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Email Marketing · head to head

Flodesk vs Omnisend

Flodesk logo

Flodesk

Email Marketing

Email marketing built for creators and small business

From
Free
Rated
-
Full reviewWebsite
Omnisend logo

Omnisend

Email Marketing

Email, SMS and push marketing automation for ecommerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Flodesk variable pricing per subscriber with no clear rate card; Omnisend free plan caps at 250 contacts and 500 emails per month
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Flodesk and Omnisend actually diverge.

Attributes where Flodesk and Omnisend differ
AttributeFlodeskOmnisend

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

Flodesk

  • Designers creating branded emails without external design softwarenot Omnisend
  • Content creators building automations with high form conversionnot Omnisend
  • Small entrepreneurs consolidating multiple email tool costsnot Omnisend
  • Membership businesses processing recurring payments through checkoutnot Omnisend

Omnisend

  • Sending cart abandonment recovery emails with product recommendationsnot Flodesk
  • Segmenting customers by purchase history for targeted SMS campaignsnot Flodesk
  • Creating browse abandonment sequences triggered by browsing behaviornot Flodesk
  • Generating personalized product recommendations in email messagesnot Flodesk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flodesk

  • Variable pricing per subscriber with no clear rate card
  • Prices scale based on subscriber count and can vary significantly within each tier

Omnisend

  • Free plan caps at 250 contacts and 500 emails per month
  • Standard plan is limited to 500 contacts and 6,000 emails per month before an upgrade is required
  • SMS is billed separately starting at $0.007 per message and varies by country and volume
  • Custom pricing only begins above 150,001 contacts, requiring a sales conversation at that scale

Pricing, plan by plan

Flodesk

Free
  • FreeFree
    • Unlimited active subscribers
    • Forms, landing pages, audience segmentation
    • Email sending with analytics
  • Lite$0.25/month
    • Up to 25,000 subscribers
    • Unlimited email sends
    • Email analytics
  • Pro$0.28/month
    • Up to 255,000 subscribers
    • Unlimited workflows
    • Advanced analytics
  • Everything$0.54/month
    • Up to 255,000 subscribers
    • Unlimited integrated checkouts
    • Sales pages, subscriptions, payment plans

Omnisend

Free
  • FreeFree
    • Up to 250 contacts
    • 500 emails/month
    • 500 web push/month
  • Standard$11.2/month
    • Up to 500 contacts
    • 6,000 emails/month (12x list size)
    • Unlimited web push
  • Pro$41.3/month
    • Up to 2,500 contacts
    • Unlimited emails
    • Unlimited web push
  • Custom$undefined/mo
    • 150,001+ contacts
    • Custom pricing with dedicated account expert

Which should you pick?

Choose Flodesk if

  • You want to start without paying.
Flodesk review

Choose Omnisend if

  • You want to start without paying.
Omnisend review

Questions people ask

Is Flodesk or Omnisend better?
Neither clearly leads. Flodesk starts at Free and Omnisend at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flodesk or Omnisend?
Flodesk starts at Free and Omnisend at Free.
Does Flodesk or Omnisend run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Flodesk for free?
Both have a free tier, so you can try either at no cost before committing.
What is Flodesk best used for?
Flodesk is most often used for designers creating branded emails without external design software, content creators building automations with high form conversion, small entrepreneurs consolidating multiple email tool costs, membership businesses processing recurring payments through checkout. Of those, designers creating branded emails without external design software and content creators building automations with high form conversion are not what Omnisend is typically brought in for.

Answered from the vendors’ own pages

Flodesk: How much does Flodesk cost?

Flodesk offers a free plan and four paid plans with variable pricing based on subscriber count. Lite ranges from $0.25 to $25 per month, Pro from $0.28 to $1,457 per month, and Everything from $0.54 to $1,766 per month for up to 255,000 subscribers.

Source
Omnisend: What is Omnisend's pricing model?

Omnisend uses contact-based tiered pricing. Free plan includes 250 contacts, Standard tier covers 500 contacts at $11.20/month, Pro tier covers 2,500 contacts at $41.30/month. Monthly or 3-month subscriptions available with 30% discount on quarterly billing.

Source
Flodesk: Is there a free version of Flodesk?

Yes, Flodesk offers a free plan that includes forms, landing pages, audience segmentation, and unlimited email sending to unlimited active subscribers.

Source
Omnisend: Does Omnisend charge for SMS?

Yes, SMS is an add-on with volume-based pricing starting at $0.007 per message for orders of 10,000+ messages, up to $0.009 per message for smaller volumes.

Source
Flodesk: Does Flodesk offer annual billing discounts?

Annual plans offer 1 month free compared to monthly billing, providing a discount for customers who commit to annual subscriptions.

Source
Omnisend: Is there a free version of Omnisend?

Omnisend offers a free tier for up to 250 contacts with 500 emails/month, 500 web push/month, and basic automation features.

Source
Omnisend: What is included in the Pro plan?

The Pro plan at $41.30/month covers up to 2,500 contacts with unlimited emails, unlimited web push, AI personalization, and SMS starting at $0.007 per message.

Source
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