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Customer Support · head to head

Level AI vs Smartsupp

Level AI logo

Level AI

Customer Support

AI quality assurance and agent assist for mid-market and enterprise contact centres

From
On request
Free plan
No
Full reviewWebsite
Smartsupp logo

Smartsupp

Live Chat

Live chat with advanced visitor tracking and co-browsing

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Smartsupp has a free tier, so it costs nothing to try first.
  • Each has a real cost: Level AI pricing combines a per-agent fee, a platform licence and usage-based components, so the number quoted per agent is not the number you pay and budgets set from a per-seat figure alone come in short.; Smartsupp free tier limited to 25 conversations per month and 14-day history
  • They diverge on capability: Level AI covers Automated QA scoring, Smartsupp covers Live chat messaging.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Level AI and Smartsupp actually diverge.

Attributes where Level AI and Smartsupp differ
AttributeLevel AISmartsupp
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWebWeb, Mobile app, IOS, Android
CategoryCustomer SupportLive Chat
FoundedUnknown2012

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Level AI

  • Automated QA scoring
  • Semantic intent search
  • Agent assist
  • Coaching workflows
  • Custom scorecards
  • Voice of customer analytics
  • Dispute and calibration
  • CCaaS integrations

Only in Smartsupp

  • Live chat messaging
  • Co-browsing
  • Visitor tracking
  • Heatmaps
  • Shopify
  • Zapier
  • Slack
  • API

What people use each for

The jobs each tool is most often brought in to do.

Level AI

  • A 400-seat support organisation reviewing 2 per cent of calls manually and wanting compliance coverage across the whole volume without adding QA headcountnot Smartsupp
  • A regulated financial services contact centre that must evidence disclosure wording on every recorded call rather than on a samplenot Smartsupp
  • A support operation onboarding a new outsourced site and needing week-one visibility into how the vendor agents actually handle contactsnot Smartsupp
  • A CX team trying to work out why average handle time rose 20 per cent by clustering contact drivers across a quarter of interactionsnot Smartsupp

Smartsupp

  • Small teams wanting a bundled live chat and low-volume AI agent starting under $20/monthnot Level AI

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Level AI

  • Pricing combines a per-agent fee, a platform licence and usage-based components, so the number quoted per agent is not the number you pay and budgets set from a per-seat figure alone come in short.
  • Integration to each contact centre or CRM system is charged as a separate implementation fee, which means a team running voice on one platform and chat on another pays twice before a single interaction is scored.
  • The unit economics do not work below roughly a hundred agents; smaller teams get quoted enterprise minimums that cost more than the QA analyst they were trying to avoid hiring.
  • Automated scores are only as good as the scorecard behind them, and the calibration work to get semantic questions scoring consistently falls on your QA team over several weeks before anyone trusts the output.
  • Transcription and semantic accuracy degrade on heavily accented speech, poor telephony audio and languages outside the main supported set, so multilingual operations often end up running manual QA in parallel for some queues anyway.

Smartsupp

  • Free tier limited to 25 conversations per month and 14-day history
  • Annual billing required for best pricing (up to 30% savings)
  • Operator limits scale with plan tier

Pricing, plan by plan

Level AI

On request
  • Level AI$undefined/year
    • Automated QA on all interactions
    • Custom scorecards
    • Semantic search

Smartsupp

Free
  • FreeFree
    • 1 operator
    • 25 conversations per month
    • 14-day conversation history
  • Solo$17/month
    • 1 operator
    • Unlimited conversations
    • All channels including email
  • Plus$25/month
    • 3 operators
    • Unlimited conversations
    • Automation workflows
  • Expert$83/month
    • 5+ operators
    • Unlimited conversations
    • Premium support

Which should you pick?

Choose Level AI if

  • You need automated qa scoring.
  • You also want semantic intent search.
Level AI review

Choose Smartsupp if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want co-browsing.
Smartsupp review

Questions people ask

Is Level AI or Smartsupp better?
Neither clearly leads. Level AI starts at On request and Smartsupp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Level AI or Smartsupp?
Smartsupp has a free tier; the other does not. Paid plans start at On request for Level AI and Free for Smartsupp.
Does Level AI or Smartsupp run on more platforms?
Level AI runs on Web. Smartsupp runs on Web, Mobile app, IOS, Android.
Can I use Smartsupp for free?
Yes. Smartsupp has a free tier, so you can try it without paying. Level AI starts at On request.
What is Level AI best used for?
Level AI is most often used for a 400-seat support organisation reviewing 2 per cent of calls manually and wanting compliance coverage across the whole volume without adding qa headcount, a regulated financial services contact centre that must evidence disclosure wording on every recorded call rather than on a sample, a support operation onboarding a new outsourced site and needing week-one visibility into how the vendor agents actually handle contacts, a cx team trying to work out why average handle time rose 20 per cent by clustering contact drivers across a quarter of interactions. Of those, a 400-seat support organisation reviewing 2 per cent of calls manually and wanting compliance coverage across the whole volume without adding qa headcount and a regulated financial services contact centre that must evidence disclosure wording on every recorded call rather than on a sample are not what Smartsupp is typically brought in for.
What can Level AI do that Smartsupp cannot?
Level AI covers Automated QA scoring, Semantic intent search, Agent assist, Coaching workflows. Smartsupp covers Live chat messaging, Co-browsing, Visitor tracking, Heatmaps.

Answered from the vendors’ own pages

Level AI: Does Level AI publish pricing?

No. Quotes are built per deployment from agent count, channel mix and product modules, and integration fees are added on top.

Smartsupp: How much does Smartsupp cost?

Smartsupp offers a free plan for up to 25 conversations monthly. Paid plans start at $17/month for Solo (annual: $204/year), $25/month for Plus, and $83/month for Expert. Enterprise plans start at $280/month with custom features and annual billing offers up to 30% savings.

Source
Level AI: Can it replace our QA analysts?

It replaces the sampling and scoring work, not the judgement. Teams typically keep analysts for calibration, disputes and coaching design.

Smartsupp: What is included in Smartsupp's free tier?

Smartsupp's free tier includes 1 operator, up to 25 conversations per month, 14-day conversation history, and basic channel support. All paid plans offer unlimited conversations and advanced features including AI-powered reply assists.

Source
Level AI: Does it work without a cloud contact centre platform?

It needs recordings and metadata from somewhere. If your telephony does not expose those through an integration or API, this is not a fit.

Smartsupp: What payment options and currencies does Smartsupp support?

Smartsupp accepts monthly or annual billing with annual subscriptions providing up to 30% savings. The platform supports multiple currencies including CZK, EUR, USD, and PLN. A 14-day free trial is available for paid plans with no credit card required initially.

Source
Level AI: How long does implementation take?

Expect weeks, not days. Connecting systems is quick; getting scorecards calibrated to the point where team leaders act on the scores takes longer.

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