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Software · head to head

Clearbit vs Mixmax

Clearbit logo

Clearbit

Software

B2B data enrichment and intelligence

From
Free
Rated
-
Full reviewWebsite
Mixmax logo

Mixmax

Software

Email productivity and sales engagement platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Clearbit pricing can be expensive at scale with usage-based model; Mixmax free plan severely limits email tracking to 20 emails per month
  • They diverge on capability: Clearbit covers Company enrichment, Mixmax covers Email tracking.

Where they differ

Only the attributes on which Clearbit and Mixmax actually diverge.

Attributes where Clearbit and Mixmax differ
AttributeClearbitMixmax
Pricing modelUnknownsubscription
PlatformsWeb, APIWeb, Gmail
Founded20152014

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clearbit

  • Company enrichment
  • Contact enrichment
  • Lead scoring
  • Reveal (website visitors)
  • Forms shortening
  • Marketo
  • Segment
  • Zapier

Only in Mixmax

  • Email tracking
  • Meeting scheduling
  • Email sequences
  • Templates
  • Mail merge
  • Gmail
  • Pipedrive
  • Slack

Both cover

  • Salesforce
  • HubSpot
  • SOC 2 Type II
  • GDPR compliant
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Clearbit

  • Lead enrichmentnot Mixmax
  • Account targetingnot Mixmax
  • Personalizationnot Mixmax
  • Lead scoringnot Mixmax

Mixmax

  • Email outreachnot Clearbit
  • Meeting schedulingnot Clearbit
  • Follow-up automationnot Clearbit
  • Sales trackingnot Clearbit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clearbit

  • Pricing can be expensive at scale with usage-based model
  • Batch enrichment has per-row cost that adds up quickly for large datasets
  • Limited data for smaller or private companies
  • Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability

Mixmax

  • Free plan severely limits email tracking to 20 emails per month
  • Download tracking in Outlook only works through web app, not desktop
  • Tracking indicators not supported for Outlook desktop users
  • Limited integration with email clients beyond Gmail

Pricing, plan by plan

Clearbit

Free

No published plan breakdown. See the Clearbit review.

Mixmax

Free
  • FreeFree
    • Email tracking (100/mo)
    • Basic scheduling
    • Email templates
  • SMB$34/month
    • Unlimited tracking
    • Sequences
    • Mail merge
  • Growth$65/month
    • All SMB features
    • Automation rules
    • Dialer
  • EnterpriseFree
    • All Growth features
    • Admin controls
    • SSO

Which should you pick?

Choose Clearbit if

  • You need company enrichment.
  • You want to start without paying.
  • You work on Web, API.
  • You also want contact enrichment.
Clearbit review

Choose Mixmax if

  • You need email tracking.
  • You want to start without paying.
  • You work on Web, Gmail.
  • You also want meeting scheduling.
Mixmax review

Questions people ask

Is Clearbit or Mixmax better?
Neither clearly leads. Clearbit starts at Free and Mixmax at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clearbit or Mixmax?
Clearbit starts at Free and Mixmax at Free.
Does Clearbit or Mixmax run on more platforms?
Clearbit runs on Web, API. Mixmax runs on Web, Gmail.
Can I use Clearbit for free?
Both have a free tier, so you can try either at no cost before committing.
What is Clearbit best used for?
Clearbit is most often used for lead enrichment, account targeting, personalization, lead scoring. Of those, lead enrichment and account targeting are not what Mixmax is typically brought in for.
What can Clearbit do that Mixmax cannot?
Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors). Mixmax covers Email tracking, Meeting scheduling, Email sequences, Templates. Both handle Salesforce, HubSpot, SOC 2 Type II, GDPR compliant.

Answered from the vendors’ own pages

Clearbit: Does Clearbit offer a free tier?

Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.

Source
Mixmax: Does Mixmax integrate with Gmail?

Yes. Mixmax is a Chrome extension that integrates directly with Gmail and Google Workspace. It adds email tracking, templates, meeting scheduling, and workflow automation features directly into Gmail.

Source
Clearbit: How does Clearbit batch enrichment pricing work?

Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.

Source
Mixmax: What email tracking does Mixmax provide?

Mixmax tracks email opens, clicks, and downloads in real time. The free plan includes tracking for up to 20 emails per month, while paid plans offer unlimited tracking across all emails.

Source
Clearbit: What data does Clearbit provide?

Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.

Source
Mixmax: What does Mixmax cost?

Mixmax offers a free plan with limited tracking (20 emails/month) and basic features. Paid plans include Inbox Copilot, Engagement Copilot, and Mixmax Suite with unlimited tracking and advanced automation.

Source
Clearbit: Is there an API available?

Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.

Source
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