from prospect research
  • No trial pricing available: must engage demo/sales process before cost visibility

Pricing, plan by plan

Apttus

$100/month
  • Professional$100/month
    • CPQ
    • Contract management
    • Pricing engine
  • Enterprise$200/month
    • AI pricing
    • Advanced workflows
    • Custom integrations

Conga

$50/month
  • Essentials$50/month
    • Document generation
    • E-signatures
    • Templates
  • Professional$100/month
    • CPQ
    • CLM
    • Workflow automation

Which should you pick?

Choose Apttus if

  • You need contract management.
  • You also want pricing optimization.
Apttus review

Choose Conga if

  • You need contract lifecycle management.
  • You also want document generation.
Conga review

Questions people ask

Is Apttus or Conga better?
Neither clearly leads. Apttus starts at $100/month and Conga at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apttus or Conga?
Apttus starts at $100/month and Conga at $50/month.
Does Apttus or Conga run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Apttus best used for?
Apttus is most often used for proposal management, contract management, sales enablement. Of those, proposal management and contract management are not what Conga is typically brought in for.
What can Apttus do that Conga cannot?
Apttus covers Contract management, Pricing optimization, Revenue recognition, AI recommendations. Conga covers Contract lifecycle management, Document generation, E-signatures, Workflow automation. Both handle CPQ, Salesforce, Microsoft Dynamics, SAP.

Answered from the vendors’ own pages

Apttus: How much does Apttus (Conga) cost?

Apttus pricing is custom and not publicly disclosed. Costs are determined through direct consultation with Conga's sales team based on specific business requirements and deployment size.

Source
Conga: Does Conga publish pricing on their website?

No. Conga does not publish specific pricing tiers, fees, or plan names. Pricing is customized per client and requires contacting sales or scheduling a demo.

Source
Apttus: Does Conga offer published pricing tiers?

No, Conga emphasizes custom pricing built for each business. The vendor states they provide clear details about product options and associated costs through consultation rather than published tier pricing.

Source
Conga: How does Conga price their solutions?

Conga emphasizes custom pricing 'aligned with individual business needs' with priorities on 'business needs, partnership commitment, flexibility, budget alignment, competitive rates, and transparency,' but specific costs are disclosed only in direct sales conversations.

Source
Conga: What is the process to get Conga pricing?

Customers must contact Conga sales through their inquiry form, book a demo, or call their sales team to receive pricing information tailored to their needs.

Source
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