CRM & Sales · head to head
Bitrix24 vs Cloze
The short version
- Only Bitrix24 has a free tier, so it costs nothing to try first.
- Each has a real cost: Bitrix24 the free plan is limited to 2 users and 5 GB of storage; Cloze four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
- They diverge on capability: Bitrix24 covers Sales pipeline, Cloze covers Communication history.
Where they differ
Only the attributes on which Bitrix24 and Cloze actually diverge.
Identical on both: pricing model (subscription), platforms (Web, Ios, Android), user rating (Not yet rated), category (CRM & Sales), founded (2012).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bitrix24
- Sales pipeline
- Service desk
- Project management
- Chat
- Automation
- Mobile app
- Slack
- Zapier
Only in Cloze
- Communication history
- Relationship insights
- Task management
- Integration aggregation
- Gmail
- Outlook
Both cover
- Contact management
- GDPR
- Cloud deployment
- Web support
- Ios support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Bitrix24
- CRM and sales pipeline management for a small businessnot Cloze
- Team chat, tasks and project management in one suitenot Cloze
- Telephony and email integrated with customer recordsnot Cloze
- Document storage and collaborationnot Cloze
- Workflow automation and HR records on the higher tiersnot Cloze
Cloze
- CRM that builds contact records automatically from email and calendarnot Bitrix24
- Tracking relationships and follow ups without manual data entrynot Bitrix24
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bitrix24
- The free plan is limited to 2 users and 5 GB of storage
- Plans are flat-rate blocks with hard user ceilings, so exceeding 5, 50 or 100 users means jumping a tier rather than adding a seat
- Monthly billing is roughly 40 percent dearer than annual, at $69 against $49 on Basic
- Sales automation and invoicing need Standard at $99 a month, and workflow automation and HR need Professional at $199
- SOC compliance and the 99.95 percent SLA are Enterprise only, from $399 a month
Cloze
- Four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
- Campaign automation, marketing mail and generative AI require the Business Platinum plan at $42 per user per month
- Lead routing, sub team hierarchies and enterprise controls are Platinum only
- Even the Business Gold plan at $29 per user excludes the matching engine and lead capture
- The concierge service is an add on at $20 per user per month with a $500 monthly minimum
- Every published rate assumes annual billing
Pricing, plan by plan
Bitrix24
Free- FreeFree
- Up to 12 users
- Basic CRM
- Chat
- Basic$39/month
- Everything in Free
- Sales automation
- Customer portal
- Standard$99/month
- Everything in Basic
- Advanced automation
- Custom fields
- Professional$199/month
- Everything in Standard
- Dedicated support
Cloze
$50/month- Professional$50/month
- Contact management
- Communication history
- Insights
- Team$100/month
- Everything in Professional
- Team collaboration
- Advanced analytics
Which should you pick?
Choose Bitrix24 if
- You need sales pipeline.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want service desk.
Choose Cloze if
- You need communication history.
- You work on Web, Ios, Android.
- You also want relationship insights.
Questions people ask
- Is Bitrix24 or Cloze better?
- Neither clearly leads. Bitrix24 starts at Free and Cloze at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bitrix24 or Cloze?
- Bitrix24 has a free tier; the other does not. Paid plans start at Free for Bitrix24 and $50/month for Cloze.
- Does Bitrix24 or Cloze run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- Can I use Bitrix24 for free?
- Yes. Bitrix24 has a free tier, so you can try it without paying. Cloze starts at $50/month.
- What is Bitrix24 best used for?
- Bitrix24 is most often used for crm and sales pipeline management for a small business, team chat, tasks and project management in one suite, telephony and email integrated with customer records, document storage and collaboration. Of those, crm and sales pipeline management for a small business and team chat, tasks and project management in one suite are not what Cloze is typically brought in for.
- What can Bitrix24 do that Cloze cannot?
- Bitrix24 covers Sales pipeline, Service desk, Project management, Chat. Cloze covers Communication history, Relationship insights, Task management, Integration aggregation. Both handle Contact management, GDPR, Cloud deployment, Web support.