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Travelport Smartpoint vs TrustYou

Travelport Smartpoint logo

Travelport Smartpoint

Travel

Travelport GDS booking desktop for travel agents, now on version 12

From
On request
Rated
-
Full reviewWebsite
TrustYou logo

TrustYou

Travel

Guest review aggregation, survey and reputation analytics for hotels

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Travelport Smartpoint travelport retires older Smartpoint versions on its own schedule, and agencies that do not track release notes can lose sign-on access to Travelport+ or Apollo with little warning.; TrustYou pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • They diverge on capability: Travelport Smartpoint covers Graphical and cryptic modes, TrustYou covers Review aggregation.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Travelport Smartpoint and TrustYou actually diverge.

Attributes where Travelport Smartpoint and TrustYou differ
AttributeTravelport SmartpointTrustYou
PlatformsWindows, WebWeb

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Travel).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Travelport Smartpoint

  • Graphical and cryptic modes
  • Multi-GDS content
  • Smartpoint Cloud
  • Automation scripting
  • Marketplace distribution
  • Queue and PNR management

Only in TrustYou

  • Review aggregation
  • Semantic analysis
  • Competitor benchmarking
  • Guest surveys
  • Review response tooling
  • Score syndication
  • Multi-property reporting
  • Customer data profiles

What people use each for

The jobs each tool is most often brought in to do.

Travelport Smartpoint

  • A retail agency already on a Travelport segment agreement needing the current supported desktop versionnot TrustYou
  • A TMC running mixed cryptic and graphical booking teams on one workspacenot TrustYou
  • An agency migrating from an older Smartpoint build after Travelport retired 8.1 to 9.1not TrustYou
  • A consolidator wanting Apollo, Galileo or Worldspan content behind a single agent interfacenot TrustYou

TrustYou

  • A group quality director tracking which operational category drives score decline across thirty hotelsnot Travelport Smartpoint
  • An independent hotel putting verified review content on its own booking page to compete with OTA social proofnot Travelport Smartpoint
  • A property running post-stay surveys in several languages and analysing them together with public reviewsnot Travelport Smartpoint
  • A chain standardising review response so individual general managers are not writing replies ad hocnot Travelport Smartpoint

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Travelport Smartpoint

  • Travelport retires older Smartpoint versions on its own schedule, and agencies that do not track release notes can lose sign-on access to Travelport+ or Apollo with little warning.
  • Pricing is never published and is folded into a segment incentive agreement, so two agencies of similar size can be paying materially different effective rates with no way to compare.
  • Cryptic command knowledge is still needed for a meaningful share of servicing tasks, so a newly hired agent takes months to reach full productivity.
  • It is a Windows-weighted desktop product, and agencies wanting fully remote or Mac-based teams need Smartpoint Cloud or virtual desktop infrastructure to compensate.
  • Switching to Sabre or Amadeus means retraining staff on a different command language and renegotiating a separate incentive deal, which locks agencies into their existing GDS relationship longer than pure product quality would justify.

TrustYou

  • Pricing is not published at any tier, so a single hotel cannot compare it against cheaper reputation tools without entering a sales process.
  • Review syncing is not instant, and delays between a review appearing publicly and appearing in the dashboard undermine the case for using it as an operational alert system.
  • Reporting is inflexible next to a general analytics tool, and groups that want a custom cut of the data often export it rather than build the view inside TrustYou.
  • The newer customer data platform modules overlap heavily with functionality in modern property management systems and hotel CRMs, so buyers risk paying twice for guest profile unification.
  • Much of the underlying review data is now retrievable free through Google Business Profile and OTA extranets, which makes the value proposition rest entirely on analysis and workflow rather than access.

Pricing, plan by plan

Travelport Smartpoint

On request
  • Travelport Smartpoint$undefined/year
    • Usually bundled into a GDS segment agreement
    • Distribution and version entitlement managed per country via the Marketplace
    • Segment incentive payments to the agency

TrustYou

On request
  • TrustYou platform$undefined/year
    • Quoted per property, scaling by portfolio size
    • Reputation, survey and customer data modules priced separately
    • No public rate card

Which should you pick?

Choose Travelport Smartpoint if

  • You need graphical and cryptic modes.
  • You work on Windows, Web.
  • You also want multi-gds content.
Travelport Smartpoint review

Choose TrustYou if

  • You need review aggregation.
  • You also want semantic analysis.
TrustYou review

Questions people ask

Is Travelport Smartpoint or TrustYou better?
Neither clearly leads. Travelport Smartpoint starts at On request and TrustYou at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Travelport Smartpoint or TrustYou?
Travelport Smartpoint starts at On request and TrustYou at On request.
Does Travelport Smartpoint or TrustYou run on more platforms?
Travelport Smartpoint runs on Windows, Web. TrustYou runs on Web.
What is Travelport Smartpoint best used for?
Travelport Smartpoint is most often used for a retail agency already on a travelport segment agreement needing the current supported desktop version, a tmc running mixed cryptic and graphical booking teams on one workspace, an agency migrating from an older smartpoint build after travelport retired 8.1 to 9.1, a consolidator wanting apollo, galileo or worldspan content behind a single agent interface. Of those, a retail agency already on a travelport segment agreement needing the current supported desktop version and a tmc running mixed cryptic and graphical booking teams on one workspace are not what TrustYou is typically brought in for.
What can Travelport Smartpoint do that TrustYou cannot?
Travelport Smartpoint covers Graphical and cryptic modes, Multi-GDS content, Smartpoint Cloud, Automation scripting. TrustYou covers Review aggregation, Semantic analysis, Competitor benchmarking, Guest surveys.

Answered from the vendors’ own pages

Travelport Smartpoint: Do we pay a separate licence fee for Smartpoint?

Usually not directly. It is typically bundled into a GDS segment agreement in which Travelport pays incentives per booked segment.

TrustYou: How much does TrustYou cost?

It is quoted. Historical directory listings mention entry figures around 75 US dollars a month for a small property, but the vendor does not publish a rate card and group pricing is negotiated.

Travelport Smartpoint: What happened to older Smartpoint versions?

Travelport retired versions 8.1 through 9.1 as of 30 April 2026; agencies must be on Smartpoint 12.0 to keep signing on to Travelport+ or Apollo.

TrustYou: Does it respond to reviews for me?

It drafts responses and publishes them back to source channels, but a human still approves them unless you configure otherwise.

Travelport Smartpoint: Is there a browser version?

Yes, Smartpoint Cloud runs in a browser for agents without a managed Windows desktop.

TrustYou: Is the score syndication worth it?

It is one of the more defensible parts of the product, because showing verified review content on a direct booking page counters the social proof advantage OTAs hold.

TrustYou: Do I need it if I use Google Business Profile?

Google gives you your own reviews free. TrustYou adds cross-source aggregation, competitor benchmarking and category-level sentiment, which is the part you are paying for.

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