Telecommunications · head to head
8x8 vs Klaviyo

8x8
Telecommunications
Enterprise-grade unified communications
- From
- $29.99/month
- Rated
- -

Klaviyo
Email Marketing
The email and SMS marketing platform for ecommerce
- From
- Free
- Rated
- -
The short version
- Only Klaviyo has a free tier, so it costs nothing to try first.
- Each has a real cost: 8x8 listed on UK G-Cloud 14 at £2.65 to £113.40 per user per month for 8x8 Hosted PBX, submitted directly by 8x8 UK Limited; Klaviyo the free plan caps active profiles at 250 and sends at 500 emails a month
- They diverge on capability: 8x8 covers Voice calling, Klaviyo covers Email marketing.
Where they differ
Only the attributes on which 8x8 and Klaviyo actually diverge.
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in 8x8
- Voice calling
- Video meetings
- Team messaging
- Call recording
- Voicemail
- Call routing
- Analytics
- Salesforce
Only in Klaviyo
- Email marketing
- SMS marketing
- Push notifications
- Marketing automation
- Segmentation
- A/B testing
- Reporting & analytics
- Ecommerce integrations
What people use each for
The jobs each tool is most often brought in to do.
8x8
- Business communicationnot Klaviyo
- Customer contactnot Klaviyo
- Remote worknot Klaviyo
- Continuitynot Klaviyo
Klaviyo
- Email and SMS marketing automation for ecommerce storesnot 8x8
- Segmenting customers on purchase and behaviour datanot 8x8
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
8x8
- Listed on UK G-Cloud 14 at £2.65 to £113.40 per user per month for 8x8 Hosted PBX, submitted directly by 8x8 UK Limited
Klaviyo
- The free plan caps active profiles at 250 and sends at 500 emails a month
- Pricing scales with stored profile count rather than with messages sent, so an unengaged list costs the same as an active one
- SMS is metered separately, with only $5 of mobile messages included on the free plan
- Paid tier prices are not published on the pricing page and depend on profile count
Pricing, plan by plan
8x8
$29.99/month- Pro$29.99/month
- Calling and meetings
- Video conferencing
- Team messaging
- Enterprise$undefined/month
- Everything in Pro
- Advanced analytics
- Dedicated support
Klaviyo
Free- FreeFree
- Up to 500 contacts
- Unlimited campaigns
- Basic automation
- Pro$20/month
- Unlimited contacts
- SMS campaigns
- Advanced automation
Which should you pick?
Choose 8x8 if
- You need voice calling.
- You work on Web, Windows, Macos, Ios, Android.
- You also want video meetings.
Choose Klaviyo if
- You need email marketing.
- You want to start without paying.
- You also want sms marketing.
Questions people ask
- Is 8x8 or Klaviyo better?
- Neither clearly leads. 8x8 starts at $29.99/month and Klaviyo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, 8x8 or Klaviyo?
- Klaviyo has a free tier; the other does not. Paid plans start at $29.99/month for 8x8 and Free for Klaviyo.
- Does 8x8 or Klaviyo run on more platforms?
- 8x8 runs on Web, Windows, Macos, Ios, Android. Klaviyo runs on Web.
- Can I use Klaviyo for free?
- Yes. Klaviyo has a free tier, so you can try it without paying. 8x8 starts at $29.99/month.
- What is 8x8 best used for?
- 8x8 is most often used for business communication, customer contact, remote work, continuity. Of those, business communication and customer contact are not what Klaviyo is typically brought in for.
- What can 8x8 do that Klaviyo cannot?
- 8x8 covers Voice calling, Video meetings, Team messaging, Call recording. Klaviyo covers Email marketing, SMS marketing, Push notifications, Marketing automation.
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