Is Apptivo or Clearbit better?

Neither clearly leads. Apptivo starts at On request and Clearbit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Apptivo or Clearbit?

Clearbit has a free tier; the other does not. Paid plans start at On request for Apptivo and Free for Clearbit.

Does Apptivo or Clearbit run on more platforms?

Apptivo runs on Web, iOS, Android. Clearbit runs on Web, API.

Can I use Clearbit for free?

Yes. Clearbit has a free tier, so you can try it without paying. Apptivo starts at On request.

What is Apptivo best used for?

Apptivo is most often used for a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together, a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project, a service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contact, a business already paying separately for crm, invoicing and project tools that wants to cut vendor count and consolidate billing. Of those, a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together and a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project are not what Clearbit is typically brought in for.

What can Apptivo do that Clearbit cannot?

Apptivo covers CRM core, Invoicing and estimates, Project management, Field service. Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors).

CRM · head to head

Apptivo vs Clearbit

Apptivo

CRM

A bundle of around fifty business apps sold on one per-user subscription

From: On request
Rated: -

Full review Website

Clearbit

CRM

B2B data enrichment and intelligence

From: Free
Rated: -

Full review Website

The short version

Only Clearbit has a free tier, so it costs nothing to try first.
Each has a real cost: Apptivo the tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.; Clearbit pricing can be expensive at scale with usage-based model
They diverge on capability: Apptivo covers CRM core, Clearbit covers Company enrichment.
Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Apptivo and Clearbit actually diverge.

Attributes where Apptivo and Clearbit differ
Attribute	Apptivo	Clearbit
Starting price	On request	Free
Pricing model	Per user per month	Unknown
Free tier	No	Yes
Platforms	Web, iOS, Android	Web, API
Founded	Unknown	2015

Identical on both: user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apptivo

CRM core
Invoicing and estimates
Project management
Field service
Help desk
Procurement and inventory
Custom apps and fields
Workflow automation

Only in Clearbit

Company enrichment
Contact enrichment
Lead scoring
Reveal (website visitors)
Forms shortening
Salesforce
HubSpot
Marketo

What people use each for

The jobs each tool is most often brought in to do.

Apptivo

A ten-person consultancy that wants CRM, project timesheets and invoicing on one subscription instead of stitching three tools togethernot Clearbit
A distributor needing quotes, purchase orders and stock levels against the same customer record without an integration projectnot Clearbit
A service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contactnot Clearbit
A business already paying separately for CRM, invoicing and project tools that wants to cut vendor count and consolidate billingnot Clearbit

Clearbit

Lead enrichmentnot Apptivo
Account targetingnot Apptivo
Personalizationnot Apptivo
Lead scoringnot Apptivo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apptivo

The tiers gate the number of apps rather than only the depth, so a business that buys Lite at 15 US dollars because of the CRM and later needs an app in the 46-app Premium set faces a 67 per cent per-seat increase to unlock it.
Workflow automation is capped at 25 rules on both Lite and Premium, which is low for any business automating more than a basic sales process, and lifting it means jumping to Ultimate at 40 US dollars.
Each app is shallower than the dedicated product it replaces, so teams that outgrow one module end up buying a specialist tool anyway and lose the single-record advantage that justified the suite.
There is no free tier, only a 30-day trial, so evaluating the breadth properly against real data requires paying or rushing the trial window.
The interface is dense and inconsistent between apps because they were built over many years, which lengthens onboarding and produces persistent user complaints in teams that are not technically confident.

Clearbit

Pricing can be expensive at scale with usage-based model
Batch enrichment has per-row cost that adds up quickly for large datasets
Limited data for smaller or private companies
Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability

Pricing, plan by plan

Apptivo

On request

Lite$15/month
- 18 apps
- 100 custom fields per app
- 25 workflows
Premium$25/month
- 46 apps
- 250 custom fields per app
- 25 workflows
Ultimate$40/month
- All apps
- 350 custom fields per app
- 150 workflows
Enterprise$undefined/month
- 500 custom fields per app
- 300 workflows
- 100 custom dashboards

Clearbit

Free

No published plan breakdown. See the Clearbit review.

Which should you pick?

Choose Apptivo if

You need crm core.
You work on Web, iOS, Android.
You also want invoicing and estimates.

Apptivo review

Choose Clearbit if

You need company enrichment.
You want to start without paying.
You work on Web, API.
You also want contact enrichment.

Clearbit review

Questions people ask

Is Apptivo or Clearbit better?: Neither clearly leads. Apptivo starts at On request and Clearbit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apptivo or Clearbit?: Clearbit has a free tier; the other does not. Paid plans start at On request for Apptivo and Free for Clearbit.
Does Apptivo or Clearbit run on more platforms?: Apptivo runs on Web, iOS, Android. Clearbit runs on Web, API.
Can I use Clearbit for free?: Yes. Clearbit has a free tier, so you can try it without paying. Apptivo starts at On request.
What is Apptivo best used for?: Apptivo is most often used for a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together, a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project, a service business replacing a spreadsheet-driven help desk that also wants the ticket history visible on the sales contact, a business already paying separately for crm, invoicing and project tools that wants to cut vendor count and consolidate billing. Of those, a ten-person consultancy that wants crm, project timesheets and invoicing on one subscription instead of stitching three tools together and a distributor needing quotes, purchase orders and stock levels against the same customer record without an integration project are not what Clearbit is typically brought in for.
What can Apptivo do that Clearbit cannot?: Apptivo covers CRM core, Invoicing and estimates, Project management, Field service. Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors).

Answered from the vendors’ own pages

Apptivo: Does Apptivo have a free plan?

No. There is a 30-day free trial; the cheapest ongoing plan is Lite at 15 US dollars per user per month billed annually.

Clearbit: Does Clearbit offer a free tier?

Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.

Source

Apptivo: What is the real difference between Lite and Premium?

Mostly app count and dashboards: Lite opens 18 apps, Premium opens 46 with custom dashboards. Check which specific app you need before choosing on price.

Clearbit: How does Clearbit batch enrichment pricing work?

Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.

Source

Apptivo: Is monthly billing more expensive?

Yes, by roughly a third. Lite is 15 annually versus 20 monthly, Premium 25 versus 30, Ultimate 40 versus 50.

Clearbit: What data does Clearbit provide?

Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.

Source

Apptivo: Are all fifty apps really included?

Only on the top tiers. The lower tiers include a subset, and the app list per tier is the thing to verify before buying.

Clearbit: Is there an API available?

Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.

Source

Apptivo vs Clearbit

Apptivo

Clearbit

The short version

Where they differ

What each one covers

Only in Apptivo

Only in Clearbit

What people use each for

Apptivo

Clearbit

Where each one falls short

Apptivo

Clearbit

Pricing, plan by plan

Apptivo

Clearbit

Which should you pick?

Choose Apptivo if

Choose Clearbit if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Apptivo

More on Clearbit

Keep looking

Other head to heads