Softwr

CRM · head to head

Keap vs Vtiger

Keap logo

Keap

CRM

CRM and marketing automation for small business

From
$29/month
Rated
-
Full reviewWebsite
Vtiger logo

Vtiger

CRM

Open source CRM for growing businesses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Vtiger has a free tier, so it costs nothing to try first.
  • Each has a real cost: Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month; Vtiger free One Pilot plan caps at 10 users and 3,000 records with 3 GB storage
  • They diverge on capability: Keap covers Pipeline management, Vtiger covers Sales pipeline.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Keap and Vtiger actually diverge.

Attributes where Keap and Vtiger differ
AttributeKeapVtiger
Starting price$29/monthFree
Free tierNoYes
Founded20002004

Identical on both: pricing model (subscription), platforms (Web, Ios, Android), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Keap

  • Pipeline management
  • Email marketing
  • Sales automation
  • Stripe
  • Google Ads
  • Facebook Ads
  • English language support

Only in Vtiger

  • Sales pipeline
  • Service desk
  • Mobile app
  • API access
  • Google Drive
  • On-premise deployment
  • Multiple languages language support

Both cover

  • Contact management
  • Marketing automation
  • Reporting
  • Zapier
  • Slack
  • GDPR
  • Cloud deployment
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Keap

  • Contact management and CRMnot Vtiger
  • Marketing automationnot Vtiger
  • Sales pipeline managementnot Vtiger

Vtiger

  • Sales CRM and pipeline managementnot Keap
  • Marketing automation and email campaignsnot Keap
  • Help desk and customer supportnot Keap
  • Project managementnot Keap
  • Time tracking and billingnot Keap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Keap

  • The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
  • Implementation services are described as required rather than optional
  • Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month

Vtiger

  • Free One Pilot plan caps at 10 users and 3,000 records with 3 GB storage
  • One Growth plan is limited to 15 users
  • Standard users on One Enterprise cost $42 per user per month billed, more than double the Single App User rate of $30

Pricing, plan by plan

Keap

$29/month
  • Lite$29/month
    • Contact management
    • Email marketing
  • Standard$59/month
    • Everything in Lite
    • Sales automation
    • Pipeline management
  • Professional$149/month
    • Everything in Standard
    • Advanced automation
    • AI features

Vtiger

Free
  • One PilotFree
    • Up to 10 users
    • Up to 3,000 records
    • Contact management
  • One Growth$12/month
    • Standard User: $12 per user per month
    • Up to 15 users
    • Up to 100,000 records
  • One Professional$30/month
    • Standard User: $30 per user per month
    • Single App User: $20 per user per month
    • Marked as Popular tier
  • One Enterprise$42/month
    • Standard User: $42 per user per month
    • Single App User: $30 per user per month

Which should you pick?

Choose Keap if

  • You need pipeline management.
  • You work on Web, Ios, Android.
  • You also want email marketing.
Keap review

Choose Vtiger if

  • You need sales pipeline.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want service desk.
Vtiger review

Questions people ask

Is Keap or Vtiger better?
Neither clearly leads. Keap starts at $29/month and Vtiger at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Keap or Vtiger?
Vtiger has a free tier; the other does not. Paid plans start at $29/month for Keap and Free for Vtiger.
Does Keap or Vtiger run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
Can I use Vtiger for free?
Yes. Vtiger has a free tier, so you can try it without paying. Keap starts at $29/month.
What is Keap best used for?
Keap is most often used for contact management and crm, marketing automation, sales pipeline management. Of those, contact management and crm and marketing automation are not what Vtiger is typically brought in for.
What can Keap do that Vtiger cannot?
Keap covers Pipeline management, Email marketing, Sales automation, Stripe. Vtiger covers Sales pipeline, Service desk, Mobile app, API access. Both handle Contact management, Marketing automation, Reporting, Zapier.

Answered from the vendors’ own pages

Keap: How much does Keap cost?

Keap costs $299/month billed at $2,988/year for the main plan, which includes 2 user licenses. Additional users cost $39/month each.

Source
Vtiger: How much does Vtiger One Growth plan cost?

Vtiger One Growth costs $12 USD per standard user per month and supports up to 15 users with 100,000 records. Yearly billing saves up to 34% compared to monthly billing.

Source
Keap: What text messaging fees does Keap charge?

Text marketing tiers range from $24 to $279/month with included message allotments. Overages are $0.015 per message and $0.01 per minute for voice.

Source
Vtiger: What user types does Vtiger offer?

Vtiger offers Standard Users with full access to all apps and features, and Single App Users with full access to one app (Sales, Marketing, Help Desk, Projects, or Inventory) plus view-only access to others. Single App Users cost less than Standard Users across all paid tiers.

Source
Keap: Is implementation included in Keap pricing?

Implementation services are required at additional cost. Package pricing is available through Keap sales.

Source
Vtiger: What is included in Vtiger One Pilot free plan?

Vtiger One Pilot is free and supports up to 10 users with 3,000 records, including contact management, marketing automation with 1,000 emails monthly, help desk, project management, and sales pipeline features.

Source
Vtiger: What are the higher pricing tiers for Vtiger?

Vtiger offers One Professional ($30 per standard user or $20 per single app user monthly), One Enterprise ($42 per standard user or $30 per single app user monthly), and One AI ($50 per standard user or $38 per single app user monthly with new AI capabilities).

Source
Share

Related pages

More on Keap

More on Vtiger

Keep looking

Other head to heads