Klaviyo

Klaviyo

Verified

The email and SMS marketing platform for ecommerce

4.0(100 ratings)
1K+ users
18 views
Founded
2012
Starting Price
Free
Category
Email Marketing
Last Updated
5/26/2026

Quick Overview

Klaviyo is an email and SMS marketing platform designed specifically for ecommerce businesses. It enables businesses to build targeted email campaigns, SMS messages, and mobile push notifications powered by customer data and behavior.

4.0

Rating

1K+

Users

Free Plan

Available

1

Platforms

Complete Guide to Klaviyo

Everything you need to know about Klaviyo to make an informed decision

What is Klaviyo?

Klaviyo is a comprehensive productivity solution designed for business professionals and teams. Klaviyo is an email and SMS marketing platform designed specifically for ecommerce businesses. It enables businesses to build targeted email campaigns, SMS messages, and mobile push notifications powered by customer data and behavior.

This powerful software platform combines essential business functionality with user-friendly design, making it an ideal choice for organizations looking to streamline their productivity processes and enhance overall productivity.

Key Benefits of Klaviyo

Klaviyo delivers significant value through its comprehensive feature set and intuitive design:

  • Essential features - Enhanced essential features capabilities that drive efficiency

Klaviyo Features and Capabilities

Klaviyo offers a robust set of features designed to meet the demanding requirements of modern business operations.

Core Functionality

The platform's core features provide essential capabilities for daily operations:

  • Essential features

Klaviyo Pricing Structure

Klaviyo offers flexible pricing options designed to accommodate businesses of all sizes and requirements.

Free Plan Available - ${software.name} provides a free tier with essential features, making it accessible for small teams and individual users to get started without initial investment.

Paid Plans - Premium features and advanced capabilities are available starting from $0 per month, providing excellent value for growing businesses.

Available Pricing Tiers

Klaviyo offers multiple pricing tiers to match different organizational needs:

  • Free Plan - $0/month
    • Up to 500 contacts
    • Unlimited campaigns
    • Basic automation
  • Pro Plan - $20/month
    • Unlimited contacts
    • SMS campaigns
    • Advanced automation

Platform Compatibility and Technical Requirements

Klaviyo is designed for maximum accessibility and can be used across multiple platforms and devices.

Supported Platforms: web

This multi-platform support ensures that teams can access Klaviyo functionality regardless of their preferred operating system or device type.

Why Klaviyo is the Right Choice

Klaviyo represents an excellent solution for organizations seeking reliable productivity software. With an impressive 4/5 user rating, it has proven its value across diverse business environments.

Developed and maintained by Klaviyo with a track record dating back to 2012, Klaviyo combines industry expertise with modern technology to deliver exceptional results.

The platform offers flexible pricing including a free tier and comprehensive functionality suitable for organizations of all sizes. Whether you're a startup looking for cost-effective solutions or an enterprise requiring advanced capabilities, Klaviyo provides the tools and scalability to support your growth.

Choose Klaviyo for its proven reliability, comprehensive feature set, and commitment to user success in the competitive productivity software market.

Supported Platforms

Web

What is Klaviyo?

Klaviyo is an email and SMS marketing platform designed specifically for ecommerce businesses. It enables businesses to build targeted email campaigns, SMS messages, and mobile push notifications powered by customer data and behavior.

Developed by Klaviyo, founded in 2012 and headquartered in Boston, MA, Klaviyo has established itself as a popular email marketing solution with 1K+ users.

Key Features of Klaviyo

Email marketing

Email marketing feature

SMS marketing

SMS marketing feature

Push notifications

Push notifications feature

Marketing automation

Marketing automation feature

Segmentation

Segmentation feature

A/B testing

A/B testing feature

Reporting & analytics

Reporting & analytics feature

Ecommerce integrations

Ecommerce integrations feature

Who Should Use Klaviyo?

Klaviyo is ideal for users who want to start free and scale up with a email marketing solution.

Available on Web, Klaviyo ensures you can work seamlessly across the Web platform.

Klaviyo is best for:

  • Budget-conscious users and startups
  • Anyone looking for email marketing capabilities with strong integrations
  • Users who prefer native desktop applications

Klaviyo Pricing in 2026

Klaviyo uses a freemium pricing model. A free plan is available with core features.

Free

Free

  • Up to 500 contacts
  • Unlimited campaigns
  • Basic automation
  • Email templates

Pro

$20/month

  • Unlimited contacts
  • SMS campaigns
  • Advanced automation
  • API access
  • Priority support

Try Klaviyo

FREE PLAN
Free to start

No credit card required

4.0(100+ reviews)
1K+
Users

✓ No credit card required ✓ Setup in minutes ✓ Cancel anytime

Key Features

Email marketing
Email marketing feature
SMS marketing
SMS marketing feature
Push notifications
Push notifications feature
Marketing automation
Marketing automation feature
Segmentation
Segmentation feature

Why Choose Klaviyo?

Verified
Est. 2012
1K+ users
Easy to setup & use
Regular updates & support
Join thousands of satisfied users

Integrations

S
Shopify
W
WooCommerce
B
BigCommerce
M
Magento
F
Facebook
G
Google Ads

Security & Compliance

Company

Klaviyo
Location:Boston, MA
Size:1000-5000
Visit company website

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