Softwr

CRM · head to head

Copper vs Keap

Copper logo

Copper

CRM

Gmail-native CRM for growth teams

From
Free
Rated
-
Full reviewWebsite
Keap logo

Keap

CRM

CRM and marketing automation for small business

From
$29/month
Rated
-
Full reviewWebsite

The short version

  • Only Copper has a free tier, so it costs nothing to try first.
  • Each has a real cost: Copper the Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month; Keap the entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • They diverge on capability: Copper covers Gmail integration, Keap covers Email marketing.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Copper and Keap actually diverge.

Attributes where Copper and Keap differ
AttributeCopperKeap
Starting priceFree$29/month
Free tierYesNo
PlatformsWebWeb, Ios, Android
Founded20142000

Identical on both: pricing model (subscription), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Copper

  • Gmail integration
  • Deal tracking
  • Email tracking
  • Automation
  • Gmail
  • Google Calendar
  • SOC2

Only in Keap

  • Email marketing
  • Marketing automation
  • Sales automation
  • Reporting
  • Stripe
  • Google Ads
  • Facebook Ads
  • Ios support

Both cover

  • Contact management
  • Pipeline management
  • Slack
  • Zapier
  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Copper

  • CRM for teams working inside Google Workspacenot Keap
  • Pipeline and deal trackingnot Keap
  • Contact enrichment and activity capturenot Keap
  • Workflow automation on the higher tiersnot Keap

Keap

  • Contact management and CRMnot Copper
  • Marketing automationnot Copper
  • Sales pipeline managementnot Copper

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Copper

  • The Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month
  • Professional at $59 per user per month still caps at 15,000 contacts and 50 companies
  • Workflow automation, bulk email and reporting all require Professional
  • Email sequences, custom reports and multi-currency are Business tier only at $99 per user per month
  • The advertised prices are the annual rates; monthly billing runs from $29 to $134 per user

Keap

  • The entry price is $299 a month and includes only 2 user licences, with each additional user at $39 a month
  • Price varies with contact count, and the bands are only visible by entering a number into a calculator on the page
  • Implementation services are described as required rather than optional
  • Text marketing beyond the included 500 messages is a separate add on running from $24 to $279 a month

Pricing, plan by plan

Copper

Free
  • Basic$undefined/mo
  • Professional$undefined/mo
  • Business$undefined/mo

Keap

$29/month
  • Lite$29/month
    • Contact management
    • Email marketing
  • Standard$59/month
    • Everything in Lite
    • Sales automation
    • Pipeline management
  • Professional$149/month
    • Everything in Standard
    • Advanced automation
    • AI features

Which should you pick?

Choose Copper if

  • You need gmail integration.
  • You want to start without paying.
  • You also want deal tracking.
Copper review

Choose Keap if

  • You need email marketing.
  • You work on Web, Ios, Android.
  • You also want marketing automation.
Keap review

Questions people ask

Is Copper or Keap better?
Neither clearly leads. Copper starts at Free and Keap at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Copper or Keap?
Copper has a free tier; the other does not. Paid plans start at Free for Copper and $29/month for Keap.
Does Copper or Keap run on more platforms?
Copper runs on Web. Keap runs on Web, Ios, Android.
Can I use Copper for free?
Yes. Copper has a free tier, so you can try it without paying. Keap starts at $29/month.
What is Copper best used for?
Copper is most often used for crm for teams working inside google workspace, pipeline and deal tracking, contact enrichment and activity capture, workflow automation on the higher tiers. Of those, crm for teams working inside google workspace and pipeline and deal tracking are not what Keap is typically brought in for.
What can Copper do that Keap cannot?
Copper covers Gmail integration, Deal tracking, Email tracking, Automation. Keap covers Email marketing, Marketing automation, Sales automation, Reporting. Both handle Contact management, Pipeline management, Slack, Zapier.

Answered from the vendors’ own pages

Copper: How much does Copper cost per person?

Basic is $29/month (or $23/month annual). Professional is $69/month (or $59/month annual). Business is $134/month (or $99/month annual). All pricing is per seat in USD, excluding taxes.

Source
Keap: How much does Keap cost?

Keap costs $299/month billed at $2,988/year for the main plan, which includes 2 user licenses. Additional users cost $39/month each.

Source
Copper: What contact limit does each plan allow?

Basic allows 2,500 contacts. Professional allows 15,000 contacts. Business allows unlimited contacts.

Source
Keap: What text messaging fees does Keap charge?

Text marketing tiers range from $24 to $279/month with included message allotments. Overages are $0.015 per message and $0.01 per minute for voice.

Source
Copper: How much can I save by paying annually?

Annual billing saves 14-26% vs. monthly: Basic saves 20%, Professional saves 14%, Business saves 26%. For example, Professional costs $69/month on monthly billing but only $59/month when billed annually.

Source
Keap: Is implementation included in Keap pricing?

Implementation services are required at additional cost. Package pricing is available through Keap sales.

Source
Copper: Is there a free trial or free plan?

Yes. Copper offers a 14-day free trial with instant activation and no credit card required. Trial includes full access to all features.

Source
Share

Related pages

More on Copper

More on Keap

Keep looking

Other head to heads