Softwr

Customer Support · head to head

ServiceNow vs Smartsupp

ServiceNow logo

ServiceNow

Customer Support

The world works with ServiceNow

From
On request
Free plan
No
Full reviewWebsite
Smartsupp logo

Smartsupp

Live Chat

Live chat with advanced visitor tracking and co-browsing

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Smartsupp has a free tier, so it costs nothing to try first.
  • Each has a real cost: ServiceNow listed on G-Cloud 14 by reseller UP3 Services Ltd at £81.00 per licence per month for ServiceNow; Smartsupp free tier limited to 25 conversations per month and 14-day history
  • They diverge on capability: ServiceNow covers ITSM, Smartsupp covers Live chat messaging.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ServiceNow and Smartsupp actually diverge.

Attributes where ServiceNow and Smartsupp differ
AttributeServiceNowSmartsupp
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Mobile app, IOS, Android
CategoryCustomer SupportLive Chat
Founded20042012

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ServiceNow

  • ITSM
  • IT Operations
  • Customer workflows
  • Employee workflows
  • App development
  • AI/ML capabilities
  • Microsoft Teams
  • Salesforce

Only in Smartsupp

  • Live chat messaging
  • Co-browsing
  • Visitor tracking
  • Heatmaps
  • Shopify
  • Zapier
  • API
  • Mobile app support

Both cover

  • Slack
  • Web support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

ServiceNow

  • Enterprise IT managementnot Smartsupp
  • Digital transformationnot Smartsupp
  • Workflow automationnot Smartsupp

Smartsupp

  • Small teams wanting a bundled live chat and low-volume AI agent starting under $20/monthnot ServiceNow

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ServiceNow

  • Listed on G-Cloud 14 by reseller UP3 Services Ltd at £81.00 per licence per month for ServiceNow

Smartsupp

  • Free tier limited to 25 conversations per month and 14-day history
  • Annual billing required for best pricing (up to 30% savings)
  • Operator limits scale with plan tier

Pricing, plan by plan

ServiceNow

On request
  • IT Service Management$undefined/month
    • Incident management
    • Problem management
    • Change management
  • IT Operations Management$undefined/month
    • Discovery
    • Service mapping
    • Event management
  • Customer Service Management$undefined/month
    • Omnichannel engagement
    • Self-service
    • Case management

Smartsupp

Free
  • FreeFree
    • 1 operator
    • 25 conversations per month
    • 14-day conversation history
  • Solo$17/month
    • 1 operator
    • Unlimited conversations
    • All channels including email
  • Plus$25/month
    • 3 operators
    • Unlimited conversations
    • Automation workflows
  • Expert$83/month
    • 5+ operators
    • Unlimited conversations
    • Premium support

Which should you pick?

Choose ServiceNow if

  • You need itsm.
  • You work on Web, Ios, Android.
  • You also want it operations.
ServiceNow review

Choose Smartsupp if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want co-browsing.
Smartsupp review

Questions people ask

Is ServiceNow or Smartsupp better?
Neither clearly leads. ServiceNow starts at On request and Smartsupp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ServiceNow or Smartsupp?
Smartsupp has a free tier; the other does not. Paid plans start at On request for ServiceNow and Free for Smartsupp.
Does ServiceNow or Smartsupp run on more platforms?
ServiceNow runs on Web, Ios, Android. Smartsupp runs on Web, Mobile app, IOS, Android.
Can I use Smartsupp for free?
Yes. Smartsupp has a free tier, so you can try it without paying. ServiceNow starts at On request.
What is ServiceNow best used for?
ServiceNow is most often used for enterprise it management, digital transformation, workflow automation. Of those, enterprise it management and digital transformation are not what Smartsupp is typically brought in for.
What can ServiceNow do that Smartsupp cannot?
ServiceNow covers ITSM, IT Operations, Customer workflows, Employee workflows. Smartsupp covers Live chat messaging, Co-browsing, Visitor tracking, Heatmaps. Both handle Slack, Web support, Android support.

Answered from the vendors’ own pages

ServiceNow: Does ServiceNow offer a free trial?

ServiceNow provides product trials and demos for prospects. Organizations can request a demo to see the platform capabilities for IT service management, customer service management, and business workflows.

Source
Smartsupp: How much does Smartsupp cost?

Smartsupp offers a free plan for up to 25 conversations monthly. Paid plans start at $17/month for Solo (annual: $204/year), $25/month for Plus, and $83/month for Expert. Enterprise plans start at $280/month with custom features and annual billing offers up to 30% savings.

Source
ServiceNow: How is ServiceNow priced?

ServiceNow uses subscription-based pricing with custom quotes based on the number of users and modules selected. Organizations must contact ServiceNow directly to receive pricing for their specific deployment needs.

Source
Smartsupp: What is included in Smartsupp's free tier?

Smartsupp's free tier includes 1 operator, up to 25 conversations per month, 14-day conversation history, and basic channel support. All paid plans offer unlimited conversations and advanced features including AI-powered reply assists.

Source
ServiceNow: What implementation support does ServiceNow provide?

ServiceNow offers professional services, customer success management, and training programs to help organizations maximize value from the platform. Implementation support is available through direct services teams and certified implementation partners.

Source
Smartsupp: What payment options and currencies does Smartsupp support?

Smartsupp accepts monthly or annual billing with annual subscriptions providing up to 30% savings. The platform supports multiple currencies including CZK, EUR, USD, and PLN. A 14-day free trial is available for paid plans with no credit card required initially.

Source
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