Softwr

CRM · head to head

Cloze vs Gong

Cloze logo

Cloze

CRM

Relationship management for professionals

From
$50/month
Rated
-
Full reviewWebsite
Gong logo

Gong

CRM

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Cloze four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Cloze covers Contact management, Gong covers Call recording.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Cloze and Gong actually diverge.

Attributes where Cloze and Gong differ
AttributeClozeGong
Starting price$50/month$1600/user-per-year
Pricing modelsubscriptionUnknown
PlatformsWeb, Ios, AndroidWeb, Cloud-based SaaS
Founded20122016

Identical on both: free tier (No), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cloze

  • Contact management
  • Communication history
  • Relationship insights
  • Task management
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • Salesforce
  • HubSpot
  • Zoom

Both cover

  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Cloze

  • CRM that builds contact records automatically from email and calendarnot Gong
  • Tracking relationships and follow ups without manual data entrynot Gong

Gong

  • Call analysisnot Cloze
  • Deal forecastingnot Cloze
  • Sales coachingnot Cloze
  • Win/loss analysisnot Cloze

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cloze

  • Four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
  • Campaign automation, marketing mail and generative AI require the Business Platinum plan at $42 per user per month
  • Lead routing, sub team hierarchies and enterprise controls are Platinum only
  • Even the Business Gold plan at $29 per user excludes the matching engine and lead capture
  • The concierge service is an add on at $20 per user per month with a $500 monthly minimum
  • Every published rate assumes annual billing

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Cloze

$50/month
  • Professional$50/month
    • Contact management
    • Communication history
    • Insights
  • Team$100/month
    • Everything in Professional
    • Team collaboration
    • Advanced analytics

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Cloze if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want communication history.
Cloze review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Cloze or Gong better?
Neither clearly leads. Cloze starts at $50/month and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cloze or Gong?
Cloze starts at $50/month and Gong at $1600/user-per-year.
Does Cloze or Gong run on more platforms?
Cloze runs on Web, Ios, Android. Gong runs on Web, Cloud-based SaaS.
What is Cloze best used for?
Cloze is most often used for crm that builds contact records automatically from email and calendar, tracking relationships and follow ups without manual data entry. Of those, crm that builds contact records automatically from email and calendar and tracking relationships and follow ups without manual data entry are not what Gong is typically brought in for.
What can Cloze do that Gong cannot?
Cloze covers Contact management, Communication history, Relationship insights, Task management. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Web support, Ios support, Android support.

Answered from the vendors’ own pages

Cloze: Does Cloze offer a free trial?

Yes. Cloze offers a 14-day free trial for all plans with no credit card required. This applies to Pro, Business Silver, Business Gold, and Business Platinum tiers.

Source
Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Cloze: What is the difference between monthly and annual billing at Cloze?

Cloze offers both month-to-month and annual subscription options. Annual billing provides a discount. For example, Cloze Pro is $17/month annually but $19.99/month on month-to-month billing.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Cloze: What does Cloze's Business Platinum plan cost?

Cloze Business Platinum (their most popular plan) costs $42/user/month on annual billing or $49.99/user/month on month-to-month billing. It includes matching engine, smart templates, lead capture, campaign automation, and enterprise controls.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Cloze: Does Cloze offer team collaboration features?

Yes, starting with Business Silver ($21/user/month annual). Team features include collaborative work, responsibility assignment, privacy settings management, and team analytics. Higher tiers unlock more advanced team controls and custom fields.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
Cloze: Does Cloze offer additional services beyond standard plans?

Yes. Cloze offers a Concierge Service at $20/user/month (minimum $500/month) that includes personalized training, a dedicated customer success manager, and data import assistance.

Source
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