Software · head to head
Better Proposals vs Conga
The short version
- Each has a real cost: Better Proposals documents are metered by tier, at 10 a month on Starter and 50 on Premium; Conga conga's pricing page publishes no rate, no plan tier and no product list, and offers only a Get Conga Pricing enquiry button
- They diverge on capability: Better Proposals covers Proposal templates, Conga covers CPQ.
Where they differ
Only the attributes on which Better Proposals and Conga actually diverge.
| Attribute | Better Proposals | Conga |
|---|---|---|
| Starting price | $19/month | $50/month |
| Founded | 2016 | 2006 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Better Proposals
- Proposal templates
- Digital signatures
- Analytics
- Payment collection
- Custom branding
- HubSpot
- Stripe
- Zapier
Only in Conga
- CPQ
- Contract lifecycle management
- Document generation
- E-signatures
- Workflow automation
- Microsoft Dynamics
- SAP
- Oracle
Both cover
- Salesforce
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Better Proposals
- Sending branded sales proposals with digital signaturesnot Conga
- Taking payment at the point of signaturenot Conga
- Tracking when a prospect opens and reads a proposalnot Conga
- Reusable content library and templatesnot Conga
- Approval workflows before a proposal goes out, on the Enterprise tiernot Conga
Conga
- Generating quotes, contracts and documents from CRM datanot Better Proposals
- Contract lifecycle management with approvals and e-signaturenot Better Proposals
- Configure price quote workflows for complex salesnot Better Proposals
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Better Proposals
- Documents are metered by tier, at 10 a month on Starter and 50 on Premium
- The Starter plan at $13 a month is a single user
- Custom domains, CRM integrations and the API all need Premium at $21 per user per month
- Approvals, content locking and advanced permissions are Enterprise only at $42 per user per month
- The Nudge follow-up feature is a $10 per user per month add-on, and custom design starts at $1,495
Conga
- Conga's pricing page publishes no rate, no plan tier and no product list, and offers only a Get Conga Pricing enquiry button
- Pricing is handled case by case through sales rather than through published tiers
- Conga's CPQ product is now branded Advantage CPQ and is positioned as an integration on top of an existing CRM, so a Salesforce or equivalent CRM licence is required separately
Pricing, plan by plan
Better Proposals
$19/month- Starter$19/month
- 10 proposals/month
- Templates
- Analytics
- Premium$29/month
- Unlimited proposals
- Custom domain
- Integrations
Conga
$50/month- Essentials$50/month
- Document generation
- E-signatures
- Templates
- Professional$100/month
- CPQ
- CLM
- Workflow automation
Which should you pick?
Choose Better Proposals if
- You need proposal templates.
- You also want digital signatures.
Questions people ask
- Is Better Proposals or Conga better?
- Neither clearly leads. Better Proposals starts at $19/month and Conga at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Better Proposals or Conga?
- Better Proposals starts at $19/month and Conga at $50/month.
- Does Better Proposals or Conga run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Better Proposals best used for?
- Better Proposals is most often used for sending branded sales proposals with digital signatures, taking payment at the point of signature, tracking when a prospect opens and reads a proposal, reusable content library and templates. Of those, sending branded sales proposals with digital signatures and taking payment at the point of signature are not what Conga is typically brought in for.
- What can Better Proposals do that Conga cannot?
- Better Proposals covers Proposal templates, Digital signatures, Analytics, Payment collection. Conga covers CPQ, Contract lifecycle management, Document generation, E-signatures. Both handle Salesforce, Web support.
Related pages
More on Better Proposals
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