Software · head to head
Agile CRM vs Apollo.io
The short version
- Each has a real cost: Agile CRM the Internet Archive's capture of Agile CRM's pricing page on 29 December 2022 listed Starter at $8.99 per user per month (2-year rate), Regular at $29.99, and Enterprise at $47.99, with the Free tier capped at 10 users and 1,000 contacts.; Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
- They diverge on capability: Agile CRM covers Contact management, Apollo.io covers Contact database.
Where they differ
Only the attributes on which Agile CRM and Apollo.io actually diverge.
Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Agile CRM
- Contact management
- Lead scoring
- Email automation
- Marketing automation
- Service desk
- Web forms
- Analytics
- Zapier
Only in Apollo.io
- Contact database
- Email finder
- Lead search
- Automation
- Engagement tracking
- Reporting
- Salesforce
- HubSpot
Both cover
- Slack
- GDPR
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Agile CRM
- Sales managementnot Apollo.io
- Marketing automationnot Apollo.io
- Customer servicenot Apollo.io
Apollo.io
- Lead generationnot Agile CRM
- Prospect researchnot Agile CRM
- Sales automationnot Agile CRM
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Agile CRM
- The Internet Archive's capture of Agile CRM's pricing page on 29 December 2022 listed Starter at $8.99 per user per month (2-year rate), Regular at $29.99, and Enterprise at $47.99, with the Free tier capped at 10 users and 1,000 contacts.
Apollo.io
- Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
- Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
- Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
- How many records can be selected at once varies by tier
- Running out of credits means buying more rather than waiting for a reset
Pricing, plan by plan
Agile CRM
Free- FreeFree
- Contact management
- Task management
- Starter$9/month
- Everything in Free
- Email automation
- Landing pages
- Business$39/month
- Everything in Starter
- Advanced analytics
- API access
Apollo.io
Free- FreeFree
- Basic contact search
- Limited searches
- Starter$49/month
- Everything in Free
- Advanced search
- Email finder
- Professional$149/month
- Everything in Starter
- Automation
- Advanced analytics
Which should you pick?
Choose Agile CRM if
- You need contact management.
- You want to start without paying.
- You also want lead scoring.
Choose Apollo.io if
- You need contact database.
- You want to start without paying.
- You also want email finder.
Questions people ask
- Is Agile CRM or Apollo.io better?
- Neither clearly leads. Agile CRM starts at Free and Apollo.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Agile CRM or Apollo.io?
- Agile CRM starts at Free and Apollo.io at Free.
- Does Agile CRM or Apollo.io run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Agile CRM for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Agile CRM best used for?
- Agile CRM is most often used for sales management, marketing automation, customer service. Of those, sales management and marketing automation are not what Apollo.io is typically brought in for.
- What can Agile CRM do that Apollo.io cannot?
- Agile CRM covers Contact management, Lead scoring, Email automation, Marketing automation. Apollo.io covers Contact database, Email finder, Lead search, Automation. Both handle Slack, GDPR, Cloud deployment, Web support.