Email Marketing · head to head
Loops vs Omnisend
Omnisend
Email Marketing
Email, SMS and push marketing automation for ecommerce
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Loops pricing is metered at $0.10 per 1,000 emails on top of the contact-based plan tier, adding a variable cost beyond the base subscription; Omnisend free plan caps at 250 contacts and 500 emails per month
Where they differ
Only the attributes on which Loops and Omnisend actually diverge.
Identical on both: starting price (On request), pricing model (usage-based), free tier (No), platforms (Web), user rating (Not yet rated), category (Email Marketing).
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Loops
- Pricing is metered at $0.10 per 1,000 emails on top of the contact-based plan tier, adding a variable cost beyond the base subscription
Omnisend
- Free plan caps at 250 contacts and 500 emails per month
- Standard plan is limited to 500 contacts and 6,000 emails per month before an upgrade is required
- SMS is billed separately starting at $0.007 per message and varies by country and volume
- Custom pricing only begins above 150,001 contacts, requiring a sales conversation at that scale
Pricing, plan by plan
Loops
On requestNo published plan breakdown. See the Loops review.
Omnisend
On requestNo published plan breakdown. See the Omnisend review.
Which should you pick?
Choose Loops if
Nothing in the data separates Loops from Omnisend on the points above - pick on price and on how each one feels to use.
Choose Omnisend if
Nothing in the data separates Omnisend from Loops on the points above - pick on price and on how each one feels to use.
Questions people ask
- Is Loops or Omnisend better?
- Neither clearly leads. Loops starts at On request and Omnisend at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Loops or Omnisend?
- Loops starts at On request and Omnisend at On request.
- Does Loops or Omnisend run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
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