Softwr

CRM · head to head

Keap vs Mixmax

Keap logo

Keap

CRM

CRM and marketing automation for small business

From
$29/month
Rated
-
Full reviewWebsite
Mixmax logo

Mixmax

CRM

Email productivity and sales engagement platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mixmax has a free tier, so it costs nothing to try first.
  • Each has a real cost: Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month; Mixmax free plan severely limits email tracking to 20 emails per month
  • They diverge on capability: Keap covers Contact management, Mixmax covers Email tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Keap and Mixmax actually diverge.

Attributes where Keap and Mixmax differ
AttributeKeapMixmax
Starting price$29/monthFree
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Gmail
Founded20002014

Identical on both: pricing model (subscription), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Keap

  • Contact management
  • Pipeline management
  • Email marketing
  • Marketing automation
  • Sales automation
  • Reporting
  • Zapier
  • Stripe

Only in Mixmax

  • Email tracking
  • Meeting scheduling
  • Email sequences
  • Templates
  • Mail merge
  • Gmail
  • Salesforce
  • HubSpot

Both cover

  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Keap

  • Contact management and CRMnot Mixmax
  • Marketing automationnot Mixmax
  • Sales pipeline managementnot Mixmax

Mixmax

  • Email outreachnot Keap
  • Meeting schedulingnot Keap
  • Follow-up automationnot Keap
  • Sales trackingnot Keap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Keap

  • The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
  • Implementation services are described as required rather than optional
  • Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month

Mixmax

  • Free plan severely limits email tracking to 20 emails per month
  • Download tracking in Outlook only works through web app, not desktop
  • Tracking indicators not supported for Outlook desktop users
  • Limited integration with email clients beyond Gmail

Pricing, plan by plan

Keap

$29/month
  • Lite$29/month
    • Contact management
    • Email marketing
  • Standard$59/month
    • Everything in Lite
    • Sales automation
    • Pipeline management
  • Professional$149/month
    • Everything in Standard
    • Advanced automation
    • AI features

Mixmax

Free
  • FreeFree
    • Email tracking (100/mo)
    • Basic scheduling
    • Email templates
  • SMB$34/month
    • Unlimited tracking
    • Sequences
    • Mail merge
  • Growth$65/month
    • All SMB features
    • Automation rules
    • Dialer
  • EnterpriseFree
    • All Growth features
    • Admin controls
    • SSO

Which should you pick?

Choose Keap if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want pipeline management.
Keap review

Choose Mixmax if

  • You need email tracking.
  • You want to start without paying.
  • You work on Web, Gmail.
  • You also want meeting scheduling.
Mixmax review

Questions people ask

Is Keap or Mixmax better?
Neither clearly leads. Keap starts at $29/month and Mixmax at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Keap or Mixmax?
Mixmax has a free tier; the other does not. Paid plans start at $29/month for Keap and Free for Mixmax.
Does Keap or Mixmax run on more platforms?
Keap runs on Web, Ios, Android. Mixmax runs on Web, Gmail.
Can I use Mixmax for free?
Yes. Mixmax has a free tier, so you can try it without paying. Keap starts at $29/month.
What is Keap best used for?
Keap is most often used for contact management and crm, marketing automation, sales pipeline management. Of those, contact management and crm and marketing automation are not what Mixmax is typically brought in for.
What can Keap do that Mixmax cannot?
Keap covers Contact management, Pipeline management, Email marketing, Marketing automation. Mixmax covers Email tracking, Meeting scheduling, Email sequences, Templates. Both handle Slack, Web support.

Answered from the vendors’ own pages

Keap: How much does Keap cost?

Keap costs $299/month billed at $2,988/year for the main plan, which includes 2 user licenses. Additional users cost $39/month each.

Source
Mixmax: Does Mixmax integrate with Gmail?

Yes. Mixmax is a Chrome extension that integrates directly with Gmail and Google Workspace. It adds email tracking, templates, meeting scheduling, and workflow automation features directly into Gmail.

Source
Keap: What text messaging fees does Keap charge?

Text marketing tiers range from $24 to $279/month with included message allotments. Overages are $0.015 per message and $0.01 per minute for voice.

Source
Mixmax: What email tracking does Mixmax provide?

Mixmax tracks email opens, clicks, and downloads in real time. The free plan includes tracking for up to 20 emails per month, while paid plans offer unlimited tracking across all emails.

Source
Keap: Is implementation included in Keap pricing?

Implementation services are required at additional cost. Package pricing is available through Keap sales.

Source
Mixmax: What does Mixmax cost?

Mixmax offers a free plan with limited tracking (20 emails/month) and basic features. Paid plans include Inbox Copilot, Engagement Copilot, and Mixmax Suite with unlimited tracking and advanced automation.

Source
Share

Related pages

More on Keap

More on Mixmax

Keep looking

Other head to heads