Softwr

Customer Success · head to head

Akita vs Apttus

Akita logo

Akita

Customer Success

Customer Success Without the Complexity

From
$49/month
Rated
-
Full reviewWebsite
Apttus logo

Apttus

Customer Success

Quote-to-Cash Platform

From
$100/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Akita no free tier; minimum $49/month for entry; Apttus no pricing published on Conga pricing page
  • They diverge on capability: Akita covers Health scores, Apttus covers CPQ.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Akita and Apttus actually diverge.

Attributes where Akita and Apttus differ
AttributeAkitaApttus
Starting price$49/month$100/month
Founded20182006

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Customer Success).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Akita

  • Health scores
  • Customer segments
  • Lifecycle stages
  • Alerts
  • Custom metrics
  • HubSpot
  • Intercom
  • Stripe

Only in Apttus

  • CPQ
  • Contract management
  • Pricing optimization
  • Revenue recognition
  • AI recommendations
  • Microsoft Dynamics
  • SAP
  • Oracle

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Akita

  • Centralising customer data and product activity for a customer success teamnot Apttus
  • Building health scores to flag at-risk accountsnot Apttus
  • Segmenting customers and triggering automated playbooksnot Apttus
  • Identifying expansion revenue opportunitiesnot Apttus
  • Task and workflow management for CSMsnot Apttus

Apttus

  • Proposal managementnot Akita
  • Contract managementnot Akita
  • Sales enablementnot Akita

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Akita

  • No free tier; minimum $49/month for entry
  • Tracking events limited to 1M/month on paid plans (unlimited on Enterprise only)
  • Additional integrations require $29/month add-on cost

Apttus

  • No pricing published on Conga pricing page
  • Requires direct contact with sales for pricing quotes
  • Enterprise-focused solution with custom negotiations

Pricing, plan by plan

Akita

$49/month
  • Small Teams$49/month
    • 2 integrations included
    • 2 full access users
    • 4 read-only users
  • Growing Teams$99/month
    • 4 integrations included
    • 4 full access users
    • 8 read-only users
  • Enterprise Teams$499/month
    • Unlimited integrations
    • Unlimited full access users
    • Unlimited accounts/contacts

Apttus

$100/month
  • Professional$100/month
    • CPQ
    • Contract management
    • Pricing engine
  • Enterprise$200/month
    • AI pricing
    • Advanced workflows
    • Custom integrations

Which should you pick?

Choose Akita if

  • You need health scores.
  • You also want customer segments.
Akita review

Choose Apttus if

  • You need cpq.
  • You also want contract management.
Apttus review

Questions people ask

Is Akita or Apttus better?
Neither clearly leads. Akita starts at $49/month and Apttus at $100/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Akita or Apttus?
Akita starts at $49/month and Apttus at $100/month.
Does Akita or Apttus run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Akita best used for?
Akita is most often used for centralising customer data and product activity for a customer success team, building health scores to flag at-risk accounts, segmenting customers and triggering automated playbooks, identifying expansion revenue opportunities. Of those, centralising customer data and product activity for a customer success team and building health scores to flag at-risk accounts are not what Apttus is typically brought in for.
What can Akita do that Apttus cannot?
Akita covers Health scores, Customer segments, Lifecycle stages, Alerts. Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. Both handle Salesforce, Web support.

Answered from the vendors’ own pages

Akita: How much does Akita cost?

Akita offers three subscription tiers: Small Teams at $49/month with up to 2 integrations and 6 total users, Growing Teams at $99/month with up to 4 integrations and 12 total users, and Enterprise Teams at $499/month with unlimited integrations and users. Additional integrations cost $29 each and additional users cost $29 each per month.

Source
Apttus: How much does Apttus (Conga) cost?

Apttus pricing is custom and not publicly disclosed. Costs are determined through direct consultation with Conga's sales team based on specific business requirements and deployment size.

Source
Akita: What is the difference between Akita's Small Teams and Growing Teams plans?

The Growing Teams plan ($99/month) doubles the included integrations from 2 to 4 and users from 6 to 12, increases account/contact capacity from 10,000 to 100,000, and enables 1M monthly tracking events. It also includes full API access which is not mentioned for Small Teams. Small Teams costs $49/month.

Source
Apttus: Does Conga offer published pricing tiers?

No, Conga emphasizes custom pricing built for each business. The vendor states they provide clear details about product options and associated costs through consultation rather than published tier pricing.

Source
Akita: Does Akita offer a free trial or discount?

Akita provides a 14-day free trial with no setup or cancellation fees. The platform also offers a 20% discount for annual prepayment compared to month-to-month pricing.

Source
Akita: What tracking event limits apply on Akita plans?

Small Teams and Growing Teams plans each include 1 million tracking events per month. The Enterprise plan includes unlimited tracking events. Additional event capacity beyond plan limits is not separately purchasable.

Source
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